Family winery Traditional winemaking Award winning wines winning

Transcription

Family winery Traditional winemaking Award winning wines winning
Family winery
Traditional winemaking
Award winning wines
Brenda & Chris Lynch
Since 1995
©2010, Mutt Lynch Winery, Healdsburg, CA
Mutt Lynch Winery
Mutt Lynch Winery was born in 1995 combining Chris & Brenda Lynch’s
mutual passion for wine and “all things dog.” Their motto is:
“Apply Dog Logic to Life: Eat Well, Be Loved, Get Petted, Sleep A lot, Dream of a
Leash-free World” – Sark
Winemaker Brenda Lynch…
Chris Lynch dreamed of owing his own winery and started as winemaker –
books, courses, not one ounce of natural production sense. Brenda quickly
took over – no books, no courses, but a natural sense of "what to do" in the
cellar. Wine quality has been outstanding ever since!
Patch…
The winery dog… well sort of. Patch’s idea of helping out at the winery looks
suspiciously like his activities at the house - find the most comfortable place
available, lie down, fall asleep, move only if forced to do so. Forklifts and
picking bins seem to be in “his” way, not vice-versa.
Winemaker Brenda Lynch and
Patch, their rescue Greyhound
©2010, Mutt Lynch Winery, Healdsburg, CA
Winemaker Brenda Lynch
Winemaker Brenda Lynch has been making wine since the 1995
vintage, and full-time focus on Mutt Lynch since 1998.
Vintages in California and Argentina
Lynmar Winery, Rutz Cellars, Hartford Court, Long Vineyards, Mariposa
Winery (Argentina).
Fulltime for Mutt Lynch Winery since 1998
“I am not a Davis trained enologist. I know how to turn good grapes into wine I
enjoy drinking.”
Winery location since 1996 in Healdsburg, CA.
Traditional winemaking philosophy
Vineyard focus to get ripe, true varietal character at harvest.
“Don’t “F” it up in the winery”.
Minimal manipulation to let fruit be the hero.
Oak aging to complement a wine’s fruit, not overpower it.
Mutt Lynch Winery
©2010, Mutt Lynch Winery, Healdsburg, CA
Wine Portfolio
Winemaker Brenda Lynch produces two tiers of wines:
Dog Series
Central Coast Vineyards
North to south climate diversity suited for cool climate
whites to warm climate reds.
Brenda Lynch winemaking
“It’s all about the fruit.”
Winemaking and aging to emphasize ripe varietal fruit
and rich mouth-feel.
Canis Major
Limited production, signature Reserve wines.
The constellation Canis Major is known as “The Greater
Dog”… a fitting name for Mutt Lynch’s “Big Dog” wines.
Vineyard expressions from Sonoma County, Dry Creek Valley.
Perotti Vineyard
Unti Vineyard
©2010, Mutt Lynch Winery, Healdsburg, CA
Canis Major
Canis Major are Mutt Lynch’s Reserve wines. Brenda Lynch
focuses on producing wines that have varietal typicity and
vineyard expression.
Traditional winemaking
Small lot fermentation in open top tanks.
Gentle processing with hand punch-downs during fermentation.
100% barrel aged in French oak, with new oak regimes (cooper
choice and percentage of new oak) tailored to each varietal.
Vineyard expressions
Dry Creek Valley, Sonoma County appellation.
Grower “handshakes” for Brenda’s blocks.
Wines: Perotti Vineyard Zinfandel, Unti Vineyard Syrah, Perotti
Vineyard Cabernet Sauvignon, Dry Creek Valley Petite Sirah.
Limited production
Barrel by barrel selection for final blends.
Less than 300 cases produced of each vintage.
Brenda Lynch and Grower
Bruce Perotti
©2010, Mutt Lynch Winery, Healdsburg, CA
Dog Series
For her Dog Series wines, Brenda focuses on producing wines that
are fruit driven, ripe in texture, balanced, with little to no oak
expression. Each name and label evokes it’s wine style.
Dog Series wines
Unleashed Chardonnay
Unwooded equals “Unleashed.” Ripe fruit, lush texture. No oak.
Fou Fou le Blanc Sauvignon Blanc
A savvy without a hint of oak character. Feminine. Clean & crisp.
Merlot Over and Play Dead
This is not a wimpy Merlot. Rich, ripe Merlot fruit.
Portrait of a Mutt Zinfandel
Always a blend, thus a “mutt”. Zinfandel & Carignane. Classic Zin.
Chateau d’Og Cabernet Sauvignon
The “king” of grapes. Young, vibrant Cabernet Sauvignon fruit.
©2010, Mutt Lynch Winery, Healdsburg, CA
“It’s In the Bottle”
Over 135 medals have been won in prestigious wine competitions over
the past two years, including 12 Gold and 1 Double Gold Medals.¹
Portrait of a Mutt Zinfandel
Unleashed Chardonnay
Canis Major Zinfandel
GOLD ♦ SF Chronicle Wine Competition, v2005
GOLD ♦ Sonoma County Harvest Fair, v2004
Silver ▪ LA International Wine Competition, v2007
Silver ▪ SF Chronicle Wine Competition, v2006
Silver ▪ San Diego Wine Competition, v2006
Bronze ▪ SF International Wine Competition, v2007
Bronze ▪ CA State Fair Wine Competition, v2007
Bronze ▪ SF International Wine Competition, v2007
GOLD ♦ CA State Fair Wine Competition, v2008
Silver ▪ SF Chronicle Wine Competition, v2008
Silver ▪ Pacific Rim Int’l Wine Competition, v2008
Silver ▪ CA State Fair Wine Competition, v2008
Silver ▪ National Women’s Wine Competition, v2008
GOLD ♦ Sonoma County Harvest Fair, v2005
Silver ▪ Grand Harvest Awards, v2007
Silver ▪ SF Chronicle Wine Competition, v2007
Silver ▪ San Diego Wine Competition, v2006
Silver ▪ Sonoma County Harvest Fair, v2007
Silver ▪ CA State Fair Wine Competition, v2007
Silver ▪ National Women’s Wine Competition, v2007
Merlot Over and Play Dead
GOLD ♦ SF Chronicle Wine Competition, v2006
GOLD ♦ LA International Wine Competition, v2005
GOLD ♦ SF International Wine Competition, v2005
Silver ▪ Pacific Rim Int’l Wine Competition, v2007
Silver ▪ National Women’s Wine Competition, v2007
Bronze ▪ CA State Fair Wine Competition, v2007
Bronze ▪ SF International Wine Competition, v2007
Bronze ▪ LA International Wine Competition, v2007
Chateau d’Og Cabernet Sauvignon
Silver ▪ SF International Wine Competition, v2007
Silver ▪ Pacific Rim Int’l Wine Competition, v2007
Silver ▪ National Women’s Wine Competition, v2007
Silver ▪ LA International Wine Competition, v2007
Bronze ▪ SF Chronicle Wine Competition, v2007
¹ September 2007 to July 2010
©2010, Mutt Lynch Winery, Healdsburg, CA
Fou Fou le Blanc Sauvignon Blanc
Silver ▪ SF Chronicle Wine Competition, v2008
Silver ▪ LA International Wine Competition, v2008
Bronze ▪ SF International Wine Competition, v2008
Bronze ▪ National Women’s Wine Challenge, v2008
Bronze ▪ CA State Fair Wine Competition, v2008
Canis Major Petite Sirah
GOLD ♦ National Women’s Wine Competition, v2007
GOLD ♦ SF Chronicle Wine Competition, v2006
GOLD ♦ Orange County Wine Competition, v2006
GOLD ♦ SF International Wine Competition, v2006
Silver ▪ Grand Harvest Awards, v2007
Silver ▪ LA International Wine Competition, v2007
Silver ▪ San Diego Wine Competition, v2006
Silver ▪ SF International Wine Competition, v2007
Silver ▪ SF Chronicle Wine Competition, v2007
Silver ▪ Dallas Morning News Wine Comp., v2007
Canis Major Syrah
DOUBLE GOLD ♦ Sonoma County Harvest Fair, v2004
GOLD ♦ National Women’s Wine Competition, v2006
GOLD ♦ Grand Harvest Awards, v2005
Silver ▪ California State Fair, v2006
Silver ▪ SF International Wine Competition, v2006
Silver ▪ Sonoma County Harvest Fair, v2006
Silver ▪ SF Chronicle Wine Competition, v2005
Silver ▪ LA International Wine Competition, v2004
Canis Major Cabernet Sauvignon
Silver ▪ SF Chronicle Wine Competition, v2005
Silver ▪ SF International Wine Competition, v2005
Silver ▪ CA State Fair Wine Competition, v2005
Silver ▪ Sonoma County Harvest Fair, v2004
Silver ▪ San Diego Wine Competition, v2004
Silver ▪ National Women’s Wine Competition, v2005
“It’s In the Bottle”
Hot off the press, some new reviews just in for the new release 2009
Fou Fou le Blanc SB…
Wine Enthusiast Magazine – October 2010 Buying Guide
88
Mutt Lynch 2009 Fou Fou le Blanc Sauvignon Blanc (Central Coast);
$14. Super-zesty in acidity, this unoaked Sauvignon Blanc also is dry and rich. It
swamps the palate with lemon, lime, grapefruit, fig and green grass flavors that
finish long and spicy. Editors’Choice. —S.H.
Anthony Dias Blue Tasting Panel – August 2010
BEST BUY
88
Mutt Lynch 2009 Sauvignon Blanc, Fou Fou le Blanc, Central Coast
($14) Smooth and herbal with aromatics and ripe melon and peach; long and
balanced.
©2010, Mutt Lynch Winery, Healdsburg, CA
Marketing – Local Animal Causes
Mutt Lynch Winery is proud to support local animal rescue organizations
in their tireless efforts to save pets’ lives.
Adopt-a-pet.com
Nationally, the winery supports North America’s largest pet adoption web
service, Adopt-a-Pet.com, whose mission is simple – linking homeless pets with
homes.
In 2010, Mutt Lynch Winery will donate $10,000 to Adopt-a-Pet.com.
Local activation
In communities throughout the country, Mutt Lynch partners with wine shops,
restaurants and local animal rescue groups in support of their fundraising
efforts.
A Doggone Good Year
In 2009, Mutt Lynch supported over 50 nonprofit animal organizations and
attended over 30 fundraising events. Over $30,000 in donations resulted from
Mutt Lynch efforts. The winery hopes to double these efforts in 2010.
©2010, Mutt Lynch Winery, Healdsburg, CA
Chris Lynch at a retailer event
Merchandising
Mutt Lynch’s packaging and shipper make distinctive, eye-catching
displays.
Mutt Lynch Brand Shipper
©2010, Mutt Lynch Winery, Healdsburg, CA
Promotions
Off and On Trade events and sales programs, supported by
Owner/Winemaker market visits, that achieve a “win-win” of sales +
local animal rescue fundraising.
Off and On Trade Events
©2010, Mutt Lynch Winery, Healdsburg, CA
Sales Support
Brand brochure, display, shelf and event point of sale support.
Brochure
Tasting Card
Necker
©2010, Mutt Lynch Winery, Healdsburg, CA
Two Sided Carton Rider
Marketing Support
Mutt Lynch is developing multi prong consumer communication plan
focused on select dog media, e-wags and social media interaction via
Facebook, Twitter, and whatever is next!
2010 Highlights
Webpage and Consumer Email
E-wags go out to our growing database of consumers – 5,900 strong
Mutt Lynch Facebook Page
Launched in September 2009, 2,200 fans and growing!
Mutt Lynch Twitter
Starting this fall
Dog Media Programs
Such as Bark Magazine advertising and promotions
Print ad
©2010, Mutt Lynch Winery, Healdsburg, CA
Family winery
Traditional Winemaking
Award winning wines
Brenda & Chris Lynch
Since 1995
©2010, Mutt Lynch Winery, Healdsburg, CA