HIT THE DECK!

SPRING / SUMMER 2012
I
A WINE KITZ EXCLUSIVE
hit the deck!
It’s patio season and we’ve got the Perfect Summer Sippers
GET WICKED this summer!
coastal sunset 2012
Our Hard Pink Lemonade is back
with a refreshing new addition!
exciting new blends from australia
new website goes live!
from the ground up
CHECK us out at
www.winekitz.com
UNDERSTANDING TERROIR
FUN WINE FACTS
FOR WINE LOVERS
When it comes to wine, I tell people to throw away the vintage charts and invest in a corkscrew.
The best way to learn about wine is the drinking.” — Alexis Lichine
Looking for something out of the ordinary? Wicked is a
fun, refreshing cooler-style beverage that is right for any
occasion. Enjoy ice cold for a Wicked great time!
NEW HARD LIME
The ultimate thirst quencher! Refreshingly zesty with
flavours of juicy fresh squeezed limes and a hint of
lemon citrus. Not too sweet and not too tart, perfect
for hot summer days.
HARD PINK LEMONADE
A Wickedly refreshing blend abundant with
vibrant flavours of fresh squeezed lemons with
just the right amount of sweetness.
Available for a limited time only
Wine Kitz Launches a New Website
It’s official! Wine Kitz has launched a new
website for 2012 that has been completely re-developed
from top to bottom. The new site contains a number of
new sections and features to make using the site easier,
more engaging and more informative than ever before.
•
A new theme that is contemporary, fresh and bright
with the focus on wine & lifestyle.
•
Enhanced Location Search now contains live Google
maps to help find the Wine Kitz store closest to you.
•
Video library currently containing 5 videos which we
will continue to build to support new products and
promotions.
•
Easy to navigate product pages with Wine Kitz
brands arranged in categories of Value, Premium,
Ultra Premium, Specialty and Limited Releases.
•
ALL wine descriptions have been updated to be
more contemporary and approachable.
•
Wine styles now include attributes detailing level of
Oak, Body and Sweetness.
•
Live FACEBOOK feed on the front page that you
can click through to visit.
• Customer testimonials from
our recent FACEBOOK contest
explaining how they enjoy the
wines they make at Wine Kitz.
• An enhanced resource section including a huge
glossary, downloadable wine kit instructions,
winemaking tips, links to Wine Press issues, wine
profile summary, links to other related wine sites
and an FAQ section.
If you haven’t visited us recently, go to winekitz.com
to see what everyone is talking about!
Coastal Sunset 2012
Proprietary Blends from Down Under
Since the first vines were planted in 1788, Australia’s wine industry has
grown to be among the world’s most respected, with more than 60
designated wine regions and a reputation for combining tradition with
new ideas and technology. Each kit contains 30 newly designed labels
that are easy to apply and easy to remove.
Available by Pre-Order
only until July 19th, 2012
SHIRAZ / VIOGNIER
This innovative blend of red Shiraz grapes and white Viognier grapes
has become a favourite of Aussie wine lovers. While the name suggests
a traditional blend, this wine is actually produced by co-fermentaion, to
preserve the brightness of the red pigments and enhance the flavour.
Our Shiraz / Viognier is vibrant and fruit forward with aromas of cherry,
orange blossom, and a hint of honey, leading to luscious blackberry
characters on the palate.
This medium bodied red is perfect for sipping with friends.
SAUVIGNON BLANC / SEMILLON
Originally a French blend, this refreshing white wine has become one
of Australia’s most popular wines. Pale straw in colour, this wine has an
intense nose of passionfruit, peach, and lime, layered with a pleasant
grassiness.
Expansive flavours of pink grapefruit, lemongrass and snow pea on the
palate are balanced by just the right level of firm acidity to finish.
Refreshing and crisp, this is a great wine for everyday sipping.
In stores early August – Just in time to be made and enjoyed for the Holiday Season – Contact your local Wine Kitz location for exact dates.
Understanding “Terroir” (tare-wah)
You may have heard the word “terroir” being discussed
in many wine circles, but what does it actually mean?
different regions within a country, and even different
areas of the same vineyard.
The root of the word ‘terroir’ is ‘terre’ – French for ‘land’
or ‘earth’. Terroir denotes the special characteristics that
a combination of factors contribute to making a wine
from a particular place unique.
Wine Kitz sources our juices from a number of well
known grape growing countries, including California,
Chile, Australia, New Zealand, and Italy, all of which
have their own unique terroir. Many of our Limited
Release wines have come from other prominent grape
growing countries and regions such as South Africa,
Argentina, Washington State, Oregon, Spain, and
Austria to name a few.
The factors that make up the terroir of a specific location
are soil type, topography, and climate, all of which impart
their own unique quality and characteristics to grapes
grown in that region. The basic idea is that if you took
the same grape variety, followed the same growing and
winemaking practices in a different location, it would
never taste quite the same. Terroir is the reason that
Chardonnay wines from Burgundy are different from
Chardonnay wines from California.
You can find varying terroirs between different countries,
The unique terroir of these countries and regions will
create wines with different characteristics, even when
made from the same grape varietal.
So don’t be afraid to explore the unique characteristics
of the many wines available to you from all over the
world right at home at your local Wine Kitz Retailer.
winekitz.com
GET THE WINE PRESS ONLINE
If you’d like to receive The Wine Press by e-mail, simply go to www.winekitz.com and fill out the Newsletter Sign-up Information.
FUN WINE FACTS
•
There are approximately 20 million acres of grapes planted around the
world making grapes the world’s number one fruit crop.
•
There are over 10,000 varieties and sub-varieties of wine grapes in the
world.
•
One ton of grapes makes about 60 cases of wine, or 720 bottles. One
bottle of wine contains about 2.8 pounds of grapes.
•
Grapes are the only fruit that is capable of producing the proper nutrition
for the yeast on its skin and sugar in its juice to ferment naturally.
•
A crop of newly planted grape vines takes four to five years to grow
before it can be harvested.
•
Darker shades of wine (the deepest, blackest reds and the most golden
whites) usually come from warm climates. Lighter colors, especially in
white wines, come from cooler climates and are less lush.
•
There are about 400 species of oak, though only about 20 are used in
making oak barrels. Of the trees that are used, only 5% are suitable for
making high grade wine barrels. The average age of a French oak tree
harvested for use in wine barrels is 170 years!
•
The wreck of the TITANIC holds the oldest wine cellar in the world and
despite the depth and wreckage, the bottles are still intact.
•
The longest recorded champagne cork flight was 177 feet and 9 inches,
four feet from level ground at Woodbury Vineyards in New York State.