DSMA2010program_DSMA07program 6/16/10 11:14

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Welcome to Downtown
San Mateo’s
15th Annual Wine Walk!
We are pleased to host you in our neighborhood while you visit our participating
businesses to sample some of Northern
California's finest wines.
Wine Walk is an annual fundraising event for the Downtown San Mateo
Association, a non-profit organization representing more than 800 businesses in
Downtown San Mateo, California. The Wine Walk is the Association’s premier
event to help promote and showcase Downtown’s unique character and its abundant shops, restaurants and businesses. Visitors to San Mateo purchase a wine
glass and tasting tickets and visit businesses sampling wines and hors d’oeuvres.
This event attracts people from all over the Bay Area.
Because this event is a celebration of fine wines, we operate under the laws and
regulations established by the State Department of Alcoholic Beverage Control
(ABC) for festivals and events. We also are very concerned about your safety
and well being and want everyone to have an enjoyable evening and return
home safely.
The Wine Walk is a tasting event that is designed to allow you to sample a wide
variety of different wines. The amount of wine that is poured is a sample tasting
and we are required under our ABC license that the tasting take place within the
street closure boundaries or on premises, so if you are in a business that is not
within the street closure area, we ask that you complete your tasting experience
within the business before strolling to the next location. Signs will be posted
and boundaries clearly marked so you will know where you can or can not
go with wine in your glass.
We appreciate your help in observing these rules and hope you enjoy
Wine Walk 2010!
We look forward to your visit and hope you come back.
Table of Contents
About Wine Walk ………………………………………………………………………1
President’s Message ……………………………………………………………………3
Participating Wineries………………………………………………………………5-7
Tasting Rooms …………………………………………………………………………10
Wine Walk Entertainment Schedule ……………………………………………11
Wine Tasting Room Map …………………………………………………………12-13
Participating Wineries ………………………………………………………………14-20
Artisans ………………………………………………………………………………24-25
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President’s Message
Special Thanks to Crystal Springs Village
as Sponsor of Wine Walk Music.
Welcome To Wine Walk 2010!
The Downtown San Mateo Association (DSMA) thanks you
for joining us for our 15th annual Wine Walk.
This year we are pleased to host two dozen wineries from around the world! And
to keep things interesting, we have carefully selected a dozen artists to make your
walk between tasting locations more interesting. We’ve also responded to requests
for a more intimate wine tasting experience, so we added a catered VIP reception
with boutique wineries and live jazz. We are constantly striving to bring you an
experience that provides “all the ingredients” to enjoy yourselves. This event is a
fundraiser to keep the DSMA alive and well. And without our corporate financial
sponsors, the 10+ volunteers that plan it, and another 50+ volunteers who help
produce it the day-of, none of tonight’s Wine Walk festivities would be possible.
Kudos to you all!
Downtown San Mateo continues to thrive in very tough economic times. Its very
eclectic business mix has served us well. Retail storefront vacancies are surprisingly low compared to neighboring cities’ and interesting new retailers open as
soon as a space becomes available. A further testament to downtown’s appeal,
and one that makes me the most proud, is the number of technology and media
start-up businesses which chose to plant their creative roots here. We are really
in the epicenter of what is a huge transformation in how we communicate, obtain
information, and conduct our daily lives.
The DSMA’s focus is to continuously improve your downtown by responding
to consumer demand. Much of it is very nuts-n-bolts. We collaborate with city
staff to address such things as the public’s safety, ample parking and sidewalk
cleanliness. We strive to improve the overall aesthetic experience as well as
looking forward by planning for future greatness. The DSMA is extremely
fortunate to have hired one of California’s most sought-after downtown
revitalization professionals as DSMA’s new executive director. Rob Edwards
has extensive training, experience and tangible successes in managing and
improving historic downtowns. Rob and our long-time event manger,
Sue Dambrosio, are responsible for the production of this year’s Wine Walk.
I would like to also welcome Steve Dworetzky, Senior VP of Business
Development & Community Relations of United American Bank as the next
president of the DSMA. It has been a pleasure serving as president of the DSMA
for the past two years; it has been one of my most rewarding volunteer experiences. I want to thank all downtown San Mateo business owners for allowing
me to serve in this position.
Everyone please enjoy the 15th Annual Wine Walk! Our best ever!
Brian Berberet, CFA
Principal
Carrick Bend Advisors LLC
Portfolio and Wealth Management
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12 Apostles
The authentic Australian flavors of our Shiraz make a bold introduction and finish
with finesse. Aromas of dark berry and licorice fill the palate ahead of fine oak tannins,
providing a most satisfying finish.
Australia’s premier wine regions enjoy ideal maritime climates, perfect for producing our 12 Apostles
Chardonnay. Full of fresh fruit flavors, this delightful white opens with tropical fruit on the nose and
persists with a smooth citrus and melon finish on the palate.
Pouring in the wine garden Wells Fargo Bank
Shiraz; Chardonnay
Avery Lane
Avery Lane offers a wide variety of premium wines from the Columbia Valley, representing some of the finest varietals that Washington State has to offer. The portfolio
includes Cabernet Sauvignon, Merlot, Chardonnay and Riesling. All of the wines are
brimming with fruit and balanced with natural acidity making them perfect to enjoy
on their own or with your favorite foods.
Pouring at HSBC 277 S. B Street
Cabernet Sauvignon; Riesling
Bad Dog Ranch
Welcome to Bad Dog Ranch Vineyards, home of Bad Dog himself and a line of
California varietal wines expertly crafted and deliciously blended for easy-to-drink
finishes and easy-to-take prices.
When Bad Dog was a puppy, he had the pain-in-the-hind-quarters habit of playing
upside-down fetch with newly planted baby grapevines. That’s just how he got his name-o. He’s lived
up to it too, and then some. But His Mastiffness does have his strong suits.
Number one, he particularly enjoys keeping the place free of pesky varmints—not to mention pesky
wine snobs. But better still, it turns out Bad Dog has an uncanny nose for grapes. Like clockwork,
when he starts eating the fruit off the vines, we know it’s time to harvest. We love that, because our
varietal grapes have to be picked at the peak of ripeness for the big, bold flavor that’s making our BDR
wines famous.
Try our Petite Sirah, Pinot Noir, or Pinot Grigio and our latest arrivals at the ranch—Chardonnay
and Cabernet Sauvignon. With friends, at a backyard BBQ, on any old occasion—we promise a BDR
wine will never do you wrong.
Pouring at 3 Bees Coffee 244 E. 3rd Ave
Petite Sirah; Pinot Grigio
Pouring in the wine garden B Street Boxing
Cabernet; Chardonnay
Cardiff Cellars
Cardiff Cellars Chardonnay shines with tropical and citrus fruit flavors against a backdrop of toasty vanilla.
Cardiff Cabernet, the ideal wine for dinner and guests. Tastes of blackberry, plum,
allspice and vanilla. Great complement to loin of beef or savory lamb stew.
Pouring at Edmond’s Plaza Florist 120 E. 3rd Ave
Cardiff Cellars: Cabernet; Chardonnay
Hawk House: Proprietors Red Blend; Chardonnay
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Chateau Julien
Drytown Cellars
Family owned and operated since 1982, Chateau Julien Wine Estate rests
on 16-acres in beautiful Carmel Valley, a short five miles from Highway
One/Carmel. The full production Wine Estate hosts wine tasting guests
daily in the old-world Chateau and is home to over 1200 aging oak barrels of wine. Winemaker Bill
Anderson joined proprietors Bob & Patty Brower with the first vintage, producing the winery's premier 100% Merlot. Today, with over 25 vintages produced, the tradition and commitment to consistent, uncompromising quality continues with the Wine Estate's flagship Merlot and new Proprietary
Red Blends.
Drytown Cellars is the brainchild of Allen Kreutzer, shown here at the
winery. Allen is a veteran of winemaking and vineyard management. He
earned his BS in Fermentation Science at UC Davis in 1980, and after stints as a cellar rat and mobile
wine bottler with the pioneer Chateau Bottlers, he started making wine with Pedrizzetti in Morgan
Hill. Allen obtained a Masters degree in Agricultural Chemistry from Fresno State in 1990. Over the
years, Allen has worked for a number of wineries, either in winemaker positions or as consulting enologist, including Washington Hills Cellars in the Yakima Valley and Charles Mitchell Winery in
Fairplay.
Pouring at Citibank 11 E. 3rd Ave
Merlot; Pinot Grigio; '06 La Conviviance; '06 Black Nova; '08 Chateau Julien Barrel
Fermented Chardonnay
Pouring in the wine garden Drytown Cellars
08’ Syrah; 09’ Chardonnay
Clautiere Vineyard
Be prepared for some serious fun if your planning a visit to Clautiere
Vineyard. We devote so much time and attention to making our hand
crafted wines that we try to compensate by having pure fun in our off
time, and our tasting room expresses that. Think Edward Scissorhands meets the Mad Hatter at the
Moulin Rouge! We truly are,"A winery like no other “.
Pouring at J’me Boutique 60 E. 3rd Ave
Estate Syrah; Viognier
Emerald Bay
California’s coastal grape growing region presents an ideal climate for
Emerald Bay wines. Cool ocean breezes and coastal mountain ranges maintain moderate temperatures
throughout the growing season enabling the grapes to stay on the vines longer. These extra days on the
vine allow the grape flavors to intensify and represent the true varietal character.
Pouring at Carlyle Jewelers 67 E. 4th Ave
Cabernet Sauvignon; Chardonnay
Fantelli
Congress Springs Vineyard
A graduate in Political Science, Daniel Gehrs had developed an interest in
wine while at university. He managed to obtain an entry level position at Paul
Masson Vineyards in 1974. Soon after he and his wife Robin discovered a
derelict mountain vineyard, with head-pruned Zinfandel and Cabernet Franc
vines dating back before Prohibition. The vineyard was on Congress Springs Road, so they named it
Congress Springs Vineyards. The vines are still in production today.
The goal of this growing winery is to produce a complete line of viticulture products.
In order to reach that goal, we are growing high quality varietals, improving the
harvesting systems and incorporating techniques and incorporating techniques that
allow the production of super premium wines, contributing to the growing reputation of Argentine wines both nationally and internationally.
Pouring at Relax The Back 39 E. 4th Ave
Malbec; Torrontes
Pouring at Best Collateral 213 E. 3rd Ave
Petite Sirah; Viognier
Down Under Cellars
HIP WINES, YOU DIG?At Fat Cat Cellars, our vibe is velvety varietal
wines. Wines inspired by the jazz music we love. So try our jam session
Cabernet Sauvignon, mellow Merlot, smooth Pinot Noir, bebop-crisp
Chardonnay, or our new and exuberant Pinot Grigio. You’ll find a fusion of rich flavors and genuine
Cat-itude in every glass. You dig?
Pouring in the wine garden Agel NorCal
Shiraz; Chardonnay
Pouring at Collective Antiques 55 E. 3rd Ave
Pinot Noir; Chardonnay
From the vineyards of South Eastern Australia, it’s crisp and clean,
with well-balanced fruit flavors and a refreshing finish—perfect for sipping alone or as a complement to a wide variety of foods.
Domaine St. George
This is Our Domaine. All our vineyards are right here in California Sonoma
County, optimally located to produce grapes of signature flavor. Perfect for your
next barbecue or a quiet evening at home, Domaine St. George wines are the
embodiment of the warm sunny days so characteristic of Sonoma County.
Pouring at Peninsula Beauty 36 E. 4th Ave
Cabernet Sauvignon; Chardonnay
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Fat Cat Cellars
Fat Monk
This Chardonnay combines components from different vineyards in to one wine.
Peach and white stone fruit from the Santa Lucia Highlands, tropical flavors
from the Arroyo Seco, and Granny Smith apples from Paso Robles.
Sounds like a pretty shnazzy fruit compote.
This is it.
Pouring in the wine garden Borel Private Bank & Trust Company
Cabernet; Chardonnay
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Downtown Tasting Rooms
3 Bees Coffee …………………………………224 E. 3rd Ave ……………Bad Dog Ranch
Agel NorCal……………………………………Wine Garden ………Down Under Cellars
Avenue Art ……………………………………60 E. 3rd Ave ………………Hannah Nicole
B Street Boxing…………………………………Wine Garden ……………Bad Dog Ranch
Best Collateral …………………………………213 E. 3rd Ave …………Congress Springs
Borel Private Bank & Trust Company ………Wine Garden ……………………Fat Monk
Carlyle Jewelers ………………………………67 E. 4th Ave …………………Emerald Bay
Cheap Pete’s……………………………………11 E. 4th Ave …………………Rabbit Ridge
Citibank ………………………………………11 E. 3rd Ave ………………Chateau Julien
Collective Antiques ……………………………55 E. 3rd Ave ………………Fat Cat Cellars
Edmond’s Plaza Florist ………………………120 E. 3rd Ave ……Cardiff & Hawk House
Equinox ………………………………………4 E. 4th Ave …………………Motis Liberty
First National Bank of Northern California …150 E. 3rd Ave …………………Forest Glen
Galati Jewelers …………………………………35 E. 4th Ave ………………Italia & Maestri
HSBC …………………………………………277 S. B Street …………………Avery Lane
J’me Boutique …………………………………60 E. 3rd Ave …………Clautiere Vineyard
Junior Gym ……………………………………101 S. B Street …………………Guglielmo
M is for Mystery ………………………………86 E. 3rd Ave ……………Villa San-Juliette
Marinello School of Beauty……………………Wine Garden ………………Harlow Ridge
Peninsula Beauty………………………………36 E 4th Ave …………Domaine St. George
PlayNTrade ……………………………………206 S. B Street………………Thomas Halby
Relax The Back…………………………………39 E. 4th Ave ………………………Fantelli
Renew Salon …………………………………153 E. 5th Ave ……………………Ventana
Reve Spa Salon ………………………………241 S. San Mateo Dr ………………PKNT
San Mateo Daily Journal………………………Wine Garden ………………………PKNT
Sharona’s Chocolate Shop ……………………128 E. 3rd Ave …………Hacienda Cellars
Steiner’s Jewelry ………………………………231 S San Mateo Dr ……Veuve Du Vernay
The Spa Studio…………………………………Wine Garden……………………JFJ Winery
Wells Fargo ……………………………………Wine Garden …………………12 Apostles
Taste Vino………………………………………Wine Garden
Drytown Cellars ………………………………Wine Garden
Heringer Estates ………………………………Wine Garden
Midnight Cellars ………………………………Wine Garden
Peloton Cellars…………………………………Wine Garden
Wesley Ashley Wines …………………………Wine Garden
Boutique Wine Room …………………………VIP Tasting Party
Jazz Cellars ……………………………………VIP Tasting Party
Leveroni Vineyards ……………………………VIP Tasting Party
Solis Winery ……………………………………VIP Tasting Party
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Wine Walk Entertainment
PAMELA ROSE WITH WILD WOMEN OF SONG
5:30 PM to 9:00 PM - VIP Tasting Party
Sponsored by Collective Antiques
San Francisco's own jazz and blues queen Pamela Rose celebrates the music of
women songwriters of the Classic Jazz Era, from Alberta Hunter to Peggy Lee.
Following her the release of her new CD "Wild Women of Song: Great Gal
Composers of the Jazz Era" her swinging, soulful set has been delighting critics
and fans from Los Angeles to London.
Rose will be bringing her fabulous band to Wine Walk, with Tammy Hall, Ruth Davies, Jeff Massanari,
Kent Bryson and Sonya Jason. www.wildwomenofsong.com
PICTURE ATLANTIC
5:30 PM to 7:15 PM – 3rd & San Mateo Drive
Having played in the South Bay Area of California for almost four years,
Picture Atlantic is comprised of Members Nik Bartunek, Patrick Chu, Ryan
Blair, Rico Rodriguez, Grant Averill, & Brian Graves. Playing a mixture of
melodic and energetic indie-pop, Picture Atlantic is already on their third
release as a band. A follow up to 2008's Kleo, Picture Atlantic has just released
Dulce Et Decorum Est, a thoughtful and moody EP. The band hasn't stopped there though! They are
already in the studio recording new material for mid-2010. Follow their progress here: www.pictureatlantic.tumblr.com, www.pictureatlantic.com
WEST BAY RHYTHM
7:30 PM to 9:15 PM – 3rd & San Mateo Drive
In the late 70’s and early 80’s, Al Tovar was playing and touring with
Latin influence, Top 40 Band “The City Limits”.
In the early 90’s, Al dreamt of a large horn-based band playing R & B
music and began his search for musicians. Through his musical connections, Al obtained a professional
horn section: Lee Cahalan (Trumpet), Russ Renzas (Trumpet), Paul Siebel (Trombone), Dennis Marenberg
(Alto Sax), Mark Heckman (Baritone Sax), and Tony7 Serrano (Tenor Sax).
Guitarist Toby Garza responded to Al’s ad and soon became the band’s Musical Director. Toby called in
his old rhythm section James Stewart (Bass Guitar) and Chris Alcobendas (Drums). Ken Nelson’s
keyboard adds a magical touch to each selection.
Suddenly the band took form and with lead singer Christine Noble, and West Bay Rhythm was born.
The legendary trumpet player Fred Berrry performs with the band on special occasions.
West Bay Rhythm has been leaving audiences spellbound with their horn-based mix of old and new R &
B and Funk.
West Bay Rhythm will keep you grooving! www.westbayrhythm.com
ROCK CANDY
5:30 to 9:00 – 3rd & Ellsworth Ave
Rock Candy is a classic top 40 band, playing feel good music with an
emphasis on rich vocal harmonies, the band covers a wide array of styles
and genres. www.myspace.com/rockcandyrockingit
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Forest Glen Winery
The Forest Glen Winery began producing wines in Geyserville, Sonoma
County, California, in 1990. Forest Glen Winery produces full-flavored, smooth
red wines that are aged in small American oak barrels and are ready to be
enjoyed without further bottle aging. Our Forest Glen Chardonnay is 100% Barrel Fermented and is
quickly gaining a reputation as the white wine even red wine drinkers enjoy.
Pouring at First National Bank of Northern California 150 E. 3rd Ave
Cabernet; Chardonnay
Guglielmo
As one of Northern California’s wine pioneers, the Guglielmo (Gool-yellmo) family has been producing wines in the Santa Clara Valley since 1925
— continuing a winemaking craft passed down for generations in Italy.
Today, third generation brothers George E., Gene, and Gary keep the family tradition alive by
producing award-winning, premium varietal wines from more than 100 acres of Santa Clara Valley
estate vineyards — as well as wines from other premium winegrowing regions within California.
Guglielmo wines reflect the tradition and dedication to their family’s cultural heritage — and
celebrate one of the simple pleasures of life.
Pouring at Junior Gym 101 S. B Street
Merlot; Chardonnay
Hacienda Cellars
Hacienda Brut Methode Champenoise is a straw colored sparkling wine that has
flavors of shortbread, fresh fruit, and buttery vanilla. These characters linger as
the crisp finish refreshes the palate.
Pouring at Sharona’s Chocolate Shop 128 E 3rd Ave
Methode Champenoise Brut California
Halby Marketing
Tom Halby's wine career began in 1967, at Inglenook, California's
first great wine estate. Later, he became Vice President of National Sales at Parrot Company, the marketing organization for California's famed Wente Bros. and Louis Martini wineries.
In 1983, Tom started his own venture, Halby Marketing, Inc., just off the Square in the town of
Sonoma. One of the investors was the now infamous Jess Jackson and the company's first client was
a small, then unknown Lake County winery called Kendall-Jackson. Tom utilized his sales skills and
industry knowledge to develop a national distribution network for Kendall-Jackson and the incredible success of the winery is still unrivaled in the industry.
After Kendall-Jackson assumed its own marketing, Tom played a key role in the success of
many other important California wineries, Clos Pegase, Robert Pepi, Steele and Hanna, to name just
a few.
Tom also began importing carefully selected wines and spirits and the Halby Marketing portfolio now
includes an impressive collection of products from around the globe, including Canada, France, New
Zealand, Australia, Chile, Germany, Spain, Italy, Portugal, South Africa and China.
Now, after forty years in the wine business, for the first time, Tom Halby has put his own name on the
label. He has personally selected premium California and international wines that he is proud to call his
own. From the elegant packaging, to the rich tasting wines inside, the quality is evident throughout. No
matter which wine you choose, Thomas Halby Winery always represents great values.
Pouring at PlayNTrade 206 S. B Street
Thomas Halby Grenache; Thomas Halby Chardonnay
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Hannah Nicole Vineyards
Hannah Nicole Vineyards has been producing wine since 2001 in Brentwood
California.
Our 56 acre vineyard encompasses 11 varietals including; Petite Sirah, Mouvedre,
Grenache, Merlot, Petite Verdot, Cabernet Franc, Sauvignon Blanc, Cabernet
Sauvignon, Malbec and Viognier.
The Cohn Family built their 18,500 sq. ft. Winery, Tasting Room and Event Venue this year and have
begun hosting weddings and private events amongst the beautiful vineyards and view of Mt. Diablo.
Our Wine Club members enjoy many benefits including discounts on wine, events such as Annual Grape
Stomp, Annual Barrel Tasting, Outdoor Movie Nights, Outdoor Concerts and member only dinners.
Please go to our website www.hnvwines.com to see further details or call 925-240-WINE (9463) to your
next event!
Pouring at Avenue Art 60 E. 3rd Ave
2007 Le Melange Blanc; 2005 Meritage; 2006 Merlot
Harlow Ridge Winery
Petite Sirah “A hearty wine with a deep color and full body, our
Petite Sirah offers so much complexity. With blackberry fruit, the spiciness of currants and black pepper, the wine is delicious as it finishes with silky tannins and a lingering note of vanilla.”
Sauvignon Blanc “A delightful amalgamation of flavors punctuates this wine. It starts with grapefruit and melon and follows with a clean, herbal finish. The finish is crisp with just enough acidity
to revitalize the palate.”
Pouring in the wine garden Marinello School of Beauty
Petite Sirah; Sauvignon Blanc
Hawk House
Hawk House wines are produced from vineyards throughout California, with a focus on
Monterey County. Diversity of climate and unique growing conditions throughout
California contribute to these wines’ true varietal characteristics and smooth balanced
finish. Hawk House wines not only represent a commitment to sustainable vineyard
practices but aid in the preservation of optimal vineyard locations for future
nesting species.
Pouring at Edmond’s Plaza Florist 120 E. 3rd Ave
Hawk House: Proprietors Red Blend; Chardonnay
Cardiff Cellars: Cabernet; Chardonnay
Heringer Estates
The family winemaker Michael W. Heringer is the great great great grandson
of the first Heringer to settle and farm in Clarksburg over 140 years ago.
Growing up and working on the ranch just as his father and his grandfathers
have done generations before him, Michael gained a respect and love for the
family tradition of being stewards of the land.
Michael's love for his family and the life they chose is what eventually led him to obtain
a Viticulture & Enology degree at Fresno State University. He chose this field in order to help
sustain and build upon the history and traditions of the Heringer name continuing to provide
quality, value and integrity in all enterprises. A love and passion for wine making has made this all
possible.
Pouring in the wine garden Heringer Estates
05 Petite Sirah; 07 Cab Franc; 07 Petite Verdot; 07 Teroldego; 08 Viognier; 09 Moscato Bianco
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Italia
Italia Pinot Grigio: A fresh, dry white with gentle floral and citrus aromas. Crisp and
delicate on the palate with lightly honeyed fruit balanced by lemony acidity and a fresh,
dry finish.
Pouring at Galati Jewelers 35 E. 4th Ave
Pronounced “Picante”
A fun brand bursting with energy from Chile. It breaks all the traditional wine protocols yet captures the true Latin Soul of our country, provoking sensations of
adventure, passion and curiosity.
JFJ Winery
A naturally fermented sparkling wine with natural almond flavored added.
The stylish premium packaging makes PKNT instantly memorable – perhaps more
importantly – the iconic Red Chili pepper, makes it impossible to forget when you
want to have another bottle of “that great Chilean wine I drank last week”. Our recommendation is
that they are the best enjoyed with friends! SPICE UP YOUR LIFE
Pouring in the wine garden The Spa Studio
Almond Champagne, California
Pouring at Reve SpaSalon 241 S. San Mateo Dr
Cabernet; Sauvignon Blanc
Kensington
Kensington Distributors, Inc. was established in 1994 in the United States by a group
of wine enthusiasts who believe wineries from around the world offer wines with extraordinary quality and value.
Maestri
The Maestri Chianti is custom bottled and imported by the Maestri family of San
Jose, CA. This wine shows well with bright acidity, aromas of dried cherry and balanced tannins.
Pouring at Galati Jewelers 35 E. 4th Ave
Midnight Cellars
In 1994 a dream began at a large winery in Napa Valley when members of the
Hartenberger family were on a wine tasting vacation. Sitting out on the patio overlooking the Napa Valley, eating toasted almonds and sipping fine sparkling wine, Rich
Hartenberger uttered those fateful words: “Dad, why don’t you take some of your money and buy a
winery, and Michele and I will run it for you?” It seemed like such a good idea that Rich’s brother
Mike soon joined the bandwagon. Robert, Mary Jane, Michael, Richard and Michele Hartenberger
founded the Midnight Cellars Winery and Vineyard in March 1995.
The Midnight adventure has now celebrated the 10th anniversary of its founding in 1995. During
those rewarding and sometimes challenging 10 years they have held true to their single goal... to
produce consistently fine wine... and have developed the 2 critical assets required to accomplish
this goal... a Vineyard and a Winery.
Pouring in the wine garden Midnight Cellars
Motos Liberty
Inviting, well balanced and full bodied.
Pouring at Equinox 4 E. 4th Ave
Pinot Noir; Pinot Grigio
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PKNT Winery
Pouring in the wine garden San Mateo Daily Journal
Carmenere
Peloton Cellars
Located on California’s fabulous central coast, Peloton Cellars is the creation of four
friends from “back in the day”. Our passion is plain and simple, hand
crafting delicious wines from vineyards farmed with sustainability and soil stewardship in mind. Our name, “Peloton”, is from the cycling world where the strong
and colorful group of bike riders is called the Peloton. Our passion for cycling is second only to our love of making great wine. We are fond of saying – Great ride, Great
wine, Great times.
Pouring in the wine garden Peloton Cellars
06 Syrah; 06 Zinfandel; 08 Sauvignon Blanc
Rabbit Ridge Winery
All of our vineyards in Paso Robles are located on the west side of highway 101.
Erich believes this area of limited water, shallow, rugged, rocky, calcareous soils
will produce some of the finest wines in Paso Robles, and among the finest in
California. It is common during the growing season for the temperature on the west
side to drop from 90 degrees at 3:00 in the afternoon, to 65 degrees by 6:00 PM, and
then to 40 degrees at night. Erich planted his vineyards precisely throughout the Paso Robles appellation to take advantage of the unique micro climates and soil characteristics that would best suit each
grape variety.
Pouring at Cheap Pete’s 11 E. 4th Ave
Zinfandel; Chardonnay
Taste Vino
Wine Importer, Wholesaler and Club. Our portfolio includes wines from
Argentina, Brazil, Chile and Uruguay. We never stop exploring the southern
latitudes to bring the most interesting wines to the U.S. We specialize in sustainable, organic, fair
trade and boutique bodegas.
Pouring in the wine garden Taste Vino
Cinco Sentidos Cabernet; Ikella Malbec; Alma Mora Pinot Grigio
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Wine Tasting Rooms
S. EL CAMINO RL
Equinox Fitness
Cheap Pete‘s
s
Glass Sales/Pick-up Location
P
Citibank
Entertainment
Galati Jewelers
J‘me Boutique
BEN FRANKLIN CT
Peninsula Beauty
Supply
Tennis Courts
Collective Antiques
P
VIP Tasting Party
Avenue Art
Relax the Back
“M” is for Mystery
P
STAGE
S. SAN MATEO DR
3 Bees Coffee
TILTON AVE
Best Collateral
N. ELLSWORTH AVE
E. 1ST AVE
P
E. 2ND AVE
S. ELLSWORTH AVE
Steiner’s
Jewelry
Reve
SpaSalon
First National Bank
of Northern California
PlayNTrade
E. 4TH AVE
E. 5TH AVE
6TH AVE
7TH AVE
8TH AVE
LAUREL AVE
E. 3RD AVE
Renew Salon
9TH AVE
N. SAN MATEO DR
Edmond’s Plaza Florist
Sharona’s Chocolate Shop
BALDWIN AVE
Carlyle Jewelers
S. B STREET
N. B STREET
Century Plaza
Junior
Gym
HSBC
P
Parking
MAIN ST
P
Century Theater
RAILROAD AVE
P
Transit Center
P
RAILROAD AVE
P
S. CLAREMONT AVE
DELAWARE AVE
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Ventana
Great wines are made in the vineyard, and the Ventana Vineyard has
the perfect combination of water, soil, climate, art and science to create superb, world-class wines. Our success is evidenced by the number of awards that we have won over the years on wine made from this remarkable property. In fact,
wines from our Ventana Vineyard have earned more medals and awards than any other single vineyard in America.
Pouring at Renew Salon 153 E. 5th Ave
Ruby Stone; Chardonnay
Veuve du Vernay
Veuve du Vernay is a reflection of the French way of life; sophisticated,
spontaneous, romantic, elegant and chic. A range of sparkling wines that
are produced in Bordeaux, the heart of the French wine country.
Sparkling wine has long been a part of everyday French life; an aperitif, a wine with food, a wine for
celebrations, a wine that encompasses the French ‘joie de vivre’ in every glass, Veuve du Vernay is a
reflection of this French way of life.
Pouring at Steiner’s Jewelers 231 S. San Mateo Dr
Sparkling Brut, France
Villa San-Juliette Winery & Vineyard
Villa San Juliette is a beautiful 168 acre vineyard nestled in the Pleasant
Valley area of San Miguel, just north of Paso Robles California. Currently
the vineyard is producing a broad range of grapes including Cabernet
Sauvignon, Merlot, Petite Sirah, Syrah, Zinfandel and Sauvignon Blanc.
We would love to share our vision with you, so please stop by for a tour
and taste our wines!
Pouring at “M” is for Mystery 86 E. 3rd Ave
2008 Petite Sirah; 2008 Fat Monk Merlot; VSJ Romantique; VSJ 2008 Sauvignon Blanc; 2008
Fat Monk Riesling
Wesley Ashley Wines
At Wesley Ashley Wines, we started out with a simple idea. Instead of
copying everyone else’s eclectic reds, we decided to create a red blend that does justice to the great
blends that inspired it. Blending allows the vintner to create complex wines by combining the unique
characteristics of their component varietals.
Pouring in the wine garden Wesley Ashley Wines
Red Rhone Blend
VIP TASTING PARTY
Boutique Wine Room
Why limit yourself to one region or even one winery? Enjoy limited production artisan wines at accessible prices. Discover award-winning hard to find
wines. Participate in a selective social network focused on wine!
• Enjoy a 10% discount on all other wines in inventory
• 20% off on all case purchases & 15% off on all half case purchases
• Easy on-line ordering for unlimited quantities, as supplies last
• Access to various types of wine education, including discussion forums with our two resident
Sommeliers and extensive information about each winery, winemaker, and region represented
• Invite friends to join an exclusive social network concentrated on wine
• Receive discounts at various destinations including Bed & Breakfasts and Inns as well as events
TWO CLUBS TO CHOOSE FROM...BWR Blend Club (white/red) &BWR Red Club (red only)
Jazz Cellars
The beginnings of Jazz Cellars go back several years ago when two neighbors
and good friends in Foster City discovered that they had similar passions for
both fine wine and great music. During an annual trip to New Orleans to attend
“Jazz Fest” it finally hit them … it was time to create a winery that would embody the spirit and
improvisational nature of jazz in the production of fine wines.
Jazz Cellars is focused on producing rich and complex hand-crafted wines for those that enjoy great
food, great company, great music and, of course, great wine. Our goal is to produce the best single
varietal, single vineyard wines available, with a focus on Rhone-style wines, Zinfandel, and Pinot
Noir. To date, our wines have won over 30 medals including a rare Double Gold from the 2010 SF
Chronicle Wine Competition for our 2006 Eaglepoint Ranch Petite Sirah.
With our wines produced in San Francisco, and Jazz Cellars headquartered in Foster City, we are the
hometown winery pouring for our neighbors in the San Mateo area.
Pouring 2008 Jazz Cellars “Rhapsody” Marsanne – Roussanne Blend, Saralee’s Vineyard
(Russian River Valley) Silver Medal Winner
2007 Jazz Cellars Las Madres Vineyard Syrah (Carneros) Silver Medal Winner
2008 Sonoma Zinfandel (Dry Creek Valley) Gold Medal Winner
Leveroni Vineyards
Joe Leveroni and Pat Stornetta, a brother-sister team, area winegrowers on their
570-acre Home Ranch with its 250 acres of vineyard and the family’s dairy of 500
milking cows. They continue a four generation tradition of farming and conservation that has preserved
this historic site since 1886. The Home Ranch is located between Sonoma Creek and Arnold Drive, just
southwest of the town of Sonoma. Their Sonoma Valley Appellation vineyards are separated from the
Carneros District by Leveroni Road, the scenic wine country corridor that bears their family name.
Cooling afternoon winds and summer evening fog help create conditions that produce wines with
classic acidity and structure, while displaying the lovely depth of flavor for which Carneros wines are
renowned. The primary grape varieties on their estate are Merlot and Chardonnay with smaller
plantings of Syrah, Pinot Noir and Sauvignon Blanc. Most of the grapes are sold to prominent
Sonoma and Napa Country wineries. Pat and Joe hold back a very small portion of the best fruit from
their property for their own label, which was established in 1996.
Their estate wines are crafted by winemaker, Julia Iantosca, Julia has a masterful touch of maintaining the varietal fruit flavors that are so prominent in this appellation. All of these wines express the
estate vineyard from where they were grown, and are priced as exceptional values.
Pouring 2006 Sonoma Valley Merlot; 2009 Sonoma Valley Sauvignon Blanc;
2008 Carneros Chardonnay
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Solis Winery
A San Francisco Winery Tradition
Operated in the family tradition, the art of winemaking at Solis Winery
reaches back to the turn of the century and has been carefully married with
modern technology, to produce meticulously crafted award-winning wines.
Tasting Notes:
Learn About Our California Winery
Solis is rich in bounties for all of your senses. Located near San Francisco, we are tucked in the picturesque Hecker Pass region. Visit us at the southwestern edge of Santa Clara Valley, the birthplace
of the Northern California vineyard region, and take a guided tour of our San Francisco vineyard and
winery.
Award Winning Wines
Solis Winery features a selection of award-winning California wines that includes Cabernet
Sauvignon, Merlot, Chardonnay, Syrah, Sangiovese, Fiano, Muscat Canelli, and Zinfandel. All of
which can be sampled in the tasting room, which is open every day.
2005 Syrah; 06 Fiano White
Tasting Notes:
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Tasting Notes:
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Please visit our artisan booths while
strolling through the wine garden...
Avenue Art
A collective of local artists creating paintings in acrylics, oils, water colors; photographers,
mixed media artists, jewelry and textiles.
B Sharp Art
I have been inspired by a variety of physical and emotional moments in my life.
I am a Northern California artist, who began working in glass 13 years ago when my husband
brought home a microwave kiln from the local hobby store. That was the beginning of my
new direction - warm glass (or fused glass as many people know it). Glass is incredible! I love
how light reflects through it to reveal its individual properties of character, color, saturation
and tone. It is breath-taking! The fact that this liquid can be a solid mass and vice-versa, is just
astounding to me. Glass is one of those truly remarkable mediums to work with.
BeezSoap and Golden Harvest Beekeeping
Janet Baxter, Master Soapmaker, offers handcrafted soaps, lotions and lip-balms incorporating
bees wax from their own hives managed by Richard, her husband and beekeeper and a member of the San Mateo Beekeepers Guild. A variety of honey will be available for purchase as
well.
Ginkgo-Designs by Anna
All of Anna's pieces are handmade and created combining various components such as semiprecious gemstones, art glass, and leaves dipped in 24kt Gold, Copper and Sterling Silver for
an elegant effect. Each single, or mix of delicate components is then combined with
wire-wrapped, oxidized or hammered metals. With botanically inspired designs and simple
organic shapes, Anna hopes to bring a contemporary, yet classic aesthetic to her designs.
Villain Accessories
When asked about her clever tag line "Because being beautiful makes you the bad guy",
Brandi has found that her clientele responds to it quite well. "Usually I get at least a giggle.
Because as little girls, young ladies and grown women, we all know it to be true." Inspired by
love and loss, Brandi has been able to incorporate her vision and create a fantastic collection
of vibrant, eclectic and stunning line of jewelry.
Mangosteen
Gabrielle has been making things for as long as she remembers. About three years ago, she
started making jewelery. She works primarily with sterling silver, which she forms, hammers
and solders. She has recently started working with Precious Metal Clay which when fired is
pure silver. It allows her to make detailed pieces, like leaves, and other more complex
forms.She is inspired by architecture, different cultural traditions and in particular, the
Japanese visual aesthetic, which embraces simplicity, texture, asymmetry and nature.
Royal Redneck
Handmade Gifts and Necessities for the Eco Conscious Shopper. "I try to use something recycled in all my creations. Every time I look at something, I try to figure out how to re-purpose
it without being too obvious. That is my inspiration too. I see something and think: How can
I improve this, make it green, reusable or at least last longer? Like cloth napkins, reusable
shopping bags or crochet dish scrubbies. Sometimes I see something old and just want to give
it a modern spin. Everything in my shop is made right here in California. Think Global Act
Local is important to me."
ME Designs
Lis considers art an important part of her life. She says, "It is a source of calmness and expression for me." She began working with metal in 2000 and received her certification in Precious
Metal Clay shortly thereafter. Lis believes that working with metal clay has brought her such
freedom of design that she developed an absolute passion for making jewelry.
Mystical Moon Designs
Barbara uses beach glass and semi-precious cabochons in her designs which are wire
wrapped to delicately capture each piece to create these delightful pendants. She also hand
crochets jewelry pieces using very fine wire. Each piece is unique and specially created using
14k Gold-filled or Argentium Sterling Silver wire.
And for a taste of something different try one of these...
Studio 618
Studio 618 offers contemporary jewelry using reclaimed silver and semi-precious stones.
Techniques include sawing, filing, soldering, stone setting, sanding, and polishing. Each piece
of jewelry is hand-fabricated by the artist.
Wine on a Rope
Wine on a Rope offers an array of hand made fabric wine glass holders. Wear it around you
neck, for a hands-free experience at your local fair, picnic or favorite music series.
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PLAY N TRADE SAN MATEO
206 S. B STREET,, SAN
S MATEO,, CA. 94401
6650.343.1155
50.343.1155 | PLAYNTRADE.COM/SANMATEOCA
PL AYNTR ADE.COM/SANMATEOCA
MON
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Your Full Service Bead Store on the Peninsula
Featuring classes taught by National Instructors,
Swarovski Crystallized Elements, Japanese Seed Beads,
Semi-Precious Gems, Freshwater Pearls, Vintage Glass,
Findings, Fiber and Books
1001 S El Camino Real * San Mateo
www.thebeadingfrenzy.com
650-347-2323
Present this page at time of purchase for
25% off your entire purchase
May not be combined with any other discount or promotion
Valid through August 1, 2010
One time use only please
Classes * Finished Jewelry * Labor are exempt
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Tasting Notes:
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