- LOARRI Studio

DESIGNING
BRAND
EXPERIENCES
DESIGN
CONSULTANCY
DEVELOPMENT
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M +421911200303
[email protected]
loarri.com
CASE
STUDIES
RETRO
slovakia
KIDSFUN
slovakia
WACHUMBA
slovakia
GELA
CLÍNICA DE BELLEZA
méxico
PA’LLEVAR
spain
LOGOS &
TRADEMARKS
world
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CAMINO
slovakia
CHALUPKA
slovakia
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CORPORGANIC
CLÍNICA MÉDICA
DE BELLEZA
méxico
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BRANDOS
STRUCTUS SA DE CV
méxico
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DESIGNING
BRAND
EXPERIENCES
SERVICES
DESIGN
Visual Identity
Web design
Interface design
Applications
Editorial
Packaging
Interiorism
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CONSULTANCY
Concept
Strategy
Naming
Photography
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DEVELOPMENT
Web
Front-End
Back-End
Established in Slovakia, LOARRI Studio creates brand experiences.
Is a multidisciplinary project integrated in the graphic design,
branding and web design with customers around the world.
We are convinced that the design made with passion, intelligence
and commitment creates positive changes, build strong emotional
ties and generates a big impact.
We believe that brands need to tell a story that conveys a unique
and powerful meaning. To make that happen, it is necessary to a
well-executed creative idea.
LOARRI Studio specializes in big ideas, creative strategies and
design that help improve the perception of the brands in the world,
so they can excel and succeed.
We work for all types of customers - from small business /
start-ups to multinational companies.
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For projects, ideas, collaborations or anything you need
do not hesitate to contact, thank you!
[email protected]
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uno
1
jeden
one
loarri.com
RETRO
CAFE & BAR
slovakia
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Art Direction
Naming
Identity
Interiorism
Branding
Packaging
Photography
dos
2
dva
two
Retro is a new Café & Bar, which was born in the
center of the pedestrian zone in Martin Slovakia;
it is a place aimed at nostalgic people of the
past, coffee lovers and those who enjoy drink in a
friendly atmosphere.
The project began with the
interior design
of the place, defined by an eclectic style fusioning styles, colors and eras as
a source of inspiration. Mixing furniture Vintage, retro furnishings, some
recovered from eviction, with yesteryear details and illustrations on the walls
related to the name of the place, resulting in a relaxed atmosphere as in your
living room.
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tres
3
tri
three
visual
identity
The
cuatro
4
štyri
four
is based on the types of letters with
retro style inspired by European
typographic trends from the first half
of the twentieth century, designed for
use in headlines, visual identities or
short phrases.It has also been supplemented by a system of symbols that
have been inspired from ancient
objects (LP and bicycle) that solveat
the semantic level an essential part
of the restaurant communication.The
chosen color scheme, shapes and
materials reflect the philosophy of the
place and offer a point of differentiation and a level of sophistication
...............
that makes it stand out from its
competition.
cinco
5
päť
five
Several graphics applications have been developed
around the brand, signage
in the facade, posters,
restaurant menus,
promotionals, packaging
etc.
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GELA
Clínica de
Belleza
méxico
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Art Direction
Identity
Branding
Packaging
Webdesign
GELA Beauty Clinic is a brand located in
one of the most exclusive areas of Mexico
City. With over 15 years in the market,
today it's one of the most recognized and
prestigious brands in the world of styling in Mexico City. Thanks to the success
of the brand, it was decided to launch
their own line of makeup.
seis
6
šest
six
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The main objective of the
visual identity
siete
7
sedem
seven
was to create a concept with an elegant, exclusive, sophisticated and
feminine style to convey the brand personality and fashion attitude.
The symbol of identity are two hearts intertwined from the same line
with different thicknesses similar to calligraphy, with a delicate and
feminine style, referring to the brushstrokes makeup and product
quality. The choice of colors evokes sophistication, elegance and
seduction. A serif typeface was chosen because it reflects effectiveness and simplicity.
A graphic unit was achieved in their media strategy
which included the website, branding and packaging of
makeup.
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ocho
8
osem
eight
CAMINO
RISTORANTE
Camino is a restaurant with gourmet menu since 2006. Located in Ruzomberok, Slovakia. Camino was
opened as a different alternative for local people and those traveling through the road linking
the east and west Slovakia. They described as a place with an enriched environment, with positive energy for a stopover on their way, strengthen the body and renew the spirit. It is a good
place for have a good lunch/dinner or just a coffee and a snack in good company.
slovakia
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Art Direction
Branding
Packaging
Webdesign
Photography
nueve
9
deväť
nine
The
visual concept
we did for this project stems mainly from our customer profile; a small, warm
space that offers quality products, friendly and cordial to their customers.
In the case of menu design, editorial design employs a white background referring
to the professional kitchen and makes for a pleasant experience for reading, also
allows focus all its attention on the role of photographs to whet the appetite of
customers.
diez
10
desať
ten
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The
web design
consists of a single page as a letter / menu,
simple navigation between sections and editorial
design that allows reading easily. Our goal was to
create a distinctive, highly graphic and natural
style, something simple but unique. The pictures
increase the experience on the site, making information
more rich and reflect the quality of the dishes of
Ristorante Camino. A colorful palette was used to
create more attractive and modern style. The design is
responsive to all mobile devices, which helps the
customer can easily decide what to eat and even
sort by phone from the page.
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camino.sk
once
11
jedenásť
eleven
CLÍNICA MÉDICA DE BELLEZA
CORPORGANIC mexico
CLÍNICA MÉDICA DE BELLEZA
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Art Direction
Naming
Identity
Branding
Webdesign
Corporganic is a Beauty Medical Clinic, located in
Mexico City, with therapists specialized in Health
care and integral wellbeing. Its philosophy is to
provide a holistic approach to health and wellness
through a unique approach that combines properly
health treatments and protocols in order to enhance
the beauty from the inside out, find balance and
harmony back into the body and face.
The client requested a comprehensive project of visual
identity to represent the highest standards in the
cosmetic and health therapies. It was also important
to reflect the most fundamental aspects of the Spa,
health and nature.
doce
12
dvanásť
twelve
In the
visual identity
the font choice in the logo reflects the values of simplicity,
uniqueness and quality. The aim, with the choice of colors,
was to allow them to be attractive to both women and men and
evoke feelings of calm and relaxation, communicating around
the ethos of the clinic and its healing properties.
The symbol transmits the connection with nature. Its organic
forms, enhance values through the graphic elegance, promoting
differentiation and brand consistency. The basis of visual
concept is therefore beauty itself.
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CLÍNICA MÉDICA DE BELLEZA
The first was to create a memorable and
modern name, immediately reflect the
tagline of the brand and positioning
themself as a professional place for a
section of people who are aware of the
benefits in beauty care.
trece
13
trinásť
thirteen
The project has been extended to several graphics applications
around the brand, such as posters, promotional, web design and
marketing on social networks.
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catorce
14
štrnásť
fourteen
Each section of the site is very well
resolved, fitting harmoniously with the
modern context of the brand and highly
functional in general.
The site is structured from independent
modules that apply the skeumorphism
style at their interface to enhance the
experience and make more intuitive user
interaction.
The overall system works by entering the
ZIP code on the web site or mobile
application to find the best takeout
restaurants in your local area, order
and pay online. A section where the user
can rate the service and food was
integrated.
Icons were generated to classify the
type of cuisine offered each restaurant.
cuatro
quince
4
15
štyri
pätnásť
four
fifthteen
KIDSFUN
slovakia
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Art Direction
Identity
Branding
Webdesign
dieciseis
16
šestnásť
sixteen
Our challenge was to create an attractive logo for
all children. The brand needed to convey confidence,
learning and energy. With this in mind, a logo that
is full learning and fun moments was designed. To
represent learning in kindergarten during childhood,
our focus was on creating a colorful, sensory and
attractive environment.
K
The
visual identity
is a squirrel synthesis represented by the letter K, being a
common animal in the wildlife in Slovakia, which generates
friendly and fun emotions.
The main function of the system is to find ways to communicate
on the level of adults and children. Direct communication for
people of all sizes.
The font used is playful and optimistic, harmonizing with the
logo, so it is associated direct and sympathetic way, achieving
a balance between the child and youth sector. The color code
is diverse and colorful, allowing identity is versatile,
dynamic, festive and cheerful.
The branding was extended through promotional items, display
materials and online experience.
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kidsfun.sk
...............
idsFun
žijeme v detskom svete
diecisiete
17
sedemnásť
seventeen
The visual identity
applications extended to
various self-promotion
materials.
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dieciocho
18
osemnásť
eighteen
It is a platform for ordering food online in major cities of Spain.
The objective is to provide its customers an easier way to order
their favorite meal. The launch of the brand required a fresh,
friendly reliable and dynamic visual identity.
PA’LLEVAR
spain
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Art Direction
Naming
Identity
Branding
Webdesign
UIX
diecinueve
19
devätnásť
nineteen
The
logo-symbol
is striking, is integrated with elements that are easily identifiable
and can immediately associate the heading of the company. Motorcycle
and chef's hat in the symbol support the concept of food delivery
service. The color palette was selected by an analysis of the use of
colors of some major social networking platforms. The red color has
a high degree of remembrance and connotes directly with the sense of
sight being the color of the color spectrum that the human eye sees
best. It is usually associated with food, mobilizes and sells
better. The typography is sans-serif belonging to the "gothic"
family, suitable for short texts and is readable from a distance.
The name of the company was created from
the colloquial expression PA'LLEVAR used
everyday in Spanish to offer and order
takeout. It's a relaxed and derived form
the origin of the word "for". Achieving a
remarkable, distinct, memorable and unique
name. The brand name inspired a friendly
and dynamic graphical language that runs
through the entire brand.
veinte
20
dvadsať
twenty
Each section of the site is very well
resolved, fitting harmoniously with the
modern context of the brand and highly
functional in general.
The site is structured from independent
modules that apply the skeumorphism
style at their interface to enhance the
experience and make more intuitive user
interaction.
The overall system works by entering the
ZIP code on the web site or mobile
application to find the best takeout
restaurants in your local area, order
and pay online. A section where the user
can rate the service and food was
integrated.
veinteyuno
Icons were generated to classify the
type of cuisine offered each restaurant.
21
dvadsať jeden
twenty one
The strategy for print and online use a mixture of social
content, creative and clear in their messages, to align and
position the brand, keeping the visual unit in each
veintidos
22
dvadsať dva
twenty two
veintitres
23
dvadsať tri
twenty three
CHALUPKA
slovakia
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veinticuatro
Art Direction
Identity
Branding
Webdesign
24
dvadsať štyri
twenty four
Our challenge was to create an attractive logo for all children. The brand
needed to convey confidence, learning and energy. With this in mind, a logo
that is full learning and fun moments was designed. To represent learning in
kindergarten during childhood, our focus was on creating a colorful, sensory
and attractive environment.
The solution of the
visual identity
is based on traditional cottages
in Slovakia are characterized by
the use of decorative geometric
patterns on the walls. We have
redesigned these patterns using a
variety of bright colors to
...............
convey
a message that Chalupka is
the placer where children interact,
fantasize and play in that world,
without forgetting the values of
the company are based on leaving
solid memories in childhood and
build a pillar for life children
through the game and traditions
of Slovakia. The font was selected
with the same fundamental child's
perspective to represent the
values of the brand.
veinticinco
...............
25
dvadsať päť
twenty five
The visual identity
applications extended to
various self-promotion
materials.
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Part of creating this visual concept, provides to Chalupka a set
of versatile and modular patterns of elements that could be
reused, reconfigure and expand.
The
webdesign
applies the visual concept of the brand and it was decided by a one
page responsive navigation for all types of mobile, with brief and
timely information.
veintiseis
26
dvadsať šesť
twenty six
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smschalupka.sk
It is a 100% Mexican company integrated by a group of professionals in the
field of construction, capable of building and maintenance of all types of
industrial, commercial, housing and roads for public and private sector work,
using highest quality in technical, human and material resources.
BRANDOS
ESTRUCTUS SA DE CV
mexico
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Art Direction
Identity
Branding
Webdesign
veintisiete
27
dvadsať sedem
twenty seven
The solution of the
visual identity
was solved from the principles in construction, technical
understanding and environmental practices. The figure's
main symbol is the square because it is a very stable and
permanent figure, associated with concepts such as stability,
permanence, honesty, righteousness, cleanliness, care and
balance.
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veintiocho
28
dvadsať osem
twenty eight
Three squares were placed juxtaposed
modifying the visual qualities
with different orientation in
their internal area, to convey
this concept of evolution and
flexibility. The color palette is
blue to represent perseverance,
authority and confidence.
The Helvetica font used is characterized by its neutrality, versatility
and high readability. Lowercase
letters were chosen, well-spaced
and weighing trusted authority,
efficiency and easy comprehension.
The company name was segmented
into 3 lines with diagonal cuts to
link well with the theme of dimensionality, balance, angles and
architectural forms, to add their
own character.A simple but effective
solution with functionality and a
contemporary/modernist visual
language was achieved.
The
webdesign
veintinueve
combines a good information architecture and modern look, with
simple navigation. Focusing on
content with descriptive images to
help make the information easy. It
was structured to be accessible to
users with different levels of
experience on different mobile
devices.
29
dvadsať deväť
twenty nine
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estructus.com
The visual identity
applications extended to
various self-promotion
materials.
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treinta
30
tridsať
thirty
WACHUMBA
slovakia
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Art Direction
Branding
Product Design
The
treintayuno
visual concept
31
tridsať jeden
thirty one
Today, USB devices have become a topic of interest
for the people involved in the design industry and
marketing, creating some really amazing, creative
and unique designs for self-promotion.
treintaydos
...............
32
tridsať dva
thirty two
In this case the USB design was created as a toy and as a promotional gadget. The design is so striking and interesting
that almost no one can resist. The playful shape of the W makes the design something more creative, fresh and appealing to
children and adolescents who are the main niche of the company.
treintaytres
...............
33
tridsať tri
thirty three
treintaycuatro
34
tridsať štyri
thirty four
We decided to use silicone because the moldable
shape and intense color, this material also has
the quality of feeling good in your hand, on
your desktop or pocket. The main idea was to
create a fun and useful way for storing and
sharing photographs made by the company during
the summer camping.
It was received with great success and the
children were thankful for this detail.
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LOGOS
& TRADEMARKS
world
treintaycinco
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35
tridsať pät
thirty five
treintayocho
38
tridsať osem
thirty eight
treintaysiete
37
tridsať sedem
thirty seven
treintayseis
36
tridsať šest
thirty six
For projects, ideas, collaborations or anything you need
do not hesitate to contact, thank you!
[email protected]
..................
loarri.com