brochure

w w w . m o d e l l a g r o u p. c o m
“ To d re ss yo u w i t h styl e, so yo u can feel
r i g h t o n to d a y ’s wo rl d”.
Avenida B oule va rd Ae r opue r to S ur 9 624 - S a nt iago . C hile
Teléfono: +562 2 82 8 410 0 / Fa x : +562 2 82 8 410 6 / w w w.mo dellag r oup.c om
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who
we are
MODEL L A /G r oup
Is a c ompany bas ed in S ant iago; C hile , t hat de velop e s op e rat ion s on dif fe re nt
cate gor ie s of t he retail indust r y, fo cus e d on clot hing , fo ot we a r a nd acc e s s or ie s .
T he c ompany is c entered on t he c om me rcial cre at ion a nd ma nage me nt bra nd s
relate d to pr o duct s f r om t he fas hion indust r y a nd t he re qui re me nt s of c on sume r
g r oups w it h dif ferent life st yle s; lo ok ing for g rat if icat ion , dif fe re nt iat ion a nd
ide nt it y value s t h r ough t heir image .
A s pa r t of it s pr o duct i ve and c om me rcial ma nage me nt , it cur re ntl y op e rate s
in dif fe re nt c ount r ie s of t he A mer ica n C ont ine nt w it h c on sta nt inte ract ion w it h
Eur op e a nd East .
Cur rentl y, t he operat ion of t he bra nd mi x ma nage d by MODEL L L A /G r oup is
fo cus ed on men’s and women’s clot hing , fo ot we a r a nd acc e s s or ie s .
ORGA N I Z At i o N
MODEL L A /G r oup
Is st r uct ured bas ed on t wo inde pende nt c ompa nie s c ombining t hei r s p e cialt y a re a s
to re ac h higher ef f icienc y and e c onomy le vels . T he s e c ompa nie s a re:
COMER V E S T
B OUT I Q UE & COR N ER S
Plays the role of operator and manager of
it´s own, under licence or franchise brands. It
has the capability of creating and developing
product collections for their own brands
and also authorized licensed brands. It also
manages the distribution business through
its wholesale channel.
It plays the role of retail sale operator and
manages the self owned stores and also the
corners at department stores and similar
distributors.
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MODELLA
WORLD .
Our relationship
with the world.
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Retail
Chile
Ecuador
Trend Points
Perú
New York
London
Milan
Barcelona
Production Center
India
China
Italy
Portugal
Spain
Peru
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C h a nn e l s
S a l e c h a nnels managed by the
c u r re n t o rganizati o n, fo r the
co m p a ny brands o n different
co u n t r i e s.
Self owned
s t o r e s in c h i l e :
• Boutiques / 53
• Discounts Stores / 08
C o r n e r s o n d e pa r t m e n t
and wholesale clients:
• Direct and Indirectly managed / 120
s o u t h a m e r i c a n f r a n c h is e s :
• Boutiques / 07
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m a in d e v e l o p m e n t
in d i c at o r s
Evolution
of Sales
Evolution
of Profits
Evolution
of Actives
Evolution
of EBITDA
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Stacked Indicators
Quantity of M2
Stacked Indicators
Quantity of Stores
Stacked Indicators
Quantity of Brands
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Trial is an own brand for casual and formal clothing,
focused on the international, modern, elegant and
current executive.
Its seasons collections, clothing lines and
accessories allow to satisfy all the clothing
necesities of the work world and different social
groups.
Its designs have a contemporary inspiration, with
an European fashion and trend interpretation,
paying special attention to the product quality,
their processes and materials.
The brand has 18 own stores in Chile and 5 under
franchise, 1 on the 5th region, 4 in Peru and 3 in
Ecuador. Besides, it has over 50 sales outlets on
department stores across Chile and Peru.
www.trial.cl / tienda.trial.cl
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Perry Ellis is a USA developed brand with large
acknowledgement on its market. 33 distributed licences
on 28 countries and presence in over 1800 department
stores across the world. They position it as one of the
leader and dominant brands on its segment.
With a contemporary profile, its product collections
consider formal and casual lines for innovative and
current men and women that are innovative and at the
vanguard.
Modella/Groups has the licences on the brand for Peru
and Chile, where it currently has 8 boutiques on the main
shopping centers, besides 14 sales outlet on distribution
stores and department stores.
www.perry-ellis.cl / tienda.perry-ellis.cl
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Boss is one of the global leaders in the market in high
fashion, luxury segment. Originally German and
founded in 1924, it is currently present in 124 countries.
In Chile, Boss covers the segment for contemporary, and
modern elegance. With a wide range of products for all
instances of male clothing.
Modella/Group manages the brand’s franchise, with
4 boutiques in the main shopping centers and sales
outlets in department stores.
www.hugoboss.com
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Florsheim is a brand founded in 1892 in ChicagoIllinois, leading the production and commercialization
of shoes for men in the USA and a strong global
presence in the main international markets.
Modella/Group has the license of the brand for Chile,
Argentina and Uruguay.
In Chile, they have 4 boutiques in the main shopping
centers and 7 sales outlets in department stores.
www.florsheim.cl / tienda.florsheim.cl
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Celio is a French brand founded in 1985, leader in the
business of male prêt-à-porter clothing.
It aims for a younger market, offering a smart, easy
and affordable clothing option for 24 hour use, seven
days a week.
The brand has 1.080 stores in 70 countries.
Modella/Group has the license of the brand for the
Chilean and Peruvian market.
In Chile, they have 4 boutiques in the main shopping
centers and sales outlets in department stores.
www.celio.cl / tienda.celio-chile.cl
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Versace is one of the most well known brands in the
luxury world.
They design, distribute and retails luxury items from
high fashion Atelier to prêt-à-porter collections, from
jewels to perfumes and true art pieces of fine chiniese
ceramic.
In Chile, the company operates the Versace Collection,
aims at the trendy man and woman, in an exclusive
boutique located at the main luxury commerce zone of
the city of Santiago.
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Canadienne is a long running, successful private
brand with more than 65 years of presence in Chile.
It is aimed both at the men’s and women’s market,
for those who look for a classical, high quality and
European-styled solution for contemporary casual
and urban outdoor wear.
Their collections present a wide range of garments
and accessories elaborated according to the highest
standards and superior materials.
The brand has 7 stores in Chile, located in the main
shopping centers in the country, and it is present in
both department and wholesale stores.
www.canadienne.cl
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Mavianni is a men’s clothing self owned aimed for both
a formal and casual lifestyle, with a very good pricequality ratio.
Their collections and designs represent the mass
interest of a contemporary consumer.
The brand sells in the company’s convenient store chain
and in wholesale stores throughout the country.
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Best Brands Point, is a convenience store chain brand, of
the outlet type, the company has developed in different
points of the country.
The chain counts with 9 stores where items from different
men’s and women’s brands managed by the company.
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TR I AL
PERR Y ELL I S
Celio
V ER S ACE
HUGO B O S S
c a n a d i e nn e
MA V I A N N I
best brand
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Av e ni d a B o u l e v a r d A e r o p u e r t o S u r 9 6 2 4 .
Santiago, Chile .
w w w . m o d e l l a g r o u p. c o m