NEW • NEW • NEW
Transcription
NEW • NEW • NEW
NE W W • • W NE • NE Gourmet, healthy, organic, affordable, and ready in less than 20 minutes : we make it our challenge here at Beendhi to spice up your meal the easy way. Gourmet • Tasty both for those who like it sweet and those who like it hot • Bright and colourful with a packaging that stands out on your shelves • A treat for all : for yourself or for your family, for your daily lunch or to impress your friends ealthy H • Balanced and Wholesome • Vegetarian • Naturally Gluten Free • With all the benefits of the spices Top Quality • Organic • Without any preservatives or additives • Prepared and cooked in France by our manufacturers • Eco friendly Simple • Easy to cook • Ready in less than 20 minutes • Recipes you cannot miss: all you have to do is add water At affordable prices Come and discover our products in delis, groceries, organic food stores, or on our website www.beendhi.com Beendhi, a story of passion, inheritage and inventiveness. Beena Paradin, founder of Beendhi! Beena has two passions: Cuisine and Spice gardens. Instead of choosing between the two, she decided to pursue both and launched Beendhi. Beena’s creations are inspired by her childhood in India and her adult life in France. Raised between the stoves of her grand mother and of her mother, Beena cherishes memories as tasty and delicate as family cooking can be. She later fell in love with French cuisine and upgraded her know-how, learning from renowned chefs and restaurants among which the Louis XV in Monaco. Her native Kerala region, situated in the South of India, inspired in her an infinite passion for spices, starting with the ones that grow there: pepper, vanilla, ginger, cinnamon, nutmegs, star anise or cloves… Beena has published three books of Indian Cuisine: “Mes Recettes Indiennes” in 2006 “Pure et Simple” and “Inde Intime et Gourmande” in 2009. The latter was awarded in February 2010 the Best Foreign Cookery Book in the World by the Gourmand World Cookbook Award. Beena runs a cooking show on Cuisine TV and serves as a teacher at l’Ecole, Alain Ducasse’s training center. Since 2011, she also collaborates with Olivier Roellinger. Together, they launched an assortment of spice blends under the name “Olivier Roellinger by Beena” that is designed both for traditional Indian cuisine and creative cooking. BEENDHI PRODUCTS RICES Four recipes of unique and original rices to make you rediscover all the flavours of rice. LENTILS Three rich recipes with red split lentils that offer a range of harmonious tastes. W • • NE CHAI Three creations inspired from the traditional Indian Masala Chai, a mix of black tea and spices. Our chais come in a powder ready to infuse: they are innovative, convenient and will have you travel along their sweet scents. NE W GHEE An organic butter straight from Brittany, clarified along ancient Indian techniques. According to the Ayurveda, Ghee is one of the healthier fats. • W NE PANCAKES Two delicious spiced up mix, directly inspired by the famous Dosas from Southern India. VEGETABLE STOCKS Three version of the Indian Rasam, a stock renowned for its digestive virtues, designed to spice up your daily dishes. Our vegetables stocks are easy to use and rich with natural aromas. BEENDHI RICES Four recipes of unique and original rices to make you rediscover all the flavours of rice. Kerala Style Coconut Rice Simple and effortless Cooked in 15 minutes 100% organic, naturally gluten free, Vegetarian 500g (17,5 oz), serves 8 TURAL LY NA This exclusive recipe associates the sweetness of coconut and the subtle flavour of cumin, curry leaves, mustard seeds and a pinch of chilli. Our best seller! GLUTEN FREE mild Pulao Style Spiced Rice TURAL LY NA Inspired by a dish made for Indian special occasions, this recipe brings out the rich flavours of cardamom, cinnamon and cumin. GLUTEN FREE extra mild Simple and effortless Cooked in 15 minutes 100% organic, naturally gluten free, Vegetarian 500g (17,5 oz), serves 8 Goa Style Turmeric and Ginger Rice Simple and effortless Cooked in 15 minutes 100% organic, naturally gluten free, Vegetarian 500g (17,5 oz), serves 8 TURAL LY NA Allow yourself a yummy detox with this recipe that marry ginger and pepper for their health benefits to mustard seeds and curry leaves that will have your palate beg for more. GLUTEN FREE mild Kitchari Style Lentil Rice TURAL LY NA Kitchari is the perfect veggie combination between pulse (lentils) and carbohydrate (rice) and as such a yogi’s favourite. A true delight with fennel, pepper, cumin, cinnamon and cardamom. GLUTEN FREE extra mild Simple and effortless Cooked in 15 minutes 100% organic, naturally gluten free, Vegetarian 500g (17,5 oz), serves 8 BEENDHI LENTILS Lentils rank among the top nutritional ingredients: they are rich in iron and fiber and they are antioxidant. In India, they are cooked as Dal (Lentil Curry) and provide daily delicious dishes under an infinite variety of flavours. Pondicherry Style Lentil Dal Simple and effortless Cooked in 18 to 20 minutes 100% organic, naturally gluten free, Vegetarian 250g (9 oz), serves 4. RELLE M ENT N AR U Subtle and tasty coconut sweetens the slightly sour scent of tomatoes, onions and the aromas of cumin and turmeric. A tribute to the easy living of the South of India. SANS GLUTEN mild Jodhpur Style Lentil and Tomato Dal TURAL LY NA Red split lentils meet tomatoes for a colourful dish, spiced up with ginger, garlic, amchoor, cumin and fennel. Simple and effortless Cooked in 18 to 20 minutes 100% organic, naturally gluten free, Vegetarian 250g (9 oz), serves 4. GLUTEN FREE hot Kashmiri Lentil and Spinach Dal TURAL LY NA A recipe of lentil with spinach, flavoured with cumin, fennel, and the delicate aromas of cardamom and cinnamon. Without chilli for everybody’s delight. GLUTEN FREE extra mild Simple and effortless Cooked in 18 to 20 minutes 100% organic, naturally gluten free, Vegetarian 250g (9 oz), serves 4. BEENDHI PANCAKES Enjoy them the way you wish: as a main dish with a salad or a cooked vegetables, stuffed sandwich like, or as you please! Inspired by the Dosas, these typical pancakes from the South of India, our pancakes are 100% foolproof. So sweet and crusty, they’re irresistible! Mix for Dosa Style Buckwheat Pancakes TURAL LY NA Sweet blend of buckwheat flour, rice, and chickpea, with a delicate scent of ginger and pepper. GLUTEN FREE Simple and effortless Cooked in 5 minutes 100% organic, naturally gluten free, Vegetarian 250g (9 oz), serves 4, 8 pancakes. mild Mix for Dosa Style Chickpea Pancakes TURAL LY NA Combination of chickpea and rice flours, spiced up with cumin and herbs. GLUTEN FREE extra mild BEENDHI GHEE Organic Ghee (Indian style clarified butter) An organic butter clarified along ancient Indian techniques by Pascal Beillevaire in Brittany. According to the Ayurveda, Ghee is one of the healthiest fats. Simple and effortless Cooked in 5 minutes 100% organic, naturally gluten free, Vegetarian 250g (9 oz), serves 4, 8 pancakes. • NE BEENDHI CHAI NE W W • W • NE Three creations inspired from the traditional Indian Masala Chai, a mix of black tea and spices. Our Chais come in a powder ready to infuse: they are innovative, convenient and will have you travel along their sweet scents. Original CHAI Mix Black Tea and Spices Authentic and Stimulating. Discover or rediscover the authentic Chai made out of black tea, cardamom, cinnamon, ginger and cloves. Add milk and sugar and you’ll get a great tonic chai to wake you up at breakfast. Quick and Convenient: simply pour hot water, mix and wait 2 minutes for the Chai to infuse and settle. 100% Organic Made in France with top quality ingredients. Spicy CHAI Mix Ginger and Cardamom n e f re e Happy and Tonifying. Enjoy the cheerful balance of cardamom, cinnamon, cloves and ginger. A caffeine free hot drink that will boost your afternoon up. Quick and Convenient: simply pour hot water, mix and wait 2 minutes for the Chai to infuse and settle. 100% Organic Made in France with top quality ingredients. ei f ca f Sweet CHAI Mix Vanilla and Cardamom n e f re e Sweet and Heat Warming. Comforting blend of cardamom, cinnamon, cloves, associated with a sweet vanilla. A fine and redolent teatime break. ei f ca f Quick and Convenient: simply pour hot water, mix and wait 2 minutes for the Chai to infuse and settle. 100% Organic Made in France with top quality ingredients. • NE VEGETABLE STOCKS NE W W • • W NE Three version inspired by the Indian Rasam, a stock renowned for its digestive virtues, designed to spice up your daily dishes. Our vegetables stocks are easy to use and rich with natural aromas. Authentic Vegetable Stock Tomato & Spices Intense and peppery. Inspired by the Rasam, with pepper, cumin, coriander, shallot, tomato, this vegetable stock will give character to your recipes. You can also enjoy it as a broth to warm you up. A cook’s best friend, it will adapt to your every needs: for a broth, to spice up a soup or season your cereals. 100% organic and vegan. Made in France from top quality ingredients. 100g of powder, makes 20 litres. Perfumed Vegetable Stock Herb, Ginger & Turmeric Spicy and balanced. Elaborated from a savoury blend of spices and herbs : ginger, turmeric, pepper, coriander leaves, this perfumed stock will lift your dishes. A cook’s best friend, it will adapt to your every needs: for a broth, to spice up a soup or season your cereals. 100% organic and vegan. Made in France from top quality ingredients. 100g of powder, makes 20 litres. Sweet Vegetable Stock Spices, herb and leek Healthy and Relishing. This mix of herb and sweet spices (cumin, turmeric, nutmeg, coriander seeds) and vegetables (carrot and leek) will enrich you daily meals. A cook’s best friend, it will adapt to your every needs: for a broth, to spice up a soup or season your cereals. 100% organic and vegan. Made in France from top quality ingredients. 100g of powder, makes 20 litres. PRESS COVERAGE They’re talking about us… Top Santé – October 2014 Terra Eco – June 2014 “Ayurveda in your plate… Great dishes, 100% healthy and ready in less than 18 minutes!” “Beendhi thought about you with their organic and veggie mixes!” Biba – June 2014 “Gluten free, finely spiced up, and super easy” Régal – May/June 2014 “Ideal for ready-made culinary journey, swift, and 100% organic” Tout pour les femmes – March 2014 “Products are flavour, balanced and not too spicy” FeelGood April – April/ May 2014 “Beendhi products associate Indian and French know-how Télé 7 jours – May 2014 in tasty and easily cooked mixes” “With its assortment of organic and gluten free rices and dals, Beendhi is a delight for the gourmet in a rush” Le Télégramme – Avril 2014 “Quick, balanced and wholesome… the delicious challenge of Beendhi… for those on the run who care about their health” Régal – October 2015 “To glaze the spices of a curry, fry potatoes or season a puff pastry” Gourmet mixes to spice up your meals ! Gourmet & Vegetarian Beendhi [email protected] +33 (0)9 81 93 36 50 7, rue d’Aix 75010 Paris France Swift & Foolproof Orders [email protected] Fax : +33 (0)9 82 63 68 83 Organic & Healthy www.beendhi.com