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2014 CHINA INTERNATIONAL TRAVEL MART Nov. 14-16, 2014 Shanghai, China CITM 2014 THE LARGEST TRAVEL MART IN ASIA CITM – The largest professional travel show in Asia A gathering of the world’s tourism circles > CITM is an annual event held in Shanghai and Kunming, alternately. As the largest professional travel show in Asia, CITM has drawn the attention of people in the tourism industry worldwide. > Participants in CITM come from all sectors of the travel industry, including international and domestic tourist organizations, travel agencies, hotels, airlines and related travel companies. > The CITM Organizing Committee spares no effort to invite buyers with strong competitiveness from China (including Hong Kong Special Administrative Region (SAR), Macau SAR, and Taiwan Region) and other countries and regions to participate. Strict participation conditions and invitation procedures will guarantee the quality of buyers ensuring exhibitors enjoy the greatest benefits in CITM. > Professional trade days will be arranged exclusively for registered delegates to guarantee your participation in CITM is a valuable one. During the day open to the public, exhibitors can promote tourist products and show the advantages of tourismresources to the larger audience directly. > The CITM Organizing Committee will also invite a large number of correspondents from domestic and overseas media outlets to extensively cover the mart. Exhibitors may take this opportunity to increase their exposure and promote their products. CITM – The largest international tourism fair in Asia featuring rich contents As the largest international tourism fair in Asia featuring the most preferential price, CITM will surely make the participants in the mart have a bumper harvest: > Opportunities to meet members of the tourism industry will be plentiful, allowing exhibitors to establish extensive business > > > > and professional contacts. Participants may attend specialized symposiums and lectures to trace the latest development trends of international tourism. Press conferences or cultural performances will be held to fully demonstrate the exhibitors’ new tourism products. The mart will be open to tourism-related personnel and the public. Predictions hold that tens of thousands of people will visit. Participants may hold various promotional activities of their own, such as introducing tourism resources from their own countries in order to take advantage of every opportunity to expand. CHINA INTERNATIONAL TRAVEL MART 2014 Organizers: China National Tourism Administration Civil Aviation Administration of China ■ Shanghai Municipal People’s Government ■ ■ Time: November 14 (Friday) to November 16 (Sunday), 2014 Venue: Shanghai New International Expo Centre E1-E5 Scale: Area: 57,500 sq m Number of standard shell scheme booths: 2,300 Exhibitor’s Profile: Tourism administration, tourism association, travel agency, tourist attraction, airlines, cruise company, car-rental company, hotel/hotel management group, holiday resort, convention and exhibition center, computerized reservation and other related software development company, consulting organ for marketing development, and tourism media etc. As an exhibitor, you can expect: 1. Numerous top-quality buyers worldwide; 2. Two trade days exclusively for registered delegates and one day open to the public; 3. Press conferences and symposiums for exhibitors to further promote their products and obtain the latest information about the international tourism market; 4. Thousands of people to visit your exhibition booth; 5. Well-arranged social activities for exhibitors to establish close ties with buyers. Schedule: Nov. 11, 2014 (Tuesday) Nov. 12, 2014 (Wednesday) Nov. 13, 2014 (Thursday) Nov. 14, 2014 (Friday) Nov. 15, 2014 (Saturday) Nov. 16, 2014 (Sunday) Nov. 17, 2014 (Monday) 09:00-17:00 09:00-17:00 09:00-17:00 09:00-10:30 14:00-16:00 18:00-20:00 09:00-17:00 09:00-17:00 09:00-17:00 09:00-17:00 Booth construction Registration/booth construction Registration/booth construction Press conference by the CITM Organizing Committee and Team Leaders’ Meeting China International Tourism Branding & Marketing Seminar “Night of Beautiful China”— the Presentation of China Tourism Business talks Business talks Open to the public Withdrawal of exhibition All the exhibition registration for CITM 2014 should be finished online, please log onto the official website www.citm.com.cn for more information. Note: The Schedule is subject to change with notice. Brief Introduction to CITM 2013 CITM 2013 covered an area of over 50,000 sq m, involving 2,359 exhibition booths, which attracted the exhibitors from 102 countries and regions. These figures were higher than those of CITM 2011 held in Kunming. Of the total exhibition booths, 1,941 were domestic and 418 overseas, accounting for 17.7 percent, being over 2,000 units of exhibitor in total. Overseas buyers showed great interest in the mart, and over 1,000 of them, both invited and private, from the Republic of Korea, Russia, the United States, Europe and other countries and regions, took part in various trade talks during the mart. Meanwhile, professional categories of the exhibitors kept diversified, and continued to expand even wider. To further enhance the influence of CITM and build a better exchange and trade platform for travel industry at home and abroad, the Organizing Committee of CITM 2013 made special arrangements as follows: Firstly, actively promoting the role of the media. CITM 2013 invited over 200 domestic and foreign media to cover the news of the travel mart, such as CCTV, Xinhua News Agency, People’s Daily, Central People’s Broadcasting Station, China Radio International, and China Tourism News. To make full use of New media to promote the mart, the Organizing Committee took “Beautiful China” as the theme to cooperate with the relevant network media, and made video interviews with the responsible persons from domestic and foreign tourism administrative departments and tourism enterprises, and published timely information of the mart through the portals, Microblog, Wechat and other social media to real-timely interact with internet users. Secondly, encouraging on-site sales and Internet marketing. CITM 2013 continued to promote the exhibition in combination with sales, and encourage all the provinces, autonomous regions, municipalities and tourism enterprises to make on-site preferential and discount sales of their tourist products on October 26 and 27. Lotour and other websites actively promoted their on-line products at their booths. In addition, the Organizing Committee continued to bestow the “Marketing Innovation Award” on the provinces and tourism enterprises with outstanding marketing achievements. Thirdly, attaching importance to the role of enterprises. 1. The Organizing Committee required the tourism bureaus of all the provinces, autonomous regions and municipalities to know well the demands of the tourist enterprises and strengthen their organizing capability. 2. Creating better exchange platforms for enterprises in terms of the distribution of booths, booth instructions, consulting services, noise control and financial, industrial and commercial services. 3. The Organizing Com m ittee reinforced the supervision on the summary and evaluation standards in terms of organizing enterprises to attend the mart, enterprises’ booth construction and the actual effects of business talks. Fourthly, organizing various large activities to deepen the international communication and cooperation. During the CITM, the Organizing Committee organized China International Tourism Branding & Marketing Seminar, Business Talks, the special presentation of the Central and East European countries, the summary and evaluation meeting by the Organizing Committee, the “Night of Taiwan” and other promotion activities to further deepen the communication and cooperation between the tourist industries at home and abroad. 1 Regulations on Participating in CITM 2014 the 2014 Upon receiving the application and full payment of the participa- tion fee for CITM 2014, the CITM Secretariat will issue a notice in written form to confirm your qualification as an exhibitor, and the “Ex- 30 2014 hibitor Service Manual”, “Confirmation Letter on Exhibition Booths” and “Map of the Exhibition Booths” will be mailed to you, too. only 3. Refund shall not be made to those whose application for cancellation is received on or after September 30, 2014 (based on the postmark), or to those who fail to show at CITM 2014. 2014 20 the 2 China International Travel Mart 2014 Booth Application Deadline: June 30, 2014 Standard shell scheme booth: RMB 21,600 yuan per booth (Each standard shell scheme booth is 9m2 and one booth at least. A standard booth includes four chairs, a table for business talks, a consulting table, and a fascia board, a piece of carpet, two lamps, a waste paper basket, a socket and four exhibitor passes) Raw space: RMB 19,500 yuan/9m2(Each unit is 9m2 and four units at least) Those who make registration for the CITM and pay all fees before May 30, 2014 shall enjoy the preferential treatment of 700 RMB per nine sq m (remittance voucher date). As for other preferential principles, please refer to Item 5 of the Exhibition Provisions of the CITM Exhibitors’ Manual: Preferential Principles 2014 65201859 2014 CITM Secretariat Add: A9, Jianguomennei Ave., Dongcheng District, Beijing 100740, China Tel: 86-10-65201858 56266741 56266740 56266743 Fax: 86-10-65201859 E-mail: [email protected] Website: http://www.citm.com.cn 3 China International Travel Mart 2014 Questionnaire for Exhibitors Deadline: June 30, 2014 Please write in block letters or type clearly and fax to the CITM Secretariat together with the Booth Application. Contact person: __________________________________Job title: _________________________________________ Name of company: _______________________________________________________________________________ Tel: ________________________________________Fax: _______________________________________________ Please check the boxes below that describe the products/services your company provides □1. Travel wholesaler □2. Tourist attraction □3. Cruise company □4. Vehicle rental company □5. Hotel/hotel group □6. Holiday resort □7. Conference/banquet □8. Computerized reservation system □9. Consulting organ for market development □10. News media □11. Business tour □12. Camping □13. Convention/exhibition □14. Group tour □15. Incentive tour □16. Tourism administration □17. Tourism association □18. Airline company □19. Rail tour □20. Theme park □21. Wildlife zoo □22. Youth tour □23. Adventure tour □24. Boat excursion/hire □25. One-day tour □26. FIT service □27. Special tour □28. Ground service □29. Fitness tour/spa holiday □30. Golf holiday □31. Ski holiday □32. Others (please specify) _____________________________________________________________________________________________ Company Description _____________________________________________________________________________________________ _____________________________________________________________________________________________ _____________________________________________________________________________________________ _____________________________________________________________________________________________ CITM Secretariat Add: A9, Jianguomennei Ave., Dongcheng District, Beijing 100740, China Tel: 86-10-65201858 56266741 56266740 56266743 Fax: 86-10-65201859 E-mail: [email protected] Website: http://www.citm.com.cn 4 Brief Introduction to the Venue of CITM 2014 Shanghai New International Expo Centre (SNIEC) was jointly built by Shanghai Pudong Land Development (Holding) Corporation, and Deutsche Messe AG, Messe Duesseldorf GmbH and Messe Muenchen GmbH of Germany. SNIEC hosts more than 60 exhibitions every year – attracting more and more exhibitions in the future. Situated in Pudong new area, Shanghai, the heart of Chinese business, SNIEC has an accessible location, modern exhibition halls with the pillar-free and single-story structure, and various on-site services. As a multi-functional venue, SNIEC will be an ideal place for CITM 2014. Now SNIEC has nineteen pillar-free exhibition halls, five of which will be used during CITM 2014 (E1-E5), with a total area of 57,500 square meters. For more information on the venue of CITM 2014, please contact Shanghai New International Expo Centre directly. Shanghai New International Expo Centre Add: No. 2345 Longyang Road, Pudong New Area, Shanghai 201204, China Tel: 86-21-28906666 Fax: 86-21-28906777 Website: http://www.sniec.net E-mail: [email protected] 5 Exhibition Hall Guide Map Shanghai New International Expo Centre Add: No. 2345 Longyang Road, Pudong New Area, Shanghai 201204, China Fax: 86-21-28906777 Tel: 86-21-28906666 Website: http://www.sniec.net E-mail: [email protected] 6 LOCATION OF SHANGHAI NEW INTERNATIONAL EXPO CENTRE BRIEF INTRODUCTION TO THE HOST CITY,SHANGHAI Shanghai is the economic, financial, shipping and trade center, as well as an important tourist destination in China. With an advantageous geographic location and convenient transport facilities, Shanghai has time-honored close contact with the rest of the world in terms of politics, economy, culture and tourism. As a new economic growth point of Shanghai, the tourism has made great progress. Today, the city boasts 271 star-rated hotels and 1302 travel services. In 2013, Shanghai received more than 7.57 million international tourist arrivals, creating over US$ 5.3 billion international tourism receipts; at the same time, domestic tourists totaled 260 million, creating domestic tourism receipts of RMB 296.8 billion yuan. The total tourism revenue amounted to RMB 340.7 billion yuan. Tourism has become a promising industry among Shanghai’ s tertiary industries. Shanghai is a famous historical and cultural city of China combining Oriental culture with Western culture. Besides traditional tourist attractions, such as the Bund, Yuyuan Garden, the Pudong New Area, Zhujiajiao - an ancient town standing by Dianshan Lake, and some other newly-developed areas are attracting more and more visitors. Shanghai has become a shopping paradise for domestic and overseas travelers -- the city has developed numerous venues for shopping, sightseeing and leisure life, including the famous Nanjing Road, Huaihai Road, Sichuan Road, Yuyuan Tourist Mart, Xujiahui Commercial City, and the shopping center at the new railway station. Shanghai attaches great importance to developing international MICE industry. By the end of 2013, Shanghai has 11 large exhibition centers with an indoor exhibition area of 450,000 sq m, and meeting and convention area of almost 100,000 sq m. In 2013, Shanghai hosted 614 international conferences with the number of participants reaching around 200,000, while 793 exhibitions were held with the total exhibition area of 12,000,000 squ meter. Shanghai offers a buffet of options for travelers who want to taste delicacies around the world. In Shanghai, visitors will not only taste the famous Chinese Mitten Crab and various local desserts, but also 16 types of cuisine including Beijing, Sichuan, Guangdong, Shanghai, Suzhou and Zhejiang, as well as various foreign cuisines. In addition, visitors can enjoy Shanghai’s vibrant nightlife. For more information, please log onto Shanghai travel websites: www.shanghaitour.net (Chinese/English) www.meet-in-shanghai.net (English) www.shanghaikanko.com (Japanese) www.shanghaitrip.net (Korean) CHINA NATIONAL TOURISM ADMINISTRATION OVERSEAS OFFICES 中国驻东京旅游办事处 中国驻伦敦旅游办事处 China National Tourism Administration Tokyo Office 105-0001 Air China Building 8F, 2-5-2 Toranomon, Minato-Ku, Tokyo, Japan Tel:0081-3-35918686 Fax:0081-3-35918836 Web:www.cnta.jp E-mail:[email protected] China National Tourist Office,London 71Warwick Road,London,SW5 9HB,UK Tel:0044-20-73730888 Fax:0044-20-73709989 Web:www.cnto.org.uk E-mail:[email protected] 中国驻大阪旅游办事处 中国驻巴黎旅游办事处 China National Tourism Administration Osaka Office 556-0017 OCAT Building 4F, Minatomachi,Naniwa-ku,Osaka, Japan Tel:0081-6-66353280 Fax:0081-6-66353281 Web:www.cnta-osaka.jp E-mail:[email protected] Office du Tourisme de Chine,Paris 15 Rue de Berri,75008 Paris, France Tel:0033-1-56591010 Fax:0033-1-53753288 Web:www.otchine.com E-mail:[email protected] 中国驻新加坡旅游办事处 中国驻法兰克福旅游办事处 China National Tourist Office,Singapore 地址:7 Temasek Boulevard,# 12-02A Suntec Tower One,Singapore 038987 Tel:0065-68372662 Fax:0065-63380777 E-mail:[email protected] Fremdenverkehrsamt der VR China in Frankfurt Ilkenhansstrasse 6,D-60433,Frankfurt Tel:0049-69-95140311 Fax:0049-69-528490 Web:www.cntovideo.org E-mail:[email protected] 中国驻加德满都旅游办事处 中国驻马德里旅游办事处 China National Tourist Office,Kathmandu 地址:424/2 Northern Gate, Royal Palace, Lazimpat, Kathmandu, Nepal Tel:00977-1-4001054 Fax:00977-1-4001053 E-mail:[email protected] Oficina Nacional de Turismo de China en España Gran Via 39, Planta 8 lzouierdo, 28013,Madrid Tel:0034-915480011 Fax:0034-915480597 Web:www.cnto.org.es E-mail:[email protected] 中国驻首尔旅游办事处 中国驻苏黎世旅游办事处 China National Tourist Office,Seoul 地址:#1501 Daeyongak Bldg.,97, Toegyero,Chung-ku,Seoul 100-706,Korea Tel:0082-2-77- 0393 Fax:0082-2-7573210 Web:www.cnto.or.kr E-mail:[email protected] Fremdenverkehrsamt der VR China in Zurich Brandschenkestrasse178,8002 Zurich,Schweiz Tel:0041-44-2018877 Fax:0041-44-2018878 Web:www.chinatourism.ch E-mail:[email protected] 中国驻新德里旅游办事处 中国驻罗马旅游办事处 China National Tourist Office, New Delhi D-78Malcha Marg,Chanakyapuri,New Delhi,110021,India Tel:0091-11-41680540 Fax:0091-11-41680541 Web:www.cnto.org.in E-mail:[email protected] China National Tourism Administration Rome Office Via Nazionale 75,00184 Roma,Italia Tel:0039-06-4828888 Fax:0039-06-48913429 Web:www.turismocinese.it E-mail:[email protected] 中国驻悉尼旅游办事处 中国驻莫斯科旅游办事处 China National Tourist Office,Sydney 11th Floor, 234 George Street,Sydney, NSW2000,Australia Tel:0061-2-92529838 Fax:0061-2-92522728 Web:www.cnto.org.au E-mail:[email protected] China National Tourist Office,Moscow Krzhizhanovskogo Str.14,3,Moscow,117218,Russia Tel:007-495-6450269 Fax:007-495-6428767 Web:www.chinatourism.ru E-mail:[email protected] 中国驻纽约旅游办事处 香港亚洲旅游交流中心 China National Tourist Office,New York 370 Lexington Ave. Suite 912, New York, NY 10017, USA Tel:001-212-7608218 Fax:001-212-7608809 Web:www.cnto.org E-mail:[email protected] Asia Tourism Exchange Centre Limited B1,20/F,Far East Finance Centre,16 Harcourt Road,Hong Kong Tel:00852-28630001 Fax:00852-28611371 E-mail:[email protected] 中国驻洛杉矶旅游办事处 海峡两岸旅游交流协会台北办事处 China National Tourist Office,Los Angeles 550 N. Brand Bldg. Suite 910, Glendale, CA 91203, USA Tel:001-818-5457507 Fax:001-818-5457506 Web:www.cntovideo.org E-mail:[email protected] Association for Tourism Exchange Across the Taiwan Straits, Taipei Office 13F, 76 Second Section of Dunhua South Road, Da'an District, Taipei, Taiwan Tel:00886-2-27072188 Fax:00886-2-27072180 中国驻多伦多旅游办事处 China National Tourist Office,Toronto 480 University Ave.,Suite 806 Toronto,Ontario M5G1V2 Canada Tel:001-416-5996722 Fax:001-416-5996382 Web:www.tourismchina.ca E-mail:[email protected] 中华人民共和国国家旅游局 网址:www.travelchina.gov.cn