#1 Source for Kansas City News Traffic Weather Kansas City`s #1

#1 Source for Kansas City News Traffic Weather
Kansas City’s #1 Place for Results
#1 Source for
News in Kansas City
#1 Place for Results
•  Since the 1940’s KMBZ has been the
dominant radio news and information
provider and the station hasn’t changed.
•  KMBZ is the home to some of the
longest continuous running advertisers in
the market.
•  Active foreground radio that produces
real results for advertisers.
Foreground Radio.
Real Results
EJ & Ellen
•  KMBZ’s News Talk format delivers a
valuable audience and what matters
most…ROI!
•  KMBZ is the home of the best local
personalities to engage audiences and
drive results
•  Kansas City’s weather station doubles
the listenership of the nearest station
during severe weather and is the station
KC tunes into when a storm’s a brewin’!
KMBZ Delivers
What Matters
Most…ROI!
But Don’t Take Our Word For It. “The partnership with KMBZ has helped build my
business and exceeded all expectations.”
— Dean Barber, Barber Financial
“KMBZ has given us a 10 to 1 ROI since we
started advertising with them.”
—Jericho Home Improvement
“Since KMBZ has added FM our appointments have
doubled on the weeks our ads run so
we added additional weeks.”
—Mini Implant Dental Center
“We have seen increased feedback from customers
saying that they heard our message on FM.”
—Henry Martins Buick GMC
Daytime Program
Schedule
Kansas City’s Morning News
5:00am –10:00am
Kansas City’s only ALL NEWS morning program. Anchored by EJ
Becker and Ellen Schenk, Kansas City’s Morning News gives
listeners the news and information they need to start their day.
Traffic and weather on the 9’s. Business News at :25 and :55.
Sports at :15 and :45.
Trend K.C.
10:00am-2:00pm
Jerry Seinfeld pitched a show about nothing to NBC. Trend K.C. is
a show about everything. From local Kansas City issues to pop
culture to sports to technology, Trend K.C. spans the world of
news in a relatable, fast paced four-hour show. Hosts Zak Burns
and Jayme Monacelli take the reins of not necessarily the day’s
top stories, but rather the day’s BEST stories. And there could be
a lot of them. Whether in depth with one interesting interview, or
five stimulating tidbits, each segment of Trend K.C will pique the
listener’s curiosity as much as the host’s. Trend K.C., news at the
speed of Wi-Fi.
Dana & Parks
Evelyn Casey 2:00pm – 6:00pm
Dana Wright and Scott Parks bring new voice to Kansas City,
delivering insight, information and opinion in a way that no one
else can. Both are veteran broadcasters and news journalists.
Daily they give listeners information on the issues that affect us
all, challenging their audience to not only be informed, but to
think.
Evening Program
Schedule
Jonathan Weir
6:00pm – 9:00pm
Jonathan Weir Show encompasses everything Kansas City. From
serious topics affecting our neighborhoods, to the fun side of our
great city, Jonathan involves his listeners with information and
entertainment unlike any other host.
Ground Zero with Clyde Lewis
9:00pm – 12:00am
Each night on the program, Lewis discusses all matters of the
paranormal, UFOs and conspiracies, and shares his passionate
and knowledgeable approach to news, current events and politics.
His unique, non-conventional, and often theatrical, take on latenight talk radio is a powerful voice in the field of paranormal news
and commentary.
Evelyn Casey Listener Stats
Professional, well-educated, and
active. Our listeners are thriving in
their peak earning and spending years.
Age of our Fans
•  64% Male
50
•  Median age of 51
40
•  69% are boomers
40%
30
20
10
0
14%
A25-34
•  #1 A25+ $75K+
29%
12%
A35-44
A45-54
A55+
Arbitron PPM Mon-Sun, 6a-12a Nov14, Dec14, Jan15
Evelyn Casey Scarborough Rel1 2014