made by hand. refined by light.
Transcription
HANDMADE IN GERMANY M A D E BY H A N D. R E F I N E D BY L I G H T. A brief portrait of COEUR DE LION Schmuckdesign GmbH COEUR DE LION is a leading manufacturer of fashionable designer jewellery based in Germany. Having launched the brand in 1987, Carola and Nils Eckrodt still run the company today. Carola Eckrodt is the chief designer. Her creations have already been awarded with the GERMAN DESIGN AWARD SPECIAL. In 2014, the jury of the UK Watch & Jewellery Awards chose COEUR DE LION as jewellery brand of the year. The distinguishing features of COEUR DE LION creations are the clean-lined language of design and Carola Eckrodt’s fine sense of colour. It is this combination of artistic resolve and dedicated play with colours that makes COEUR DE LION not only inimitable, but also timeless beyond measure. And that’s also why COEUR DE LION jewellery, which is on sale in about 30 countries, is so special to many women. 1/7 HANDMADE IN GERMANY J EW E L L E RY I S M O R E T H A N G O L D A N D S I LV E R . Only top-quality materials are used for our COEUR DE LION jewellery. Such as 316L stainless steel, soft nappa leather, Swarovski® crystals or diamond-cut, anodised aluminium with its remarkable satin finish. Or real gemstones like haematites, onyx and tiger’s eye. COEUR DE LION also sets the highest standards when it comes to the manufacturing process. Numerous production steps are still carried out lovingly by hand at the studios in Stuttgart. Jewellery from COEUR DE LION belongs to the groups known as “Bridge Jewellery” - handcrafted premium products that are available at a fair price and in this way fill a gap between fashion jewellery and the genuine article. The stainless steel quality seal on each necklace and bracelet is a guarantee of tried and tested quality - Handmade in Germany. 2/7 HANDMADE IN GERMANY CA R O L A EC K R O DT, A DESIGNER OF E XC E P T I O N A L J E W E L L E RY. At the end of the 1980s, when people were dancing the night away to Eurythmics and Depeche Mode in clubs, the young designer Carola Eckrodt was experimenting with industrial parts and turning them into jewellery. The crude, unusual creations instantly appealed to a famous couturier, and he bought up the entire first collection. This was the start of COEUR DE LION’s success story. Jewellery designed by Carola Eckrodt is now to be found all over the world. For more than 20 years she has been pursuing her own line with the aid of her team of designers: artistically streamlined forms are teamed with high-calibre materials and unconventional colour combinations in a show of never-ending diversity. 3/7 HANDMADE IN GERMANY A RT I ST I C D E S I G N R E D U C E D TO I T S E S S E N C E : D E L I G H T. The designer engages intensively with architecture and modern art and draws on this creative reservoir. Her special talent lies in her ability to combine all these influences with a light touch and apparent ease and to rearrange them in aesthetic new juxtapositions. So for example, the essence of Bauhaus is expressed in the GEO CUBE Collection. First released in 1999, the necklaces are now regarded as a classic German design, which Carola Eckrodt reinterprets every season anew: In the current Spring /Summer Collection 2016, numerous new GEO CUBE compositions appear in light and fresh summer colours, such as salmon, aquamarine, rose and sunshine yellow – unusual colour combinations that lend expression to the sensitive colour palette of Carola Eckrodt. 4/7 HANDMADE IN GERMANY M A D E BY H A N D. R E F I N E D BY L I G H T. M A D E BY H A N D. R E F I N E D BY L I G H T. HANDMADE IN GERMANY M A D E BY H A N D. R E F I N E D BY L I G H T. HANDMADE IN GERMANY M A D E BY H A N D. R E F I N E D BY L I G H T. HANDMADE IN GERMANY HANDMADE IN GERMANY H A N D M A D E I N ST U T TGA RT. A G LO B A L P R E S E N C E . The brand COEUR DE LION is available on the following markets through importers or representatives: Europe, in particular Germany, Austria, France, Benelux, United Kingdom, Ireland and Scandinavia as well as the USA, Canada, Australia, New Zealand, Russia, Japan and China. COEUR DE LION is also sold on board of premium airlines such as Lufthansa, Austrian or Swiss. The marketing campaigns for COEUR DE LION reflect the aesthetic standard of the brand and have received international recognition multiple times. 5/7 HANDMADE IN GERMANY D E S I G N S T H AT W I N H E A RT S . AND PRIZES. In 2015, creations by Carola Eckrodt were awarded the GERMAN DESIGN AWARD SPECIAL. In its statement, the jury praised the “uniquely beautiful, timeless designs full of strength and joie de vivre” in this line and mentioned how at COEUR DE LION, jewellery design and presentation at Point of Sale fit together perfectly. In 2014, the jury of the UK Watch & Jewellery Awards chose COEUR DE LION as jewellery brand of the year. According to the jury, deciding factors were “above all a brand made particularly vibrant by colour” and the “impressive product variety”. 2014 FINALIST 2015 6/7 HANDMADE IN GERMANY A R E YO U I N T E R E ST E D? If you would like to find out more about us and the special aspects of the COEUR DE LION brand, please contact Ms Dannenhauer directly by phone (+49 (0)711 - 55 37 55 - 0) or email ([email protected]). We look forward to hearing from you. 7/7
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