Exhibitionism – The Rolling Stones 2016

PROJECT PROFILE
EXHIBITIONISM - THE ROLLING STONES
TOURING EXHIBITION,
SAATCHI GALLERY
London, UK
HIGHLIGHT
A kaleidoscopic 50 screen show
welcomes visitors to 50 years of
Rolling Stones history.
TECHNOLOGY
• Three LED walls comprised of 4,
8 & 12 LED tiles
• 70 LCDS from 32-inch to 95-inch
integrated into exhibition fabric
• Projection mapping onto 3D
model of Rolling Stones logo
• An “all network” system
architecture eliminating the
need for extenders
Imaginative AV Enhances a Tribute to the
Rolling Stones
Overview
Exhibitionism – The Rolling Stones temporary exhibition, started
its world tour at the Saatchi Gallery, in London from 5 April – 4
September 2016. The exhibition explores every facet of the band
from the sixties until 2016. It includes artwork, clothes, performances,
instruments, recordings, unseen films and photos, and rare
objects that have been assembled to tell the story as never before.
Exhibitionism is originated and produced by iEC (International
Entertainment Consulting). The exhibition makes extensive use of
audio-visual support both to show archive material and to enhance
the displays. Fray Studio produced the video content, and specified
the show system. Electrosonic was appointed to engineer and install
the complete AV installation under a direct contract with iEC.
Photos: LD Communications
Projection mapping onto 3D model of Rolling Stones logo
“Electrosonic met the requirements of both the project and iEC to deliver effective
and robust audio-visual systems integration”
Ki McGinty - Project Manager, International Entertainment Consulting (IEC)
Challenge
There were three principal challenges, first was
the need to take into account that it is a touring
exhibition; second that there was only a three
week installation “window” during which the
entire exhibition had to be delivered, installed and
commissioned; and third that key elements of the
exhibition, notably projection mapping and a huge
multi-screen show required proof of concept prior
to delivery to site.
Solution
With only a couple of exceptions all media playback
equipment is networked and sited next to the
display it serves, requiring only a single network
(CAT 5e or CAT 6) cable to be used both for control
and media download. This greatly simplifies reinstallation at new sites. The short installation time
demanded the services of Electrosonic’s highly
experienced project management, engineering
and installation team, who apart from ensuring
on time and on budget delivery had to contend
with a long and complex design process with many
collaborators.
The impressive “welcome” show is presented on 50
LCDs of different sizes, and the only way to ensure
this could be installed quickly was to fully prototype
the whole display at the exhibition fabricator’s
premises. Similarly, the complex projection mapped
display on the giant model of the famous tongue
and lips logo, was particularly challenging and
required full prototyping off-site.
Impact
The innovative and highly immersive AV technology
really captivates visitors as it tells the story of
one of the most iconic rock and roll bands of the
last century. LED walls used as a backdrop for an
extensive range of sensational designer clothes,
enhance the visual experience and impact for
visitors. Exhibitionism’s AV systems are highly
practical and robust to enable easy dismantling,
relocation and assembling in the new venues across
the world.
+44 1322 222211 | info@electrosonic .com | electrosonic .com