Welcome - Convio

Welcome
Dear Friend,
Thank you for your interest in becoming a Team Leader for the Atlanta Humane Society’s 2015
Walk for the Animals! We are expecting 4,000+ participants and their pets on October 18 at
Atlantic Station to save and celebrate Georgia’s pets. With every dollar you and your team
raise, you are helping a homeless animal find a forever home.
As a Team Leader, you will help spread the message that together we can make a big difference.
As part of our largest fundraising event, the 2015 Walk for the Animals teams will be raising
critical funds to help the Atlanta Humane Society. We serve more than 25,000 animals each
year including placing approximately 8,000 animals in new homes, performing 12,500 low-cost
spay/neuter surgeries, seeing more than 2,500 animals in our Veterinary Center, assisting law
enforcement and other agencies in rescuing close to 1,000 animals and providing behavior
training to more than 1,000 animals and their owners.
With our Team Leader Kit, getting your team started couldn’t be easier! You can start by
registering online, setting up a personal webpage and inviting your friends, family and co-workers
to join the fun. Alternatively you can use the enclosed printed form to set up your team.
We will be with you every step of the way as you build your team and raise money. From
assisting you with setting up your fundraising webpage to suggesting creative fundraising ideas,
we are here to support you in achieving all your recruiting and fundraising goals. I’ve enclosed
a few resources to motivate and help you throughout your walk experience this year. There are
also resources available for you online at ahswalkfortheanimals.org.
If you have questions please contact Sara Barnes, Walk for the Animals Recruitment Manager at
770.220.7401 or via email at [email protected].
On behalf of the animals, thank you again for your interest and support of the Atlanta Humane
Society. We look forward to walking with you in October!
Sincerely,
Cal Morgan
President & CEO
ahswalkfortheanimals.org | 770.220.7401
Be a Team Leader
As a Team Leader, you can help make a difference
in the fight against animal homelessness. Gather
your friends, family and co-workers to participate
in the 2015 Walk for the Animals – Saving &
Celebrating Georgia’s Pets. Nothing beats the
feeling of walking around Atlantic Station on a fall
day knowing you are saving animals’ lives!
When you walk:
ÚYou’re a leader in the fight to save the lives of Georgia’s homeless animals.
ÚYour steps help the Atlanta Humane Society serve more than 25,000 animals each year.
Ú
You will help support the services provided
by the Atlanta Humane Society including
low-cost spay/neuter services, Humane
Emergency Animal Rescue Team (H.E.A.R.T),
Visiting Pet Program and much more.
Use this kit to:
ÚRecruit your friends, family and co-workers to join your team.
ÚSpread the word and fundraise for the 2015 Walk for the Animals.
ÚOrganize your teammates, have fun and achieve goals.
ÚHelp save the lives of animals.
ahswalkfortheanimals.org | 770.220.7401
Steps To Success!
WEEK 1: August 24 – August 28
Register online:
Create your own Walk webpage at ahswalkfortheanimals.org
Set a goal:
How many walkers do you want to recruit to your team?
Get people to help:
Find a few family members, friends or colleagues interested in
participating who can help recruit team members and help
organize your team.
ee if your company offers matching gifts:
S
Many companies have matching gift programs that will match
donations raised by you and your team. Contact your human
resources department to see if your company provides this benefit.
WEEK 2: August 31 – September 4
Distribute brochures:
Place Walk for the Animals brochures in high-traffic areas and let
co-workers know where they are located. Have walkers contact
you directly so you can keep track of your team members.
Hang Posters:
There are Walk for the Animals posters included in your kit.
Hang these in visible locations. If you need more posters please
call 770.220.7401or email [email protected].
Email your team webpage:
Send an email with a link to your webpage to family, friends and
colleagues to recruit team members and get donations. Emphasize
the steps in “How to Raise $200 in One Week” in your email.
Use social media:
Communicate to all your contacts via social media platforms you
use. Be sure to include #ahswalkfortheanimals.
WEEK 3: September 7 – September 11
WEEK 5: September 21 – September 25
Review your goals:
See how you measure up to your original goal for team members.
Have you recruited enough walkers? If not, brainstorm with your
team about getting more people to join.
Identify your team:
Get your team noticed at the Walk! Find a creative way to “stand
out” at the Walk. Dress in same color shirts, same hats or order
your own T-shirts (T-shirts will be available to purchase at the Walk).
Dress your animals the same! Create a team name. Have fun
creating your “brand!”
Review this checklist:
Review to make sure you haven’t missed any important tasks.
WEEK 6: September 28 – October 2
Stay in touch:
Keep communicating with your team members. Set aside a few
minutes each day to email or call your team members and see how
they are doing with fundraising and recruitment.
Hold a team meeting:
Get your team inspired with a meeting to coordinate last minute
details like where you will meet onsite.
WEEK 7: October 5 – October 9
Rally your team:
Maintain your team’s inspiration with a “One Week to Go” message.
Maintain Motivation:
Re-read “How to Raise $200 in One Week” and remind your team
members of these simple steps for a final push before the Walk.
WEEK 8: October 12 – October 16
Continue to Reach Out:
Continue to reach out to everyone you know who might be
interested in supporting the animals. On average it takes three
emails to get most people to go online and donate, so don’t be
shy about asking!
Double check:
Check that everyone has asked if their employer has a matching
gift program.
Get creative with recruitment:
Add a team link webpage to your email signature,
distribute brochures to colleagues in your office and reach out
through social media. Make sure to encourage them to bring
friends and family members.
Remind your teammates:
Remind your team where you will be meeting and to bring with
them any donations they have not processed online.
WEEK 4: September 14 – September 18
Encourage Employees:
Encourage colleagues to create their own Walk for the Animals
team and foster competition for the most money raised or most
walkers participating.
Start a Team Challenge:
Start a Team Challenge in your workplace or social group.
ahswalkfortheanimals.org | 770.220.7401
DAY OF EVENT:
October 18
Have fun!
Enjoy the Walk, the animals and the people. Be proud of what
you’ve done to save the lives of animals!
POST EVENT:
October 19 – OCTOBER 23
Thank your teammates:
Follow-up with a letter, email or phone call. Collect any donations
that were not submitted and mail them to: Atlanta Humane Society,
1565 Mansell Road, Alpharetta, GA 30009 or drop them by our
Atlanta campus at 981 Howell Mill Road, Atlanta, GA 30318.
How to Raise $200 in One Week
You Can Raise $200 in One Week
The Atlanta Humane Society is committed to raising funds to eliminate animal homelessness, but we can’t
do it without your help. Every dollar raised helps save a companion animal and collecting donations is
easier than you think. Here’s a quick and easy guide to raising $200 in one week:
$200
$ RAISED
You did it!
200
$160
150
$140
$100
100
$75
$55
50
$25
DAYS
1
2
3
4
5
6
Ask your
spouse or
partner to
give $25.
Ask three
friends
to give
$10 each.
Ask your
dog trainer
or pet sitter
to give $20.
Ask your
boss to
give $25.
Ask two
relatives
to give
$20 each.
Ask four
co-workers
to give
$5 each.
ahswalkfortheanimals.org | 770.220.7401
7
Ask four
neighbors
to give
$10 each.
Frequently Asked Questions
What is the Atlanta Humane Society’s
2015 Walk for the Animals?
The Atlanta Humane Society’s 2015 Walk for the
Animals – Saving and Celebrating Georgia’s Pets is
our inaugural 5K Walk and is the principal fundraising
event for the Atlanta Humane Society. Your gift will save
the lives of animals across Georgia and the southeast.
Where does the money go?
Is there a registration fee?
No. Registration for the 2015 Walk for the
Animals is free and you can register online at
ahswalkfortheanimals.org. Once you are registered,
we encourage you to set up a personal fundraising
page to share why you want to make a difference
in the lives of animals and raise as much money as
you can to support this important cause.
Thanks to the compassionate support of donors like
you, the Atlanta Humane Society is able to provide an
array of programs and services to meet the needs of
the communities we serve. These include:
Where do I show up on Walk Day?
Ú
Pet Adoptions
Where can I register?
Ú
Animal Surrender Services
Register online at ahswalkfortheanimals.org or
call 770.220.7401.
Ú
Veterinary Center
Ú
Low Cost Spay and Neuter
Ú
Mobile Spay and Neuter Services
Ú
Pet Training Courses
Ú
Grief Counseling
Ú
Transfer Program
On Walk Day, please check-in at the registration tent at
Central Park in Atlantic Station.
What does it mean to be a Team Leader?
Team Leaders help recruit and organize a team of walkers.
With our step-by-step guide to leading a winning team,
being a Team Leader is fun and easy, and will help save
animals’ lives.
Ú
H.E.A.R.T. Animal Rescue
What if I can’t attend the 2015 Walk for the Animals?
Ú
Visiting Pet Program
If you can’t participate in the 2015 Walk for the Animals
there are other ways that you can support this important
cause. You can still register and collect donations from
your friends, family and colleagues. You can also
donate to an individual walker or to the event itself.
Ú
Behavior Counseling
The Atlanta Humane Society is a 501(c)(3) nonprofit
organization. Our Federal Tax ID Number is:
58-0685900.
Can anyone participate?
The 2015 Walk for the Animals is open to the public
and all are welcome to participate – and bring their pets!
The route is stroller and pet friendly. Pets must be on a
leash at all times.
What time is the Walk?
Registration begins at 8:00 A.M.
The Walk for the Animals begins at 9:00 A.M.
How long is the Walk?
The Walk is approximately three miles. A one mile route
will also be available for those who choose not to walk
the entire three miles.
ahswalkfortheanimals.org | 770.220.7401
Who should I make checks out to?
Checks should be made out to the Atlanta Humane
Society and can be mailed to the Atlanta Humane Society,
1565 Mansell Road, Alpharetta, GA 30009 or dropped off
at our Atlanta campus at 981 Howell Mill Road, Atlanta
30318 along with a completed contribution form.
If you’ve registered for the Walk online, donations will
show up on your personal fundraising page once they
have been processed. If you bring donations with you on
Walk Day, please include a contribution form.
Team Member Tally Sheet
Team Name: __________________________________________________________________________________________
Team Leader: __________________________________________________________________________________________
Donor’s Name
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ahswalkfortheanimals.org | 770.220.7401
Email Address
Phone Number