MEDIA KIT

The Official Publication of Saudi Arabian Airlines
Wadi Lajab
in Jazan
MEDIA KIT
2012
MEDIA KIT
2012
Background
Established by Saudi
Arabian Airlines in 1976.
An Arabic and English
monthly publication.
The only publication
distributed freely to all
passengers in domestic
and international flights.
Targeting Saudi Arabian
Airlines passengers
(Saudi nationals,
Arab expatriates and
non-Arab expatriates in
addition to Umra and
Hajj visitors).
MEDIA KIT
2012
Riyadh at night
were the two
towers of Kingdom
Center and
Alfaisaliah Center
can be seen
Editorial Content
The best of local and syndicated content to entertain the
readers of Ahlan Wasahlan.
Genuine reports about travel and tourism in Saudi Arabia,
and touristic destinations of Arab World and different
countries in the world in Arabic and English.
Reports about culture, arts, environment, historical sites,
business and economics, science and technology.
Health, nutrition, cuisine and recipes, family
and social issues.
Children space ( short stories, drawings and paintings).
Editorial:
Saudi Specialized Publishing Company.
Advertising:
Al Khaleejiah Advertising & Public Relations Co. Ltd.
Printing:
The best quality of printing on the best quality of paper.
MEDIA KIT
2012
Distribution on Air and on Land to:
Subscribers of SRPC and SSPC.
A VIP list of readership in KSA.
Saudi Arabian Airlines offices worldwide.
All travel agencies.
Saudi embassies worldwide.
Penetration
More than 85,000 domestic & international flights per year.
About 20 million travelers per year including:
More than 5.5 Million during summer.
More than 3 Million for Hajj.
More than 2 Million for Umra.
Traditional
covered balconies
(Rawashen) in Old
Jeddah
MEDIA KIT
Madain Saleh is
one of the famous
archaeological sites
in Saudi Arabia
Reaching Your Consumer
The majority of Saudi nationals traveling for business or tourism use their
national airlines.
Expatriate Arabs and non Arabs also use Saudi Arabian Airlines, so you
can build your reach:
In KSA : When consumers travel to KSA for business, Hajj and Umra.
In GCC : When consumer travel for business.
In Arab World and all the countries around the world: When passengers
travel for business, Hajj, Umra, or tourism.
Conclusion
Reference magazine for travelers
coming
to Saudi Arabia
Editorial content
to suit travelers
Reference
Complimentary
Copy
Reference magazine
for travelers to local, regional and
international destinations
Link
to readers
2012
MEDIA KIT
Rate Card 2010
(USD)
A building representing
the traditional
architecture in Aseer
(SR)
Front Cover Gatefold
42,666
160,000
Inside Front Cover Spread (IFC Spread)
32,600
122,250
Inside Front Cover (IFC)
16,750
62,790
Inside Back Cover Spread (IBC Spread)
29,950
112,240
Inside Back Cover (IBC)
16,750
62,790
Outside Back Cover (OBC)
32,000
120,000
Page (1 - 5)
15,850
59,500
Page (6 - 25)
15,192
56,970
Double Page Spread (Inside)
26,375
98,900
Double Page Spread (2-3 or 4-5)
31,700
118,875
Full Page Color Inside
13,187
49,450
1/2 Page (Vertical / Horizontal)
7,360
27,600
1/2 Page (Vertical in Masthead & Content pages)
8,832
33,120
Publication Frequency
Publication Date: 1st day of every month.
Booking Deadline: 30 days prior the publishing date.
Material Deadline: 15 days prior the publishing date.
Advertising Material
Delivered by advertiser on a CD with color proof.
Picture Color Mode: CMYK.
Picture size (pixel): 300 dpi.
File format: PDF / Tiff.
Remarks
No cancellation on bookings of any prime location.
For other positions, all cancellations must be made
in writing 30 days prior the publishing date to avoid
penalties. Cancellations made before 15 days of the
publishing date will be subject to a 50% penalty.
No cancellation allowed after the15th of every month.
DPS
Double Page
Spread
FPC
Full Page Color
Mechanical Requirements
Full Page Trim Size
210 mm x 280 mm
Full Page Bleed Size
220 mm x 290 mm
DPS Trim Size
420 mm x 280 mm
DPS Bleed Size
430 mm x 290 mm
Half Page Trim Size (Vertical)
105 mm x 280 mm
Half Page Bleed Size (Vertical)
115 mm x 290 mm
Half Page Trim Size (Horizontal)
210 mm x 140 mm
Half Page Bleed Size (Horizontal) 220 mm x 150 mm
HPV
Half Page
Vertical
Trim Size:
Trim Size:
Trim Size:
210 x 280 mms
210 x 280 mms
105 x 280 mms
Bleed Size:
Bleed Size:
Bleed Size:
220 x 290 mms
220 x 290 mms
115 x 290 mms
HPH
Half Page Horizontal
Trim Size:
140 x 210 mms
Bleed Size:
150 x 220 mms
2012
Al Masmak
in Riyadh
‫الناشر‬
Riyadh
‫الرياض‬
0096614412555 :‫هاتف‬
Tel. : 00966 1 4412555
0096614401466 :‫فاكس‬
Fax : 00966 1 4401466
[email protected]
‫اإلعالنات‬
Advertising
‫الخليجية لإلعالن والعالقات العامة‬
Al-Khaleejiyah
Advertising & Public Relations Co. Ltd
Riyadh: 00966 1 4411444
920000417
Toll Free:
London: 00442074046950
Dubai: 0097 1 43914440
Paris: 0033 1 53776400
+96614411444
+920000417
+442074046950
+97 1 43914440
+33 1 53776400
[email protected]
:‫الرياض‬
:‫الر قم المجاني‬
:‫لندن‬
:‫دبي‬
:‫باريس‬