vwd max value Media Data 2015 More than 80 publishers Almost 11

Transcription

vwd max value Media Data 2015 More than 80 publishers Almost 11
ƒƒ More than 80 publishers
ƒƒ Almost 11 million copies sold
ƒƒ Approx. 28 million readers
vwd max value
Media Data 2015
2
WE MAKE FINANCIAL DECISIONS TRANSPARENT,
SIMPLE AND COMPREHENSIBLE.
FACTS AND FIGURES
vwd group is one of Europe’s leading suppliers of information and
technology solutions. Here, we specialise in individual customer
requirements for asset and asset-liability management, retail and
private banking, and wealth management. With our experience and
competence, our customers get to grips with complex and risky
processes securely and efficiently.
VWD GROUP
Wherever the systematic support for financial decisions is concerned,
we provide the right systems and data. Our flexible and highly
configurable components set the standard in advising and informing
investors. They make the underlying processes secure and costeffective.
Advice and information for financial decisions are complex and
critical. We have been partners to our customers for over 60 years.
From this experience, we know what characterises secure and
efficient solutions. With our systems, we create the basis upon which
our customers can distinguish themselves effectively in the
competition for financial decision makers.
With more than 450 employees in Germany, Belgium, France, Italy,
the Netherlands and Switzerland, vwd group is an international
group of companies with strong connections to the local financial
markets.
ƒƒ Year of foundation of the parent company: 1949
ƒƒ Headquarters: Frankfurt am Main
ƒƒ 17 locations in Germany, Belgium, France, Italy,
the Netherlands and Switzerland
ƒƒ 450 employees
KEY FIGURES
ƒƒ Revenue 2013: 80 million euros
ƒƒ Approx. 4,000 corporate clients
ƒƒ More than 12,500 private clients
ƒƒ More than 50,000 users
ƒƒ 21.8 million page impressions and 3.24 million visits to
finanztreff.de
(Source: IVW, January 2015)
CONTENT
ƒƒ Average of 9.6 million financial instruments (2014)
ƒƒ More than 250 off-market price sources
ƒƒ More than 12 billion price and master data updates per day
ƒƒ Dynamic value-at-risk assesment for nearly 1 million
securities
FORMAT
THE STOCK MARKET STRIP – VWD MAX VALUE
With more than five decades of experience, the vwd group currently creates and delivers print-ready financial pages for approx. 80
daily newspapers. Specially tailored to their requirements, all the
publishers receive their stock market pages at the same time and in
„print-ready“ formats. On the basis of this technology, the vwd group
has created an exclusive and uniform advertising space in the stock
market and financial pages of regional and national daily newspapers. This advertising space can be allocated in a national advertising pool (with 80 publishing partners).
THE ADVERTISEMENT FORMAT WITH AN AMAZING (BROAD) IMPACT ON
YOUR TARGET GROUP
With vwd max value, your advertisement is placed in a prominent
position directly beneath the stock market table. The format extends
over the whole page width with a height of 30 mm. Thus, vwd max
value offers you an exclusive and schedulable advertising space as
an integral part of the business and financial section of the daily
newspapers.
Advertising sample
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THE ALTERNATIVE
THE STOCK MARKET STRIP ‘PLUS’
Along the lines of the advertising space
of the stock market strip, vwd max value
offers another targeted advertisement
alternative. An additional reader advertisment or „corresponding advert“,
which is placed synchroneously on the
same page and in the same issue as the strip format. A regional
claim in the corresponding advert can – for example – complement
a more generic statement that is issued nationwide in the strip
format.
As the stock market pages of the daily newspapers are unique, the
formats of the respective reader advertisements vary.
ƒƒ Placement units
ƒƒ Formats for reader advertisements
ƒƒ Advertising prices on request
Example advertisment
PERFORMANCE THAT SPEAKS FOR ITSELF
ALMOST 11 MILLION COPIES SOLD(1), WITH APPROX. 28 MILLION
READERS EVERYDAY
vwd max value has an extraordinarily high reach. Almost 28 million
readers are reached everyday by the daily newspapers in partnership with us, generating a total paid circulation of approx. 10.6
million copies. This corresponds to almost 41 % of the population of
Germany and just under 73 % of the population that can be reached
by subscription-bsaed daily newspapers in Germany. vwd max value
even represents 89% of the daily newspapers with a stock market
page that concentrate primarily on the readership in the urban
centres.(3)
UP-TO-DATE MEDIUM
The average time spent reading a newspaper is approx. 40 minutes
a day. This value has been stable for years. A significant share of
newspaper readers (56 %) use the newspaper two or three times per
day.(2) 75 % of all Germans share their newspaper. Thus, 2.5 readers
can be reached per copy of a newspaper.(1)
VWD MAX VALUE – MARKET SHARES IN GERMANY
All subscription-based daily newspapers
49.82 million readers
100 %
Daily newspapers with stock market page
42.83 million readers
86 %
6.99 million readers
14 %
approx. 28 million readers
56,2 %
Daily newspapers without stock market
page
vwd max value
LEGENDARY CPM
The trend in media planning is towards hard facts and better
performance! There´s no similar format that reaches that many
people at the same costs of vwd max value: 1,000 viewers for just
2.34 euros!
CREDIBLE AND USEFUL
85% of readers value the newspaper for its credibility (trustworthiness), the advertisements included.
IMPORTANT SOURCE OF INFORMATION
For 53% of German citizens, the newspaper is the primary source of
information for all their shopping decisions.
VERY SIMPLE HANDLING
vwd group is your competent partner and secures a high level of
efficiency throughout the whole order and production process.
To place your advertisement with more than 80 vwd max value
partner publishers with the minimum outlay, you only have:
ƒƒ
1 contact
ƒƒ
1 consultancy session
ƒƒ
1 order
ƒƒ
1 document for printing
ƒƒ
1 invoice
(3)
Sources: (1) IVW, 2nd quarter 2013
(2)
ZMG Zeitungsqualitäten
(3)
vwd research
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TITLES & CIRCULATIONS
VWD MAX VALUE PARTNERS
TOTAL CIRCULATION
10,609 m.
Nielsen I
1,073 m.
Nielsen II
2,622 m.
Nielsen IIIa
1,413 m.
Nielsen IIIb
1,554 m.
Nielsen IV
1,740 m.
Nielsen V
0,393 m.
Nielsen VI
0,455 m.
Nielsen VII
0,988 m.
WEEKLY NEWSPAPERS
0,401 m.
WEEKLY NEWSPAPERS NATIONAL
1,007 m.
Die Welt/plus Kompakt
0,208 m.
Süddeutsche Zeitung
0,397 m.
Welt am Sonntag
0,401 m.
ISSUE
SOLD COPIES
NIELSEN I
Bremer Tageszeitungen/
Bremer Anzeigenblock
GA
Göttinger Tageblatt
GA
52.323
Hamburger Abendblatt/
Bergedorfer Zeitung
GA
198.997
HAZ/NP Hannover plus
Ausg. 100*
plus
285.665
Kreiszeitung
Nordsee Zeitung
Zeitungsgruppe Nord
DIE WELT/plus Kompakt
Süddeutsche Zeitung
GA
GA
Teil*
GA
GA
74.511
57.773
153.574
66.234
21.837
162.037
Distribution in
the core area
National
distribution
ISSUE
Source: IVW, 2nd quarter 2013
TITEL & AUFLAGEN
SOLD COPIES
VWD
VALUE-PARTNER
NIELSENMAX
II
Aachener Nachr./Aachener Zeitung
FUNKE-Mediengruppe
Neue Westfälische Zeitung
mrw Ruhr Nachrichten plus
Recklinghäuser Zeitung
Rheinische Post
Westdeutsche Zeitung Plus
Westfälischer Anzeiger
Westfalen-Blatt
Zeitungsgruppe Köln
Zeitungsgruppe Münsterland
DIE WELT/plus Kompakt
Süddeutsche Zeitung
NIELSEN III a
Darmstädter Echo
Die Rheinpfalz/Pirmasenser Zeitung
Gießener Allgemeine
HNA - Kassel
Offenbach Post
FNP Gesamt/Frankfurter Rundschau/
FAZ Rhein Main Zeitung
Rhein-Main-Presse
Rhein-Zeitung
Saarbrücker Zeitung
Wetzlarer Neue Zeitung
DIE WELT/plus Kompakt
Süddeutsche Zeitung
NIELSEN III b
Badisches Tagblatt
Badische Zeitung
Eßlinger Zeitung
Heilbronner Stimme
Ludwigsburger Kreiszeitung
Mannheimer Morgen plus
Fränkische Nachrichten
Mittelbadische Presse
GA
GA
GA 501
GA
GA
GA
GA
GA
GA
GA
Abo GA
GA
GA
115,232
607,875
233,450
224,765
55,423
321,056
130,532
135,024
117,824
303,333
232,722
51,185
30,969
GA
GA
GA
HA
GA
GA
76,491
230,120
51,392
187,477
37,445
213,715
GA
GA
GA
GA
GA
GA
177,996
190,832
173,399
60,999
24,549
24,616
GA*
GA 104
GA
GA
GA
43,505
142,749
41,272
87,192
37,668
Ausg. B*
140,177
GA
48,543
ISSUE
Schwarzwälder Bote
Stuttgarter Zeitung / Stuttgarter Nachrichten
Stuttgarter Zeitung Anzeigengem.
Südkurier
SÜDWEST PRESSE
DIE WELT/plus Kompakt
Süddeutsche Zeitung
NIELSEN IV
Abendzeitung München
Augsburger Allgemeine
mit Allgäuer Zeitung
Donaukurier
Frankenpost
Mittelbayerische Zeitung
Münchner Merkur
Nürnberger Nachrichten
Passauer Neue Presse
Straubinger Tagblatt /
Landshuter Zeitung
Zeitungsring Oberfranken
DIE WELT/plus Kompakt
Süddeutsche Zeitung
SOLD COPIES
GA
118,771
GA
188,889
GA
GA
GA
GA
GA
241,320
127,996
290,936
19,140
25,410
GA
48,445
GA
GA
GA
GA
GA
GA
Ausg. 01
321,596
83,448
56,162
115,305
255,326
263,335
157,806
GA
121,113
GA*
GA
GA
97,613
21,429
246,557
ISSUE
SOLD COPIES
NIELSEN V
Berliner Morgenpost
Berliner Zeitung
Der Tagesspiegel
DIE WELT/plus Kompakt
Süddeutsche Zeitung
GA
GA
GA
GA
GA
111,147
137,278
122,012
6,160
16,278
NIELSEN VI
Lausitzer Rundschau
Märkische Allgemeine
Mitteldeutsche Zeitung
DIE WELT / plus Kompakt
Süddeutsche Zeitung
GA
GA
GA
GA
GA
81,790
125,149
191,651
5,825
21,043
NIELSEN VII
Freie Presse
Leipziger Volkszeitung
Mediengruppe Thüringen
Sächsische Zeitung
DIE WELT/plus Kompakt
Süddeutsche Zeitung
GA
GA
GA
GA
GA
GA
253,760
200,696
272,041
237,443
13,523
10,323
*You can find the full list of titles on the following pages.
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STRONG PARTNERS,
STRONG POOL
AACHENER ZEITUNG / AACHENER
NACHRICHTEN
ƒƒ Dürener Nachrichten
ƒƒ Dürener Zeitung
ƒƒ Eifeler Nachrichten
ƒƒ Eifeler Zeitung
ƒƒ Eschweiler Nachrichten
ƒƒ Eschweiler Zeitung
ƒƒ Geilenkirchener Zeitung
ƒƒ Heinsberger Nachrichten
ƒƒ Heinsberger Zeitung
ƒƒ Jülicher Nachrichten
ƒƒ Jülicher Zeitung
ƒƒ Stollberger Nachrichten
ƒƒ Stollberger Zeitung
AUGSBURGER ALLGEMEINE
ZEITUNG
ƒƒ Aichacher Nachrichten
ƒƒ Allgäuer Zeitung
ƒƒ Allgäuer Anzeigenblatt
ƒƒ Buchloher Zeitung
ƒƒ Der Westallgäuer
ƒƒ Donau-Zeitung
ƒƒ Donauwörther Zeitung
ƒƒ Friedberger Allgemeine
ƒƒ Günzburger Zeitung
ƒƒ Illertisser Zeitung
ƒƒ Landsberger Tagblatt
ƒƒ Memminger Zeitung
ƒƒ Mittelschwäbische
Nachrichten
ƒƒ Mindelheimer Zeitung
ƒƒ Neuburger Rundschau
ƒƒ Neu-Ulmer Zeitung
ƒƒ Rieser Nachrichten
ƒƒ SchwabmünchnerAllg.
mit Königsbrunner Ztg.
ƒƒ Wertinger Zeitung
DER TAGESSPIEGEL
ƒƒ Neueste Potsdamer
Nachrichten
BERLINER ZEITUNG
DIE RHEINPFALZ
ƒƒ Bad Dürkheimer Zeitung
ƒƒ Donnersberger Rundschau
ƒƒ Frankenthaler Zeitung
ƒƒ Ludwigshafener Rundschau
ƒƒ Mittelhaardter Rundschau
ƒƒ Pfälzer Tageblatt
ƒƒ Pfälzische Volkszeitung
ƒƒ Speyerer Rundschau
ƒƒ Unterhaardter Rundschau
ƒƒ Westricher Rundschau
ƒƒ Zweibrücker Rundschau
BERLINER MORGENPOST
DIE WELT
BREMER TAGESZEITUNGEN
ƒƒ Achimer Kurier/
Verdener Nachrichten
ƒƒ Bremer Nachrichten
ƒƒ Delmenhorster Kurier
ƒƒ Die Norddeutsche
ƒƒ Osterholzer Kreisblatt
ƒƒ Regionale Rundschau/
Syker Kurier
ƒƒ Weser Kurier
ƒƒ Wümme Zeitung
DONAUKURIER
ƒƒ Aichacher Zeitung
ƒƒ Eichstätter Kurier
ƒƒ Hilpoltsteiner Kurier
ƒƒ Pfaffenhofener Kurier
ƒƒ Schrobenhausener Zeitung
BADISCHE ZEITUNG
BADISCHES TAGBLATT
ƒƒ Speyerer Tagespost
ƒƒ Viernheimer Tageblatt
DARMSTÄDTER ECHO
ƒƒ Heimatzeitung Rüsselsheim
ƒƒ Odenwälder Heimatzeitung
ƒƒ Südhessische Post
ESSLINGER ZEITUNG
ƒƒ Untertürkheimer Zeitung
FRANKENPOST
ƒƒ Coburger Neue Presse
ƒƒ Hofer Anzeiger
ƒƒ Marktredwitzer Tageblatt
ƒƒ Rehauer Tagblatt
ƒƒ Sechsämterbote
ƒƒ Sechsämter Neueste
Nachrichten
ƒƒ Vogtlandanzeiger
ƒƒ Selber Tagblatt
FREIE PRESSE
ƒƒ Annaberger Zeitung
ƒƒ Auer Zeitung
ƒƒ Auerbacher Zeitung
ƒƒ Chemnitzer Zeitung
ƒƒ Flöhaer Zeitung
ƒƒ Freiberger Zeitung
ƒƒ Glauchauer Zeitung
ƒƒ Hohenstein-Ernstthal-Ztg.
ƒƒ Marienberger Zeitung
ƒƒ Mittweidaer Zeitung
ƒƒ Oberes Vogtland
ƒƒ Plauener Zeitung
ƒƒ Reichenbacher Zeitung
ƒƒ Rochlitzer Zeitung
ƒƒ Schwarzenberger Zeitung
ƒƒ Stollberger Zeitung
ƒƒ Werdauer Zeitung
ƒƒ Zschopauer Zeitung
ƒƒ Zwickauer Zeitung
FUNKE MEDIEN-GRUPPE
ƒƒ Heiligenhauser Zeitung
ƒƒ Iserlohner Kreisanzeiger
und Zeitung
ƒƒ NRZ Neue Rhein-Zeitung
ƒƒ NRZ Neue Ruhr-Zeitung
ƒƒ Ruhr Anzeiger
ƒƒ Velberter Zeitung
ƒƒ Wattenscheider Zeitung
ƒƒ Westdeutsche Allgemeine Zeitung
ƒƒ WP Westfalenpost
ƒƒ WR Westfälische Rundschau
HNA HESSISCH/ NIEDERSÄCHS.
ALLGEMEINE
ƒƒ Hersfelder Zeitung
ƒƒ Werra – Rundschau
GIESSENER ALLGEMEINE
ƒƒ Alsfelder Zeitung
ƒƒ Herforder Kreisanzeiger
ƒƒ Wetterauer Zeitung
KREISZEITUNG
ƒƒ Achimer Kreisblatt
ƒƒ Diepholzer Kreisblatt
ƒƒ Verdener Aller-Zeitung
GÖTTINGER TAGEBLATT
ƒƒ Alfelder Zeitung
ƒƒ Eichsfelder Tageblatt
ƒƒ Einbecker Morgenpost
ƒƒ Gandersheimer Kreisblatt
ƒƒ Harz Kurier
ƒƒ Seesener Beobachter
LAUSITZER RUNDSCHAU
HAMBURGER ABENDBLATT
ƒƒ Bergedorfer Zeitung
HAZ HANNOVERSCHE
ALLGEMEINE ZEITUNG
ƒƒ Aller Zeitung
ƒƒ Neue Presse
ƒƒ Peiner Allgemeine
ƒƒ Schaumburger Nachr.
ƒƒ Wolfsburger Zeitung
HEILBRONNER STIMME
ƒƒ Hohenloher Zeitung
ƒƒ Kraichgau Stimme
LEIPZIGER VOLKSZEITUNG
ƒƒ Döbelner Allgemeine Ztg.
ƒƒ Dresdner Neueste Nachr.
ƒƒ Oschatzer Allgemeine
ƒƒ Torgauer Zeitung
LUDWIGSBURGER KREISZTG.
MÄRKISCHE ALLGEMEINE
ƒƒ Brandenburger Kurier
ƒƒ Dahme Kurier
ƒƒ Der Havelländer
ƒƒ Dosse Kurier
ƒƒ Fläming Echo
ƒƒ Jüterborger Echo
ƒƒ Kyritzer Tageblatt
ƒƒ Luckenwalder Rundschau
ƒƒ Neue Oranienburger Ztg.
ƒƒ Neues Granseer Tageblatt
ƒƒ Potsdammer Tageszeitung
ƒƒ Prignitz-Kurier
ƒƒ Ruppiner Tagesblatt
ƒƒ Westhavelländer
ƒƒ Zossener Rundschau
MAIN ECHO
ƒƒ Lohrer Echo
ƒƒ Wertheimer Zeitung
MANNHEIMER MORGEN
ƒƒ Bergsträßer Anzeiger
ƒƒ Fränkische Nachrichten
ƒƒ Schwetzinger Zeitung
ƒƒ Südhessen Morgen
ƒƒ Weinheimer Nachrichten
MEDIENGRUPPE THÜRINGEN
ƒƒ Ostthüringer Zeitung
ƒƒ Thüringer Allgemeine
ƒƒ Thüringische Landeszeitung
MITTELBAYERISCHE ZEITUNG
ƒƒ Amberger Nachrichten
ƒƒ Bayerwald Echo
ƒƒ Kötztinger Umschau
ƒƒ Neumarkter Tagblatt
ƒƒ Oberpfälzer Nachrichten
ƒƒ Wörther Anzeiger
MITTELDEUTSCHE ZEITUNG
MÜNCHNER MERKUR
ƒƒ Chiemgau Zeitung
ƒƒ Dachauer Nachrichten
ƒƒ Dorfener Anzeiger
ƒƒ Ebersberger Zeitung
ƒƒ Erdinger Anzeiger
ƒƒ Freisinger Tagblatt
ƒƒ Fürstenfeldbrucker Tagblatt
ƒƒ Garmisch-Partenkirch. Ztg.
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
Geretsrieder Merkur
Holzkirchner Merkur
Isar-Loisachbote
Mangfall Bote
Miesbacher Merkur
Mühldorfer Anzeiger
Murnauer Tagblatt
Neumarkter Anzeiger
Oberbayerisches Volksblatt
Penzberger Merkur
Schongauer Nachrichten
Starnberger Merkur
Tegernseer Zeitung
Tölzer Kurier
Waldkraiburger Nachrichten
Wasserburger Zeitung
Weilheimer Tagblatt
NORDSEE ZEITUNG
ƒƒ Kreiszeitung Wesermarsch
ƒƒ Zevener Zeitung
NÜRNBERGER NACHRICHTEN
ƒƒ Altmühl-Bote
ƒƒ Der Bote
ƒƒ Erlanger Nachrichten
ƒƒ Fränkische Landeszeitung
ƒƒ Fränkischer Anzeiger
ƒƒ Fürther Nachrichten
ƒƒ Hersbrucker Zeitung
ƒƒ Hilpoltsteiner Zeitung
ƒƒ Neumarkter Nachrichten
ƒƒ Nordbayerische Nachrichten
ƒƒ Nürnberger Zeitung
9
10
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
ƒƒ
Pegnitz Zeitung
Schwabacher Tagblatt
Treuchtlinger Kurier
Volkszeitung
Weißenburger Tagblatt
Windsheimer Zeitung
OFFENBACH POST
ƒƒ Dieburger Anzeiger
ƒƒ Hanau-Post
ƒƒ Langener Zeitung,
ƒƒ Groß-Zimmerner
Lokal-Anzeiger
PASSAUER NEUE PRESSE
ƒƒ Alt-Neuöttinger und
Burghauser Anzeiger
ƒƒ Bayerwald-Bote
ƒƒ Deggendorfer und
Plattlinger Zeitung
ƒƒ Der Bayerwald-Bote
ƒƒ Landauer Neue Presse
ƒƒ Osterhofener Zeitung
ƒƒ Rottaler Anzeiger
ƒƒ Viechtacher
ƒƒ Vilshofener Anzeiger
PIRMASENSER ZEITUNG
RECKLINGHÄUSER ZEITUNG
ƒƒ Dattelner Morgenpost
ƒƒ Hertener Zeitung
ƒƒ Marler Zeitung
ƒƒ Stimberg Zeitung
ƒƒ Waltroper Zeitung
RHEIN MAIN MEDIA
ƒƒ Frankfurter Neue Presse
ƒƒ Frankfurter Rundschau
ƒƒ Höchster Kreisblatt
ƒƒ Nassauische Neue Presse
ƒƒ Taunus Zeitung
RHEIN MAIN PRESSE
ƒƒ Aar-Bote
ƒƒ Allgemeine Zeitung Mainz
ƒƒ Bürstädter Zeitung
ƒƒ Idsteiner Zeitung
ƒƒ Lampertheimer Zeitung
ƒƒ Main Spitze
ƒƒ Main-Taunus-Kurier
ƒƒ Rhein Main Anzeiger
ƒƒ Rheingauer Bürgerfreund
ƒƒ Wiesbadener Kurier
ƒƒ Wiesbadener Tagblatt
ƒƒ Wormser Zeitung
RUHR NACHRICHTEN
ƒƒ Dorstener Zeitung
ƒƒ Halterner Zeitung
ƒƒ Hellweger Anzeiger
SAARBRÜCKER ZEITUNG
ƒƒ Pfälzer Merkur
SÄCHSISCHE ZEITUNG
ƒƒ Döbelner Anzeiger
SCHWARZWÄLDER BOTE
ƒƒ Die Oberbadische
ƒƒ Lahrer Zeitung
ƒƒ Markgräfler Tagblatt
RHEINISCHE POST
ƒƒ Bergische Morgenpost
ƒƒ Bocholter-Borkener Volksbl.
ƒƒ Neuß-Grevenbroicher Ztg.
ƒƒ Solinger Morgenpost
STRAUBINGER TAGBLATT/
LANDSHUTER ZEITUNG
ƒƒ Allg. Laber Zeitung
ƒƒ Chamer Zeitung
ƒƒ Dingolfinger Anzeiger
ƒƒ Donau Post
ƒƒ Hallertauer Zeitung
ƒƒ Kötztinger Zeitung
ƒƒ Landauer Zeitung
ƒƒ Plattlinger Anzeiger
ƒƒ Vilsbiburger Zeitung
RHEIN-ZEITUNG
ƒƒ Kirner Zeitung
ƒƒ Mainzer Rhein-Zeitung
ƒƒ Nahe-Zeitung
ƒƒ Oeffentlicher Anzeiger
ƒƒ Rhein-Lahn-Zeitung
ƒƒ Westerwälder Zeitung
STUTTGARTER ZEITUNG /
STUTTGARTER NACHRICHTEN /
ANZEIGENGEMEINSCHAFT
ƒƒ Backnanger Kreiszeitung
ƒƒ Bietigheimer Zeitung
ƒƒ Der Teckbote
ƒƒ Eberbacher Zeitung
ƒƒ Fellbacher Zeitung
ƒƒ Gäubote Herrenberg
ƒƒ Kornwestheimer Zeitung
ƒƒ Kreiszeitung Böblinger Bote
ƒƒ Leonberger Kreisztg.
ƒƒ Marbacher Zeitung
ƒƒ Mühlacker Tagblatt
ƒƒ Murrhardter Zeitung
ƒƒ Nürtinger/Wendlinger Ztg.
ƒƒ Rems Zeitung
ƒƒ Sindelfinger Zeitung/
Böblinger Zeitung
ƒƒ Vaihinger Kreiszeitung
ƒƒ Waiblinger Kreiszeitung
mit Schorndofer Nachrichten
ƒƒ Windender u. Welzheimer Zeitung
SÜDDEUTSCHE ZEITUNG
SÜDKURIER
ƒƒ Alb Bote
SÜDWEST PRESSE
ƒƒ Brenztal-Bote
ƒƒ Der Ermstalbote mit
ƒƒ Die Neckarquelle
ƒƒ Ehinger Tagblatt
ƒƒ Geislinger Zeitung
ƒƒ Gmünder Tagespost
ƒƒ Haller Tagblatt
ƒƒ Heidenheimer Neue Presse
ƒƒ Heidenheimer Zeitung
ƒƒ Hohenloher Tagblatt
ƒƒ Hohenzollerische Zeitung
ƒƒ Metzinger-Uracher Volksbl.
ƒƒ Neckar-Chronik
ƒƒ Neue Kreis-Rundschau
ƒƒ NWZ Neue Württembg. Ztg.
ƒƒ Pfullinger Zeitung
ƒƒ Reutlinger Nachrichten
ƒƒ Rottenburger Post und Steinlach-Bote
ƒƒ Schwäbische Donau Zeitung
ƒƒ Schwäbische Post
ƒƒ Schwäbisches Tagblatt mit
ƒƒ Tauber-Zeitung
ƒƒ Zollern-Alb-Kurier
WELT AM SONNTAG
WESTDEUTSCHE ZEITUNG PLUS
ƒƒ Remscheider General
Anzeiger
ƒƒ Solinger Tagblatt
WESTFALEN-BLATT
ƒƒ Herforder Kreisblatt
ƒƒ Lübbecker Kreiszeitung
ƒƒ Vlothoer Zeitung
ƒƒ Westfälisches Volksblatt
WESTFÄLISCHER ANZEIGER
ƒƒ Lüdenscheider Nachrichten
ƒƒ Altenaer Kreisblatt
ƒƒ Allgemeiner Anzeiger
ƒƒ Der Patriot
ƒƒ Meinerzhagener Zeitung
ƒƒ Soester Anzeiger
ƒƒ Süderländer Tageblatt
ƒƒ Süderländer Volksfreund
ZEITUNGSGRUPPE LAHN / DILL
ƒƒ Dill Post
ƒƒ Dill Zeitung
ƒƒ Gelnhäuser Zeitung
ƒƒ Haigerer Kurier
ƒƒ Haigerer Zeitung
ƒƒ Herbronner Tageblatt
ƒƒ Hinterländer Anzeiger
ƒƒ Marburger Neue Zeitung
ƒƒ Nassauer Tageblatt
ƒƒ Solms-Braunfelser
ƒƒ Weilburger Tageblatt
ƒƒ Wetzlarer Neue Zeitung
ZEITUNGSGRUPPE KÖLN
ƒƒ Bergische Landeszeitung
ƒƒ Bonner Rundschau
ƒƒ Kölner Stadt-Anzeiger
ƒƒ Kölnische Rundschau
ƒƒ Leverkusener Anzeiger
ƒƒ Oberbergische Volks-Zeitung
ƒƒ Oberbergischer Anzeiger
ƒƒ Rhein-Ahr-Rundschau
ƒƒ Rhein-Sieg-Anzeiger
ƒƒ Rhein-Sieg-Rundschau
ZEITUNGSGRUPPE MÜNSTERLAND
ƒƒ Ahlener Zeitung
ƒƒ Allgemeine Zeitung
ƒƒ Brokener Zeitung
ƒƒ Dülmener Zeitung
ƒƒ Ibbenbürener Volkszeitung
ƒƒ Münsterländische
Volkszeitung
ƒƒ Tageblatt für den Kreis Steinfurt
ƒƒ Westfälische Nachrichten
440 TITLES IN TOTAL
ZEITUNGSGRUPPE NEUE
WESTFÄLISCHE
ƒƒ Bad Oeynhausener Kurier  
ƒƒ Bielefelder Tageblatt
ƒƒ Bünder Tageblatt
ƒƒ Bürener Nachrichten
ƒƒ Gütersloher Zeitung
ƒƒ Haller Kreisblatt
ƒƒ Höxtersche Kreiszeitung
ƒƒ Lippische Landes-Zeitung
ƒƒ Loehner Nachrichten
ƒƒ Mindener Tageblatt
ƒƒ Paderborner Kreiszeitung
ƒƒ Warburger Zeitung
ZEITUNGSGRUPPE NORD
ƒƒ Bramstedter Zeitung
ƒƒ Bremervörde Zeitung
ƒƒ Cuxhafener Nachrichten
ƒƒ Elmshorner Nachrichten
ƒƒ Niederelbe Zeitung
ƒƒ Pinneberger Tageblatt
ƒƒ Stader Tageblatt
ƒƒ Uetersener Zeitung
ƒƒ Wedel-Schulauer Tageblatt
ZEITUNGSRING OBERFRANKEN
ƒƒ Bayerische Rundschau
ƒƒ Coburger Tagblatt
ƒƒ Die Kitzinger
ƒƒ Fränkischer Tag
ƒƒ Saale Zeitung
11
12
ADVERTISING PRICES & GENERAL INFORMATION
STOCK MARKET STRIPS
(STRIP ADVERTISEMENT PAGE WIDTH / 30 MM HEIGHT)
GERMANY
OVERALL Nielsen I-VII
West + Berlin Nielsen
I-V
Ost + Berlin Nielsen
V-VII
BLACK AND
WHITE
67.900 Euro
53.900 Euro
1 ADDITIONAL
COLOUR*
79.900 Euro
63.900 Euro
2/3 ADDITIONAL
COLOURS*
on request
on request
14.300 Euro
16.900 Euro
on request
STOCK MARKET STRIP „PLUS“ (STRIP + READER ADVERTISEMENT)
Placement units, reader advertisement formats and prices on request.
COPY DEADLINE
5 working days before publication
CANCELLATION DATES
7 working days before publication
PUBLICATION DATES
ƒƒ working days (Tuesday - Saturday)
ƒƒ Sunday
REGIONAL SPLIT RUNS
possible on request
BANK DETAILS
Dresdner Bank - Frankfurt branch
IBAN: DE46500800000400008000
Swift: DRESDEFFXXX
CIRCULATION
10,609 million copies sold (IVW, 2nd quarter 2014)
TERMS OF PAYMENT
Immediately after receipt of the invoice.
ADVERTISING COPY DEADLINE**
7 working days before publication
DISCOUNT
2 % discount in the event of advance payment or payments made by
direct debit, provided that older invoices are not overdue.
ADDRESS
60487 Frankfurt am Main
AGENCY COMMISSION
The agency commission amounts to 15 %. It is calculated on the
basis of the net cost and is granted by the advertising agencies
acknowledged by the vwd group.
Phone: +49 69 50701-404
* The additional colour is agreed directly with the publishers. The price indicated
vwd Vereinigte Wirtschaftsdienste GmbH
Advertising Services
Tilsiter Strasse 1
Fax: +49 69 50701-114
E-mail: [email protected]
www.vwd.com/maxvalue
represents the maximum price that is incurred if all the booked newspapers can print
the desired colours on the desired date. If not all the booked newspapers can print
colour, the advertising price is reduced accordingly.
** As only one advertising space is available per day and newspaper title, reservation in
advance is recommended, so that specific date requirements can be realised.
TECHNICAL INFORMATION
ORDER
Orders for vwd max value must be placed in writing to the Advertising
Services Department. Please append a colour proof of the final version
of the advertisement to your order for verification.
COPY FORMATS
If the copy is to run in all the available newspaper titles (full run), all
seven copy formats must be transmitted.
TABLE
HEIGHT
WIDTH
1. Tabloid Format
30 mm
245 mm
2. Berliner Format I
30 mm
266 mm
3. Berliner Format II
30 mm
280 mm
4. Rhenish Format I
30 mm
310 mm
5. Rhenish Format II
30 mm
320 mm
6. Rhensh Format III
30 mm
327 mm
7. Nordisch Format
30 mm
374 mm
DIGITAL COPY
Please only send us PDF files in which the fonts are vectorised.
File name: first publication date, client name, format, b/w or colour
Example: 20070228_Mustermann_30x266_bw.pdf
ADVERTISEMENT TRANSMISSION
Please send the transmission of the advertisement designs to the
following e-mail addresses:
ƒƒ
ƒƒ
[email protected]
[email protected]
Our service team is available to help with any technical questions
related to your copy at Tel. +49 69 50701-290.
GRID WIDTH
30-34 lines per centimetre
Resolution of the images at least 300 dpi.
COLOUR ADVERTISEMENTS
The total application of colour should not exceed the reference
value of 245 %. For advertisements with an additional colour, both
black and a spot colour from the HKS Euro scale „Z“ can be supplied.
Bitte beachten Sie, dass es sich hierbei
Please note that this is a matter of
um Zeitungsdruck handelt, und dass
newspaper printing and that no
keine RGB-Farbinformationen in den
RGB colour information may be contained
Anzeigenmotiven enthalten sein dürfen.
in the advertisement designs.
13
14
TERMS AND CONDITIONS
1.
vwd group markets selected advertising space on the stock market pages of the newspapers listed in pages 8 to 11. Thereby, the vwd group
aims to offer a national advertising pool.
2.
The Client shall provide the copy on time at its own expense, adapted to the offered formats.
3.
Within the framework of a contract (contract for at least 5 advertisements), the Client shall have the right to release individual advertisements. The entire order must be processed within one year of the
order placement. If the Client does not release all the advertisements
in the contract within the year, the difference between the initially
discounted price and the price that corresponds to the actual acceptance of advertisements must be repaid.
4.
The invoice amount shall be due upon receipt of the invoice. In the
event of a default of payment or a deferment for more than 14 days,
default interest of 3 % above the basic interest rate of the ECB must
be paid. A 2 % discount shall be granted in the event of an advance
payment or payment by direct debit, provided that no outstanding
older invoices exist.
5.
The Client shall be provided with tear sheets, provided that it demands them within 14 days of the publication of the advertisement.
6.
If the publication does not take place in one or more of the newspapers in the pool, the Client has the right to a prompt replacement
publication. If this is no longer possible, a credit note shall be issued,
assessed according to the ratio of the missed circulation to the total
circulation.
7.
The Client shall be liable for the transmitted data being free of computer viruses. vwd may delete files containing viruses, without the
Client being able to derive any claims from this.
8.
In the event of force majeure or industrial action in the newspapers
in the pool, any obligation to execute orders and to pay compensation shall expire.
9.
Orders from subsidiaries shall also be accepted in the context of a
quantity discount, provided that evidence can be provided of an
equity participation in the parent company exceeding 50%. An inclusion in the context of a discount calculation shall not be accepted
if the parties are corporations or institutions under public law or
independent official organisations.
10.
The Client‘s contract data shall be processed electronically and saved
beyond the time of the execution of the contract, within the framework of the statutory retention periods.
The place of jurisdiction shall be Frankfurt am Main.
NOTES
Don´t forget:
et information
financial mark
ata at :
stock market d
ial.de !
www.moneyspec
15
www.vwd.com
VWD MONEYSPECIAL
With vwd moneyspecial, we offer you the opportunity to increase
the appeal of your website with minimum outlay and thus generate
additional traffic and revenue.
!
vwd money
special –
Exclusive fo
r media cu
stomers
BENEFITS AT A GLANCE
ƒƒ Extension of your website by dynamic pages containing stock
market and investment themes
ƒƒ Reinforcement of customer loyalty due to the provision of
educational contents and a risk/return display
ƒƒ Increase in the number of page impressions through more traffic
ƒƒ Increase in turnover due to additional marketable pages
ƒƒ Increase in the length of time spent on the website due to the use of interactive technologies
ƒƒ Simple and fast integration into the look and feel of your existing web presence
Thank you very much for your interest in vwd max value. We are
pleased to submit a concrete offer to you or explain this advertising
chance to you in an one-on-one interview.
Our ‘Advertising Services’ team will be available for you at phone
+49 69 50701-404 or via e-mail: [email protected]
Further information about vwd max value
is provided on the internet at:
www.vwd.com/maxvalue
vwd Vereinigte Wirtschaftsdienste GmbH
Avertising Services
Tilsiter Strasse 1
60487 Frankfurt am Main