rate card 2013 - Mobiliari Group
Transcription
rate card 2013 - Mobiliari Group
Mengintip Rahasia 3 Artis Korea Detox 101 Romantic SpaS to try now! beDah kosmetik untuk pria +playful colours, smoky eyes fat? no more! non-surgical treatments eXposeD “Yes, I am sexY!” must-reaD! patient safety before liposuction rate card 2013 about cosmetic beauty & surgery Cosmetic Surgery & Beauty Indonesia magazine is a mustread for today’s clued-up and classy Indonesian lady, as well as those involved in the beauty and aesthetic industries. Combining cutting-edge tips and techniques on beauty enhancement, as well as advances in cosmetic and beauty surgery, beauty products and women’s health, the magazine is an indispensible guide for the young and the young at heart. First published in 2008, the magazine is produced by Mobiliari Group, which also produces other market-leading brands such as the ultimate high-society guide, Indonesia Tatler, as well as Indonesia Tatler Homes, Indonesia Tatler Society, MillionaireAsia Indonesia and Indonesia’s Best Restaurant Guide. Importantly, the magazine has established itself as the market-leader among its competitors by providing no-nonsense, practical tips in Bahasa Indonesia, extending its market reach beyond other magazines. Addressing popular subjects like skin care, hair care, aesthetics, wellness, nutrition, dental care and even psychology, Cosmetic Surgery & Beauty Indonesia is absolutely essential reading with a high retention and pass-along rate. Secondary market extends to 60 years old, given advances in beauty and aesthetics that see more mature women seek out products, services and advice to maintain their grace and beauty Primarily targets women in the 25–45 age bracket Cosmetic surgery & Beauty Indonesia is published 6 times a year How Do We Reach Out? Our Target The majority of readers will be careeroriented women Affluent, well educated, and are able to purchase beauty products, services and procedures at premium prices Distribution of 15,040 in the key markets of Jakarta, Bandung, Surabaya, Yogyakarta, Medan, Makasar and Bali Controlled circulations are circulated through selected sites such as clinics, cafés, gyms and spas Our Clients Cosmetic Surgery & Beauty Indonesia is the perfect advertising medium for: The full range of beauty products, from skincare to hair care to dental care Nutrition and wellness supplement manufacturers and brands Distributors and/or manufacturers of upmarket beauty and wellness products and services; gyms, spas and those targeting the medical tourism industry Practitioners in the beautyenhancement industry, cosmetic surgeons, dermatologists, dentist/ orthodontists and medical practitioners Value-Adds To You Cosmetic Surgery & Beauty Indonesia can cross-sell for clients in Indonesia, Singapore and Malaysia Taking your message to more readers across the region through our sister publications in those markets Distributors and/ or manufacturers of equipment and tools for the beauty industry Cover Story Personalities Ask the Dermatologist Ask the Plastic Surgeon Article Ask the Dentist magazine editorial Beauty Fitness Beauty Spa Closing Thought New Products Beauty Products Face Beauty Ask the Hair expert Body Psychology & Relationship Make Me Over In the news Odd news Ask the Beauty Expert Books CS&B Event Skin Teeth Health post event coverage post event coverage ❋ HAPPENINGS Beau-Tea Party With CS&B Talkshow diawali oleh Dr. Dedi Wahyudi dari B30 Lifestyle Medical Clinic yang menguraikan tentang Terapi sulih hormon untuk mengatasi tanda-tanda penuaan. Menurutnya, penuaan atau proses menjadi tua disebabkan oleh dua faktor, yakni internal dan eksternal. Dari faktor internal ditandai dengan menurunnya hormon, radikal bebas, ser ta menurunnya daya tahan tubuh. Sementara dari faktor eksternal ada sinar UV matahari, polusi dan gaya hidup. Oleh karena itu, setiap orang perlu menyiasatinya sejak awal. Salah satunya adalah dengan melakukan terapi sulih hormon untuk menggantikan hormon yang telah berkurang guna menghindari keluhan-keluhan yang timbul seiring dengan bertambahnya usia. Dengan terapi ini, diharapkan kualitas hidup seseorang dapat kembali meningkat seperti saat usia 30 tahunan. Dr. Marco Faria-Correa, ahli bedah plastik ternama dari Singapura lalu mengajak pengunjung untuk samasama mencari tahu apa saja prosedur bedah plastik yang Dr. Marco Faria-Correa dan Dr. Dedi Wahyudi sekarang tengah diminati, khususnya treatment yang membuat tampilan lebih muda dalam sekejap tapi juga aman dijalani. Diantaranya dia mengupas tuntas soal facelift tanpa bekas luka, injeksi botox dan filler, chemical peels, mikrodermabrasi dan laser. Di samping itu, dia juga menekankan kalau saat ini jaringan lemak atau fat bukan lagi satu hal yang menakutkan. Karena, ada fat transfer yang justru di dunia estetik bisa dimanfaatkan untuk membentuk tubuh jadi lebih ideal. Sesi bincang-bincang ringan menjadi lebih hidup ketika Caroline sebagai MC membuka sesi tanya jawab, lalu memberikan sejumlah hadiah pada para penanya dan yang beruntung mendapatkan doorprize dari sponsor. Suasana menjadi lebih seru ketika Ovie Wu membuka gelaran fashion show-nya dengan 10 koleksi baju rancangan yang glamor, elegan dan sangat menggoda penuh warna. Warna-warna cerah seper ti merah, biru, hingga hijau ser ta potongan gaun panjang yang sensual. Riuh acara ditutup dengan tepuk tangan yang membahana memenuhi ruangan Negev dimana semua yang hadir tampak bahagia. Sampai jumpa lagi di event serupa yang tak kalah serunya! Salam Cosmetic Surgery & Beauty Indonesia. ❋ HAPPENINGS 5 COSMETIC SURGERY & BEAUTY COSMETIC SURGERY & BEAUTY Irene Lovela, Firda Zhang, Merry Sjarifudin dan Fanny Iskandar Wulan Guritno, Millie Stephanie, Lis Purnomo, Dra. Maura Linda Sitanggang, Ph.D., & Maria Lukito Dr. MMV. Lianywati Batihalim., M. Biomed (AAM)., ABAARM, Dipl. ECARE, Dipl. CIDESCO, Dipl. CIBTAC (SPA) Highlight Mobiliari Aesthetic & Luxury Beauty Fair 2012 Acara bertajuk Mobiliari Aesthetic & Luxury Beauty Fair 2012 atau MALBF 2012 diselenggarakan selama tiga hari (27-29 November) di Grand Hyatt Jakarta. Kegiatan pameran dan talkshow tentang dunia kecantikan estetika ini adalah yang pertama diselenggarakan di Jakarta. Kegiatan ini diselenggarakan oleh Mobiliari Group. Beauty Fair ini diikuti oleh berbagai pakar medis, brand, dan industri terkemuka di bidang estetika dan kecantikan. Mien Uno, Dr. Deby Vinski & Mooryati Soedibyo 1 COSMETIC SURGERY & BEAUTY Untuk mengetahui kemeriahan MALBF 2012, simak liputan lengkap CS&B berikut ini. DAY 1 Di hari pertama MALBF 2012, para pengunjung dimanjakan dengan sejumlah talkshow menarik dari berbagai provider produk estetika dan kecantikan terpilih dari dalam dan luar negeri. Para provider ini menawarkan berbagai terobosan teknologi medis maupun produk terkini yang mendukung perkembangan dunia estetika, kecantikan, dan kesehatan. Hari pertama event diisi dengan berbagai talk show informatif dengan tema-tema seperti First Class Lifestyle Privileges From MegaFirst, Full of Beauty, Me, Myself, and I, An Afternoon Tea to Celebrate the Fair, Beauty & Fabulous with Indonesia Tatler & Friends, Fashionable Beauty, Be Beautiful with PMR & Friends, dan An Afternoon Tea. Pada sesi Ina Thomas & Vitha Rusdie Windy Hartanto Full of Beauty, Prof. Coco Alex dari Empro dan Dr. Evangelina dari Andaru Anti Aging & Spa terlihat meramaikan acara dengan talk show yang sangat inovatif. Prof. Coco Alex dari EMPRO yang menyajikan talk show bertema Beauty in Art pun memperagakan cara membentuk alis mata yang indah, karena menurutnya mata adalah jendela utama dari kecantikan seorang wanita. Oleh karena itu, dengan membentuk alis mata yang indah, maka kecantikan seorang wanita pun akan semakin terpancar. Yang menarik dari talk show Prof. Coco adalah selain menyampaikan materi, ia pun mengundang beberapa pengunjung yang hadir untuk mendapatkan pembentukan alis secara gratis yang langsung ditangani olehnya. Di sesi Rosaline Lie & Herlina Perdana Levita Supit, Diana Pungky, Ovie Wu, Annie Savitri dan Fifi Buntaran lain diisi talk show dari Andaru Anti Aging & Spa yang dibawakan oleh Dr. Evangelina. Talkshow tersebut membahas Derma Lifting Solution Against Age Signed. Oleh karena pengobatan anti-aging saat ini berkembang dengan sangat pesat, maka Dr. Evangelina pun membahas tentang solusi Derma Lifting untuk mengatasi tanda-tanda penuaan. Pada sesi Me, Myself, and I, Dr. Deby Vinski, AAMS dari Perfect Beauty menjelaskan tentang terapi stem cell yang digunakan sebagai terapi anti-aging. Salah satu klinik terkemuka di Jerman, yaitu Villa Medica memberikan talk show yang bertemakan reverse aging dari dalam, melalui terobosan medis yang mengembalikan fungsi biologis organ Devina Dewi Mariana & Sonia Wibisono tubuh manusia ke kondisi yang lebih baik. Villa Medica memperkenalkan fresh cells therapy, yaitu terapi alamiah yang sudah terbukti secara ilmiah di mana sel yang masih hidup dan baru dari janin domba disuntikkan ke tubuh dengan tujuan penyembuhan dan anti-aging. Selain itu, hari pertama dimeriahkan dengan berbagai talk show dari berbagai klinik kecantikan seperti Premiére Clinique oleh Dr. R. Wisnu Hidayat SpKo tentang Regeneration & Rejuvenation towards Longetivity. Cosmed Wellness, Aesthetic, & Anti-Aging Clinic mengetengahkan tema New Longetivity Paradigm in Wellness Aesthetic and Anti-Aging, Dr. David Loh yang membahas Hair Restoration: Medical vs Surgical, dan Ultimo. Perwakilan VIP Premium Cosmetic Surgery Center COSMETIC SURGERY & BEAUTY 2 6 publication specifications Size 297 mm (H) x 210 mm (W) Full Bleed Ads Add 5mm all around Printing Full color on quality art paper Frequency 6 (six) times a year Linescreen 150 210mm (w) x 297mm (h) 420mm (w) x 297mm (h) FULL PAGE DOUBLE PAGE / SPREAD Emulsion SideDown advertising rates IN IDR publication schedule One Full Page Full Color Regular February / April / June / August / October / December Rp 25,800,000 Rp 51,600,000 booking deadline Rp 37,000,000 4 weeks before publication date Double Page Spread (Before Contents) Double Page Spread (ROP) Inside Back Cover Rp 31,200,000 Outside Back Cover Rp 49,500,000 Rp 30,800,000 Controlled circulation (cafes, salons, etc.) Rp 49,500,000 Distribution to VVIP list Advertorial - 2 Pages Newsstand distribution in 10,910 primary markets Subscriptions Advertorial - Full Page distributions Total distribution PT. MOBILIARI STEPHINDO 1,120 660 2,350 15,040 E-Trade Building Lt. 8 & 9 Jl. KH. Wahid Hasyim No. 55 Menteng, Jakarta 10350 Indonesia Telp. : (+62 21) 3190 6838 Fax. : (+62 21) 3190 6839 Email: [email protected] advertorial guidelines For advertorial and other promotional content, we request that clients work with us to get the very best results they can. This means close collaboration on text, images and layout. The process outlined below means that we will get the quality demanded in the time allocated, and we respectfully request that all clients follow these. 1. What do you want to communicate through the advertorial? What exact to convey? message are you trying 2. Is there a specific product, service, or technology (or more) that you’d like to highlight? 3. To assist us in developing the timeline, please let us know if: (a) You require text generated by us either as running text or as interview (depending on the contract details, we may charge for this); OR (b) You will provide text. Please note that in the case of (a) we will need full sources sent to us in .doc format, such as press releases, etc. Please do not direct us to a website and note that this option will take more time. In the case of (b), text supplied may be edited for style/clarity/length. 4. Note that our text may be sent to you for early approval, pre-layout. 5. To assist us in developing the timeline, please let us know if: (a) You will be supplying photos, logos, etc. (b) We have to source images (depending on the contract details, we may charge for photo shoots and other expense items). Please supply a design brief outlining the look and feel of the advertorial. Indicate font preferences, if any; background (light, dark, white, black) and any sort of concept you wish us to follow. Please note that in the case of (a) we need to know that all photos are cleared for use in a commercial context; they also need to be hi-res to 300dpi minimum and in PDF, TIFF or JPEG format. In case of (b) please indicate exactly what sort of photos you require. 6. Please supply all relevant details required in the advertorial at first stage, such as logos, addresses, telephone number, etc. 7. Our approvals process is as follows, although timeline varies depending on what is required of us and scope of project: (a) Pic selection/text sent for approval if prepared by us. (b) V1 of the advertorial sent to client with one round of changes indicated by client to this V1. (c) A revised V2 is sent following client feedback with one round of changes indicated by client to this V2. (d) A final draft for approval and sign off. Please also note that ONE point of contact at the client side is absolutely necessary; mixed messages from more than one person lead to confusion and wasted time. THANK YOU! About Mobilari Group Founded more than 20 years ago by budding entrepreneur Millie Stephanie, Mobiliari Group started life as a custom publishing company—the first of its kind in Indonesia. From these humble beginnings, the company has grown into a regional publishing powerhouse, acquiring high-profile titles and becoming recognised as one of the most sought-after media partners in the region. Focusing on high-end licensed consumer magazines, like brandleader Indonesia Tatler, as well as custom publishing magazines (clients have included Mercedes-Benz, UOB bank and other regional heavyweights), the company’s core values are quality, integrity and sophistication. Mobiliari Group also specialises in organising events that reflect these values. Past successes have included Jakarta’s first contemporary art exhibition that combined both graphical and fashion-inspired art pieces, as well as events for prestigious names like Lamborghini, Lanvin, and Porsche. With new launches and acquisitions constantly in the pipeline and a programme of continuing media expansion, Mobiliari Group is led by an experienced management team. Headquartered in Jakarta, Indonesia—one of the world's most economically dynamic locations—and with branch offices in Bali and Singapore, the company is also uniquely positioned for fast growth and continuing market dominance. www.mobiliarigroup.com