07004 CP Chair Brochure v2 covr.eps

Transcription

07004 CP Chair Brochure v2 covr.eps
ORDER NOW!
Visit crowneplazaseating.com to place an order. Questions regarding
the new Crowne Plaza Seating Program should be directed to the
attention of Kristen Pardo at (770) 604-8196.
Order Placement Timeline:
Order by March 20 for delivery before June 1
Order by June 1 for delivery before August 15
Order by August 15 for delivery before November 1
Cost Per Chair:
Upgraded Flex-back Banquet ‘80’ Chair – $84
Grade 4 fabric included. Upgrade options such as back handles and
ganger devices are additional. The $84 base price does not include
shipping, handling or applicable taxes.
Herman Miller Caper ‘20’ Chair – $160
Upgraded
Flex-back
Banquet
‘80’ Chair
Herman
Miller® Caper
‘20’ Chair
Price is on orders placed prior to September 30, 2007. The $160 price
includes shipping and handling but does not include applicable taxes.
All hotels must purchase and implement the new Herman Miller
Caper ‘20’ Chair for Breakout Rooms by December 31, 2007.
Financing Options Available:
THE PL ACE TO MEE T
Introduces a Better Seat
Announcing new meeting room seating from Crowne Plaza®
See crowneplazaseating.com for details.
©2007 InterContinental Hotels Group. All rights reserved. Most hotels are independently owned and/or operated.
POSITIONED FOR SUCCESS
COMFORT, QUALITY, SLEEK DESIGN
The Crowne Plaza® brand has enjoyed great success by positioning itself
as The Place To Meet. Our commitment to this positioning is evident through
a focus on initiatives that enable great meetings and support our status as a group
meeting market leader.
The Results Are In
The upgraded Flex-Back Banquet ‘80’ Chair
includes the following features:
The Herman Miller® Caper ‘20’ Chair
includes the following features:
An integrated flex back
Light-weight steel frame
Comfort web seat with contoured front edge
Contoured ergonomic back
Vinyl bumper edge protection
Flexnet seat for all-day comfort
Contemporary, upscale design
Arm rests
Ability to stack 10 – 12 chairs high, leg on leg
Casters for mobility
Optional features such as back handles
and ganger devices
Ability to stack 6 chairs high (15 high on a dolly)
65% increase in differentiating the meeting experience
from other upscale hotels
Choice of 4 standard back styles
176% increase in perceived value of the meeting experience
Choice of 6 finish and vinyl edge options
from Meeting Planners
Choice of over 50 fabric options in different grades
In 2006, we conducted in-hotel testing to determine if improved meeting room
seating comfort would impact brand perceptions among meeting planners and
attendees. The research involved testing four chair designs to evaluate satisfaction
and ‘intent to use’ Crowne Plaza for future meetings. Results showed strong
improvement in those areas for the ‘test’ chairs versus the control group, revealing
the following:
79% increase in likelihood to book Crowne Plaza hotels
Choice of 2 leg frame colors in black
or metallic silver
Choice of 3 back shell colors in black,
graphite or chocolate brown
Choice of 2 seat mesh colors in black or silver grey
for future meetings
New Crowne Plaza seating standards incorporate two chair specifications — one
for baseline banquet seating that accommodates social events and general
Comfortable Seating = Successful Meetings
sessions and one for full-day business meetings that normally take place in
An emphasis on providing successful small- to medium-sized meetings has helped
break-out rooms.
differentiate Crowne Plaza from other upscale competitors and enabled us to
effectively drive more business from our core audience of meeting initiators,
To see the exact standards and specifications, visit IHG Online > Operations &
planners and attendees. The success of a meeting begins with comfort, so don’t
Standards > Meeting Facilities Seating Standard.
delay – get your orders placed today to ensure timely delivery.
The ordering site crowneplazaseating.com will show all design options:
See back of brochure for ordering timelines and information.
color choices, fabrics, finishes and back style selections.