Audience - Hmbdoc.be

Hi-Media Belgium
Focus Youth 2012
Hi-media Belgium: 3 Channels
5,3 million Unique Visitors & 78,9% reach
Auto & News
Women & Lifestyle
Entertainment
General, sport, automotive and
professional news
Women, Culinary,
Household/Shopping, Travel
Video games, Cinema,
Music, Leisure
4,4 million UV
4,5 million UV
4,2 million UV
Source : CIM MetriProfil (May-October 2011), CIM Metriweb (januari 2012)
Hi-media offer: Channel Structure
Auto & News
4,4 million UV
News
1,2 million UV
Women & Lifestyle
Women
2,5 millions UV
Entertainment
Game
334 931 UV
Source : CIM MetriProfil (May-October 2011)
Automotive
Men
Sport
Technology
2,6 millions UV
2,9 millions UV
1,8 millions UV
2,1 millions UV
Travel
Activities
Culinary
Senior
3,2 millions UV
1,7 millions UV
1,3 millions UV
2,1 millions UV
4,5 million UV
4,2 million UV
Youth
Screen
1,8 millions UV
1,3 millions UV
Focus Youth: Sites list
Youth
Focus Youth: Key points
Strong & Powerful
Editorial Content
Social Class 1-2
Index 136,8
Strong Brands
Sources : CIM Metriprofil (May-October 2011)
Strong Gamers
Communities
Audience = 613.480
Youth 12-24
Focus Youth: Profile
Audience
Age
1.799.486 Duplicated Unique Visitors
161.309.500 Impressions
12-17 y
13,9% 6,3% 12,7%
21,1%
21,5%
23%
18-24
25-34
35-44
45-54
55-64
65+
Gender
51,6%
48,4%
Male
Female
Sources : CIM Metriprofil (May-October 2011)
CONTACT
Hi-media Belgium
www.hi-media.be
[email protected]
Site Profiles
Appendix
Editorial
Actustar is an online magazine completely
devoted to women’s interests : people,
fashion, beauty, culture, …
Women will find test, quizz and editorial files
related to current affairs, events and trends..
Audience
•
•
•
•
•
23.000 Unique Visitors
218.500 Page Requests
99% FR (Index 228)
70% Women (Index 138)
54% 12-34 years old (Index 120)
Solutions
• Splash
• Overlayer
• Expandables
• 728x90
• 300x250
• 160x600
Classic
Source: CIM MetriWeb January 2012 – CIM MetripPofil (November 2010 - April 2011)
• Triptych
• HomePage Takeover
Impactful
Editorial
eBuddy regroups all major instant
messenger services, which makes it one of
the leading social network sites with a young
and dynamic audience.
Audience
• 173.800 Unique Visitors
• 504.000 Page Requests
• 45% Men – 55% Women
• 73% NL (Index 124)
• 58% 12-24 years old (Index 242)
Solutions
• Splash
• Overlayer
• Stretch Video
• 728x90
• 300x250
• 160x600
Classic
Source: CIM MetriWeb June 2011 – CIM MetriProfil (November 2010 – April 2011)
• HomePage Takeover
Impactful
Editorial
Elsibel is an online community created by
and for women. On Elsibel.com offers daily
updates of the latest women news. Elsibel is
live since 2009 and is on its way to become
the online community for women of this
new.
Audience
• 10.000 Unique Visitors
• 44.400 Impressions
• NL
Solutions
• Splash
• Overlayer
• Footer
• 728x90
• 300x250
• 160x600
Classic
Source: adTech (August 2011)
• Triptych
Impactful
Editorial
Fragland is one of the first Belgian gaming
websites. Launched in 1997, Fragland knows
what the Belgian gamers are looking for.
Followers of PS3, Xbox or Wii, will find the
latest games and can also read reviews and
watch trailers.
Audience
• 43.500 Unique Visitors
• 73.900 Page Requests
• NL
Solutions
• Splash
• Overlayer
• Expandables
• 728x90
• 300x250
• 300 600
Classic
Source: CIM MetriWeb January 2012
• HomePage Takeover
• Large Leaderboard
• Strech Video
Impactful
Editorial
Gameonly.com provides more than 7.000
web games to upload freely. The goal is also to
share web games for free with the other
players on the website.
Audience
• 6.831 Unique Visitors
• 136.200 Page Requests
• NL
Solutions
• Splash
• Overlayer
• Expandables
• 728x90
• 300x250
Classic
Source: CIM MetriWeb December 2011
• Stretch Video
Impactful
Editorial
Jeuxvideo.com is an online magazine
completely devoted to the world of
gaming (PC & Consoles).
In addition to a qualitative editorial
content, you will find the lastest news,
previews, tests, tips & tricks, demos, …
Gamers can also share their experiences with
others on the forum.
Audience
•
•
•
•
•
•
656.700 Unique Visitors
24.668.200 Page Requests
70% Men (Index 134)
45% Social Groups 1-2 (Index 93)
45% 15-24 years (Index 195)
39% Students (Index 223)
Solutions
• 728x90
• 300x250
Classic
• Splash
• Overlayer & Expand
• Stretch Video
Source: CIM MetriWeb January 2012 – CIM MetriProfil (May 2011 – October 2011)
• Homepage Takeover
• Dedicated Page
• Pre-Roll
Impactful
Editorial
The website of Kinepolis Group is the
internet reference for movie lovers and
certainly for anyone planning a visit to the
movie theatre.
Audience
•
•
•
•
•
•
629.600 Unique Visitors
5.778.700 Page Requests
74% NL (Index 127)
55% Women – 45% Men
33% 18-29 years old (Index 143)
64% Social Groups 1-3 (Index 107)
Solutions
• Splash
• Overlayer
• Expandables
• 728x90
• 300x250
• 160x600
Classic
Source: CIM MetriWeb January 2012 – CIM MetriProfil (May 2011 – October 2011)
• Homepage Takeover
• Pre-Roll Video
• Stretch Video
Impactful
Editorial
NRJ is the website of the radio station NRJ.
It's a place where young people can chat,
listen to the music, participate in contests,
subscribe to the NRJ Club.
Audience
•
•
•
•
•
122.700 Unique Visitors
462.800 Page Requests
FR
43% 18-29 years old (Index 180)
45% Students (Index 255)
Solutions
• 728x90
• 300x250
Formats
Source: CIM MetriWeb January 2012 – CIM MetriProfil (May 2011 – October 2011)
Editorial
RockYou allows you to experience the
social gaming!
It’s a network of high-quality games you can
play with through your Facebook account.
Just add the application on you Facebook
page and play!
The most popular games are Zoo World,
Gourmet Ranch, Farmland, Pets,…
Audience
•
•
•
•
2.500.000 Unique Visitors
80.000.000 Impressions
33% Men – 67 % Women
22 % 18-24 years old
Solutions
• 728x90
• 300x250
• Facebook Like Driver
• Deal Of The Day (DOTD)
Classic
Source : Editor
Impactful
Editorial
Skyrock is a multilingual blockbuster where
each visitor can create their own blog and
visit other blogs and posts.
Audience
•
•
•
•
•
2.529.200 Unique Visitors
58.961.200 Page Requests
64% 15-24 years old (Index 274)
52% Students (Index 289)
52% Women (Index 113)
Solutions
• Stretch Video
• Overlayer
• Expandables
• 728x90
• 300x250
Classic
Source: CIM MetriWeb January 2012 – CIM MetriProfil (May 2011 – October 2011)
• Splash
• Homepage Takeover
• Gigabanner
Impactful
Editorial
On Songteksten.be you can find all the
lyrics that you need. From oldies to the latest
numbers.
Audience
• 11.820 Unique Visitors
• 2.079.800 Impressions
• NL
Solutions
• Stretch Video
• Overlayer
• Expandables
• 728x90
• 300x250
• 160x600
Classic
Source: AdTech September 2011
Impactful
Editorial
Sony Music Entertainment is a global
recorded music company with a roster that
includes a broad array of both local artists
and international superstars.
The Sony sites combines such Artist sites as
Britney Spears, Jimi Hendrix, Michael
Jackson and many more!!
Audience
• 14.300 Unique Visitors
• 80.000 Impressions
• 728x90
Source: AdTech October 2011
• 300x250
Classic
Editorial
The new TV program:
100% Belgian
100% People
Startv.be is fully devoted to your favorite
stars!
You will find articles and videos that will
allows you to keep in touch with the latest
news, rumours & gossips!
Audience
• 3.500 Unique Visitors
• 10.300 Page Requests
• FR
Solutions
• Splash
• Overlayer
• Expandables
• 728x90
• 300x250
Classic
Source: CIM MetriWeb January 2012
• HomePage Takeover
Impactful
Editorial
Studiant.be is a website created by students
and old students for others students.
It contains information for students and young
teenagers. It also allows them to
communicate.
Audience
• 20.400 Unique Visitors
• 375.000 Impressions
• Splash
• Overlayer
• Expandables
• 300x250
• 160 600
Classic
Source: AdTech October 2011
• Halfpage
• Footer
• Triptych
Impactful
Editorial
Teemix, is an online magazine devoted to
young women. Teemix proposes a dynamic
content made of news of the people,
interviews of stars, fan-clubs, tests, blogs,
contests,...
Audience
•
•
•
•
•
132.958 Unique Visitors
1.115.530 Page Requests
80% Women (Index 174)
39% 12-17 years old (Index 357)
80% 12-34 years old (Index 175)
Solutions
• Splash
• Overlayer
• Expandables
• 728x90
• 300x250
• 160x600
Classic
Source: CIM MetriWeb December 2011 – CIM MetriProfil (May 2011 – October 2011)
• Sponsoring
Impactful
Editorial
Utopolis wants to operate real leisure
centers where next to movies other types of
entertainment can be found in a quality
environment in mid-size cities in the
BENELUX.
Audience
•
•
•
•
•
•
90.200 Unique Visitors
669.900 Page Requests
NL
61% Women (Index 126)
25% Students (Index 144)
73% Social Groups 1-4 (Index 106)
Solutions
• Stretch Video
• Overlayer
• Expandables
• 728x90
• 300x250
• 160x600
Classic
Source: CIM MetriWeb January 2012 – CIM MetriProfil (May 2011 – October 2011)
• Splash
Impactful
Editorial
VT4.be is the website of the Flemish TV
station. On VT4.be you can check out their
programs you can also win lots of prizes.
The program offer proposes a mix of
International soaps, films, own production
and more recently a news section!
Audience
•
•
•
•
•
256.400 Unique Visitors
1.864.500 Page Requests
98% NL (Index 170)
58% Women (Index 120)
33% 18-29 years old (Index 141)
Solutions
• Splash
• Overlayer
• Expandables
• 728x90
• 300x250
• 160x600
Classic
Source: CIM MetriWeb January 2012 – CIM MetriProfil (May 2011 – October 2011)
• Advertorial
• HomePage Takeover
• Pre-Roll
Impactful
Thank
you !