Read more in the press release.

 FOR IMMEDIATE RELEASE
SIMPLYGON ROLLS OUT NEXT GENERATION OF
SIMPLYGON™ CLOUD
Cloud-Based Platform Gives Anyone Creating 3D Assets the Ability to Easily Optimize Their
Projects with Simplygon
STOCKHOLM, Sweden – November 18, 2014 – Simplygon, the leading provider of automatic 3D optimization solutions for digital content creation, today announced that it has launched the latest version of Simplygon Cloud, its 3D asset optimization platform. Originally launched with support for just Unity 3D, Simplygon Cloud now can optimize assets for any 3D engine or platform as the company has integrated Simplygon Cloud into MAX and Maya. The Simplygon Cloud platform enables asset creators to build multiple Level of Detail (LoD) models in the cloud, saving significant time, resources, and polygons as they optimize their projects. The four key optimization functions offered are: •
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Reduction Texture Merging LoD Creation Proxy Creation Here is a video explaining Simplygon Cloud: https://www.youtube.com/watch?v=5TiDObNaTYc Simplygon Cloud has a free tier where creators can use up to an hour of server time each month at no cost. For reference, a larger texture and Proxy LoD would take a few minutes where smaller jobs like a Reduction or LoD Creation would likely take less than 30 seconds. It’s a significant free offering that 3D asset creators will find easy to use and seamless with MAX and Maya. Multiple paid tiers are available for creators needing more server time, or working with larger models, starting at just $100 per month. All that’s needed to get started is to visit www.simplygon.com “Last year we rolled out an initial version of the cloud service and we received great feedback from the Unity 3D community on what was working well, and where parts were a little complex for some people,” said Koshi Hamedi, VP of Product, Simplygon. “We added new features, streamlined the user interface and put in direct access for MAX and Maya, meaning Simplygon Cloud is now the fastest and easiest way to optimize 3D models.” With Simplygon Cloud, 3D art assets are run through the award-­‐winning Simplygon system and delivered to the creator without any additional action required. Assets are processed entirely in the cloud and the service is proven to save time and money on the development of 3D projects. Simplygon is popular amongst developers of mobile games; AAA PC and console games; and large MMOs, and is applicable to any medium where 3D art assets are created or utilized. By automatically generating lower-­‐polygon models that are required for different levels of detail (LoD), an optimization process for making games and visual scenes run smoother, at higher frame-­‐rates, and requiring less data, Simplygon helps digital content creators save important resources where artists would otherwise need to manually re-­‐create large amounts of content. About Donya Labs & Simplygon (www.simplygon.com) Simplygon is the leading automatic 3D-­‐optimization technology and spawned from within the demanding video games industry. Simplygon is developed by Donya Labs; a privately held company founded 2006 and headquartered in Sweden. Donya Labs and the Simplygon Team is dedicated to helping professional software developers make complex 3D content available on all platforms while streamlining their production pipeline. For more information, please visit: www.simplygon.com. The statements contained in this release that are not historical facts are forward-­‐looking statements. The Company cautions readers of this press release that a number of important factors could cause Donya Lab’s actual future results to differ materially from those expressed in any such forward-­‐looking statements. Donya Labs and Simplygon’s name and logo are registered trademarks of Donya Labs. All other company or government agency names mentioned herein may be trademarks of their respective owners. Copyright © 2014 Donya Labs. All Rights Reserved. For further information, please contact Business Inquiries Martin Ekdal VP of Business Development +46 733 14 94 00 [email protected] Media Sean Kauppinen International Digital Entertainment Agency (IDEA) +1-­‐415-­‐299-­‐2156 sean@ide-­‐agency.com # # #