digital - Global Media Group

Rate Card 2012
DIGITAL
Rate Card 2012
DIGITAL
Rate Card 2012
DIGITAL
Rate Card 2012
DIGITAL
Rate Card 2012
DIGITAL
Rate Card 2012
DIGITAL
Rate Card 2012
DIGITAL
Rate Card 2012
DIGITAL
Controlinveste is one of the largest media groups in Portugal, present in the press, radio, TV and online markets.
The digital projects are managed by Controlinveste are a reference content in information and entertainment. Controlinveste ensures high coverage
audience and strong effectiveness in communication and online advertising.
Controlinveste provides online advertising solutions that ensure a high level of service and visibility (including access to our AdServer, where you can track
all reports of campaigns).
Privileged partners:
Ad Server
Gaming
Behavioral Targeting & Retargeting
Rich Media
Conteúdos Desportivos
Contéudos Financeiros
Motor de Pesquisa
Ingame Advertising
Rate Card
RUN OF NETWORK
BEHAVIORAL TARGETING
& RETARGETING
Formats
MPU (300 x 250 px)
Leaderboard (728 x 90 px)
Skyscraper (160 x 600 px)
Half Page (300 x 600 px)
Travel, Economy, Automobiles, Sports
More information available on page. 21.
Controlinveste Network
€ 50
€ 40
€ 40
€ 100
Behavioral Targeting
€ 58
€ 47
€ 46
€ 116
Rate Card 2012
DIGITAL
www.dn.pt / m.dn.pt
The great daily reference
USER PROFILE - Male, 25-54, Upper and Middle Management, Licensed
Banners
Homepage
Top Banner (300 x 150 px / 460 x 150 px / 500 x 150 px)
MPU (300 x 250 px)
Layer /Interstitial (600 x 500 px)(1)
Expandable Banner
Half Page ad (300 x 600 px)
Take Over (Skin + M-Rec HP)
Ticker
Peel Back
Skin
M-Rec + Layer
Highlight
Button
€ 55
€ 70
€ 150
€ 70
€ 140
€ 250
€ 150
€ 120
€ 180
€ 200
€ 70
€ 50
Section
ROS
€ 50
€ 70
€ 140
€ 60
€ 140
€ 130
€ 120
€ 50
€ 40
Video Player
ROS
Pre-Roll
Pre-Roll Interactiv
Overlay
Post-Roll
€ 120
€ 130
€ 120
€ 90
Filters Expandable Video Segmentation
In addition to the CPM
Videos / Expandable
Behavioral Segments
Geotargeting, hours, days, Other
Sponsorships
Monthly values
Sports section (300 x 20 px / 300 x 250 px /657 x 50 px)
Economy and Stock Market section (300 x 20 px / 300 x 250 px /657 x 50 px)
Send and Print (88 x 31 px / 300 x 250 px)
Multimedia Player (420 x 54 px)
Other Sponsorships
(1)
€ 7.500
€ 7.500
€ 4.000
€ 4.500
a set
+30%
+30%
+10%
Mobile
CPM
Mobile site (120 x 20 px / 168 x 28 px /216 x 36 px / 300 x 50 px)
App Mobile (iPhone/Android) (Splash 300 x 250 px + Banner 300 x 50 px)
App Tablet (iPad/Android) (728 x 90 px / 300 x 250 px)
Run Mobile
€ 110
€ 130
€ 150
€ 100
Formats subject to approval for IO’s with a minimum value of 2.500 € per campaign, impressions share of 5% and a maximum frequency cap of 3.
Rate Card 2012
DIGITAL
www.jn.pt / m.jn.pt
The North accent
USER PROFILE - Male, 25-54, Upper and Middle Management, Licensed
Banners
Homepage
Top Banner (300 x 150 px / 460 x 150 px / 500 x 150 px)
MPU (300 x 250 px)
Layer / Interstitial (600 x 500 px)(1)
Expandable Banner
Half Page ad (300 x 600 px)
Take Over (Skin + M-Rec HP)
Ticker
Peel Back
Skin
M-Rec + Layer
Highlight
Button
€ 55
€ 70
€ 150
€ 70
€ 140
€ 250
€ 150
€ 120
€ 180
€ 200
€ 70
€ 50
Section
ROS
€ 50
€ 70
€ 140
€ 60
€ 140
€ 130
€ 120
€ 50
€ 40
Video Player
ROS
Pre-Roll
Pre-Roll Interactiv
Overlay
Post-Roll
€ 120
€ 130
€ 120
€ 90
Filters Expandable Video Segmentation
In addition to the CPM
Videos / Expandable
Behavioral Segments
Geotargeting, hours, days, Other
Sponsorships
Sports section (460 x 150 px / 300 x 250 px)
Section Economy and the Stock Market (460 x 150 px / 300 x 250 px)
Poster section (460 x 150 px / 300 x 250 px)
Other sections (460 x 150 px / 300 x 250 px)
Print and Send (88 x 31 px / 300 x 250 px)
Multimedia Player (420 x 54 px)
Other sponsorships
(1)
Monthly values
€ 7.500
€ 7.500
€ 7.500
€ 5.000
€ 5.000
€ 4.500
a set
+30%
+30%
+10%
Mobile
CPM
Mobile site (120 x 20 px / 168 x 28 px /216 x 36 px / 300 x 50 px)
App Mobile (iPhone/Android) (Splash 300 x 250 px + Banner 300 x 50 px)
App Tablet (iPad/Android) (728 x 90 px / 300 x 250 px)
Run Mobile
€ 110
€ 130
€ 150
€ 100
Formats subject to approval and accepted by OP’s value with minimum of 2,500 € per campaign, impressions share of 5% and up to three maximum frequency cap
Rate Card 2012
DIGITAL
www.tsf.pt / m.tsf.pt
Everything that happens, happens in the TSF
USER PROFILE - Male, 35-54, Upper and Middle Management, Licensed
Banners
MPU (300 x 250 px)
Layer / Interstitial (600 x 500 px)(1)
Expandable Banner
Half Page ad (300 x 600 px)
Take Over (Skin + M-Rec HP)
Skin Player
Ticker
Peel Back
Skin
M-Rec + Layer
Highlight
Button
Homepage
Section
ROS
€ 100
€ 150
€ 100
€ 140
€ 250
€ 90
€ 150
€ 120
€ 200
€ 200
€ 70
€ 50
€ 90
€ 140
€ 80
€ 140
€ 130
€ 120
€ 90
€ 90
€ 50
€ 50
Video Player
ROS
Pre-Roll
Pre-Roll Interactiv
Overlay
Post-Roll
€ 120
€ 130
€ 120
€ 90
Filters Expandable Video Segmentation
In addition to the CPM
Videos / Expandable
Behavioral Segments
Geotargeting, hours, days, Other
Sponsorships
Live (88 x 31 px / 300 x 250 px)
Sports section (300 x 20 px / 300 x 250 px / 657 x 50 px)
Economics section (300 x 20 px / 300 x 250 px / 657 x 50 px)
Print and Send (88 x 31 px / 300 x 250 px)
Multimedia Player (420 x 54 px)
Other Sponsorships
(1)
Monthly values
€ 5.000
€ 3.000
€ 3.500
€ 3.000
€ 3.000
a set
+30%
+30%
+10%
Mobile
CPM
Mobile site (120 x 20 px / 168 x 28 px /216 x 36 px / 300 x 50 px)
App Mobile (iPhone/Android) (Splash 300 x 250 px + Banner 300 x 50 px)
App Tablet (iPad/Android) (728 x 90 px / 300 x 250 px)
Run Mobile
€ 110
€ 130
€ 150
€ 100
Formats subject to approval and accepted by OP’s value with minimum of 2,500 € per campaign, impressions share of 5% and up to three maximum frequency cap
Rate Card 2012
DIGITAL
www.dinheirovivo.pt / m.dinheirovivo.pt
There is economy in everything
Banners
MPU (300 x 250 px)
Layer / Interstitial (400 x 300 px / 800 x 600 px)
Expandable Banner
Half Page ad (300 x 600 px)
Take Over (Skin + M-Rec HP)
Ticker
Peel Back
Skin
M-Rec + Layer
Highlight
Button
Homepage
€ 100
€ 150
€ 100
€ 140
€ 250
€ 150
€ 120
€ 200
€ 200
€ 70
€ 50
Section
ROS
€ 90
€ 140
€ 80
€ 140
€ 130
€ 120
€ 50
€ 50
Video Player
ROS
Pre-Roll
Pre-Roll Interactiv
Overlay
Post-Roll
€ 120
€ 130
€ 120
€ 90
Filters Expandable Video Segmentation
In addition to the CPM
Videos / Expandable
Behavioral Segments
Geotargeting, hours, days, Other
+30%
+30%
+10%
Mobile
CPM
Mobile site (120 x 20 px / 168 x 28 px /216 x 36 px / 300 x 50 px)
App Mobile (iPhone/Android) (Splash 300 x 250 px + Banner 300 x 50 px)
App Tablet (iPad/Android) (728 x 90 px / 300 x 250 px)
Run Mobile
€ 110
€ 130
€ 150
€ 100
Rate Card 2012
DIGITAL
www.ojogo.pt / m.ojogo.pt
Banners
Top Banner (300 x 150 px / 460 x 150 px / 500 x 150 px)
MPU (300 x 250 px)
Layer /Interstitial (600 x 500 px)
Expandable Banner
Half Page ad (300 x 600 px)
Leaderboard
Skyscraper
Take Over (Skin + M-Rec HP)
Ticker
Peel Back
Skin
MPU + Layer
Highlight
Button
Homepage
€ 70
€ 150
€ 70
€ 140
€ 70
€ 110
€ 300
€ 150
€ 120
€ 180
€ 200
€ 70
€ 50
Section
ROS
€ 70
€ 140
€ 60
€ 140
€ 130
€ 70
€ 110
€ 120
€ 60
€ 100
€ 50
€ 40
Video Player
ROS
Pre-Roll
Pre-Roll Interactiv
Layer
Post-Roll
€ 120
€ 130
€ 120
€ 90
Filters Expandable Video Segmentation
In addition to the CPM
Videos / Expandable
Behavioral Segments
Geotargeting, hours, days, Other
+15%
+15%
+5%
Mobile
CPM
Mobile Site (120 x 20 px / 168 x 28 px /216 x 36 px / 300 x 50 px)
€ 110
Rate Card 2012
DIGITAL
IN-GAME ADVERTISING / GAMES - FOOTBALL
All the excitement of the game online
Formats
CPM - cost per thousand impressions
Loading Video
Loading Ad
3D Objects
Midfield Logo
Billboards
Jerseys
BANNERS ON THE WEB SITES
Formats
CPM - cost per thousand impressions
Wide Skyscraper
Leaderboard
PLATINUM SPONSORS
MONTHLY VALUES
For more information, request the “International
Sponsorship Packages” Mediakit.
www.powersoccer.com
USER PROFILE - Male, 15-44, above average income
IN-GAME ADVERTISING
An impression equals 10 seconds of cumulative
exposure, counting only when the ad is 2% of the
screen or more and facing the user directly
www.managerzone.com
Dimensions
Country
(1280 x 720 px - up to 15 seconds)
(1024 x 512 px - up to 15 seconds)
(1.500 triangles/256 x 256 px texture)
(256 x 256 px)
(512 x 256 px, 512 x 64 px)
(128 x 128 px)
€ 60
€ 45
€ 45
€ 40
€ 30
€ 25
Dimensions
Country
> Country 1
€ 50
€ 35
€ 35
€ 30
€ 20
€ 15
> Country 1
(160 x 600 px) Power Soccer/Manager Zone
(728 x 90 px) Power Soccer/Manager Zone
€ 40
€ 40
World
Europe
Iberia
Country
€ 68.000
€ 85.000
€ 106.000
€ 34.000
€ 42.000
€ 53.000
€ 11.000
€ 14.000
€ 17.000
€ 8.000
€ 10.000
€ 12.500
World
Europe
Iberia
Country
€ 36.000
€ 45.000
€ 63.000
€ 18.000
€ 22.500
€ 31.500
€ 6.000
€ 7.500
€ 10.500
€ 4.000
€ 5.000
€ 7.000
Power Soccer
ManagerZone
Power Soccer + ManagerZone
€ 30
€ 30
In-game - Exclusive Position: (Home Team sweatshirts, Loading Video / Card)
In-game - 25% of the inventory of Billboards and Midfield
Banners - 50% of the inventory of the Wide Skyscraper, and Leaderboard
GOLD SPONSORS
MONTHLY VALUES
For more information, request the “International
Sponsorship Packages” Mediakit.
Power Soccer
ManagerZone
Power Soccer + ManagerZone
In-game - Exclusive Position: (sweaters Team Visitente)
In-game - 25% of the inventory of Billboards and Midfield
Banners - 25% of the inventory of the Wide Skyscraper, and Leaderboard
OTHER SPONSORS
VALORES MENSAIS
For more information, request the “International
Sponsorship Packages” Mediakit.
Wallpapers*
World
Europe
Iberia
Country
Power Soccer
ManagerZone
Power Soccer + ManagerZone
€ 18.000
€ 29.000
€ 35.000
€ 9.000
€ 14.500
€ 17.500
€ 3.000
€ 5.000
€ 6.000
€ 2.000
€ 3.500
€ 4.000
* The wallpapers are always present in all contracted sites
CUP SPONSORED
MANAGERZONE
Sponsored Tournaments include Ingame/Web Placement inventory, Exclusive Positions and Tournament Promotion. For more information, contact our Sales Team.
Note:
- Op’s minimum with In-game advertising: € 3.500; Op’s minimum only with banners: € 2.500.
- Geotargeting campaigns for Portugal, with the possibility of extending to other international markets.
Rate Card 2012
DIGITAL
IN-GAME ADVERTISING / GAMES - FOOTBALL
apps.facebook.com / footygame
Simulator Football on Facebook
USER PROFILE - Male, 15-34, class ABC
Football Simulator on Facebook. This Social Game (totally integrated on Facebook) allows the user to play football matches, build his
dream stadium, and challenge his friends.
Its immersiveness and sharability makes it the perfect tool to engage your Facebook community.
SPONSORS
Positions
For more information contact our sales team.
Bleachers
Buildings
Field
Stadiums
Levelups
Powerups
Rate Card 2012
DIGITAL
IN-GAME ADVERTISING / GAMES - FOOTBALL
USER PROFILE - Male, 15-44, above average income
IN-GAME
Title
Pes 2010
Power Soccer
ManagerZone
Platform
Objects 3D
Billboards
Overlays
(variable is)
512 x 512 px
512 x 256 px
512 x 60 px
128 x 64 px 512 x 512 px (variable is) 300 x250 px 120 x 600 px
256 x 64 px 512 x 265 px
160 x 600px
PS3*
Online
Online
RON Football
Super Star Racing
Online
MX vs ATV Reflex(1) PS3*
RON engines
Virtua Tennis
€ 45
€ 60
€ 30
€ 45
€ 30
€ 45
€ 30
€ 60
-
-
€ 30
€ 16
€ 30
€ 40
-
€ 21
€ 32
PS3*
PS3*
UFC
PS3*
NBA 2K 10
PS3*
Hustle Kings
PS3*
Top Spin 4
PS3*
Mortal Kombat
PS3*
Deus Ex: Human Rev. PS3*
Driver San Francisco PS3*
RON Other
-
€ 60
RON PS3
-
-
RON Sport
-
€ 45
WWE Smackdown
Note:
PES - Op’s minimum € 5.000.
- Ing geo-targeted campaigns for Portugal, with the possibility of
extending to other international markets.
BANNERS
(PC+Online+PS3)
Note: Figures for Portugal with geotargeting
Note: The titles available may vary
video
Overlays
Mrec
Skyscaper Leaderboard
728 x 90 px
€ 60
€ 60
€ 60
-
€ 50
€ 50
€ 50
€ 40
€ 40
€ 40
€ 40
€ 40
€ 40
€ 30
€ 30
€ 30
€ 50
€ 50
€ 40
€ 40
€ 40
€ 60
-
-
-
-
€ 40
€ 32
€ 32
€ 32
€ 32
€ 20
-
€ 40
€ 20
-
-
-
-
-
€ 25
€ 12,5
€ 60
€ 60
€ 40
€ 30
€ 30
-
€ 60
€ 30
€ 30
€ 60
€ 60
€ 60
€ 60
€ 40
-
€ 32
€ 32
-
-
€ 80
€ 20
-
Rate Card 2012
DIGITAL
CPM - COST
PER THOUSAND
IMPRESSIONS
www.tuti.pt
Tuti and anything else
USER PROFILE - Male, 25-45, class ABC1
Formats
MPU (300 x 250 px)
Homepage
Section
ROS
-
€ 65
€ 60
In addition to the CPM
FILTERS / SEGMENTATION
Segments of Behavior (Behavioral Targeting)
Geotargeting, Hours, Days, Other ...
NOTICE TEXT
CONTROLINVESTE
Place your ad on www.controlinveste.pt / ads
TUTI ALL FOR ALL
• HOMES • JOB • MOTOR • MIX
Easily and continuously updated, will be able to buy and sell Tuti you can imagine.
Note: Figures shown To be added the VAT.
+30%
+30%
Rate Card 2012
DIGITAL
CPM - Cost
PER THOUSAND
IMPRESSIONS
www.ocasiao.pt / m.ocasiao.pt
The newspaper of reference in the area of classified
USER PROFILE - Male, 25-45, class ABC1
formats
MPU (300 x 250 px)
Leaderboard (728 x 90 px)
Skyscraper (160 x 600 px)
Mobile (120 x 20 px / 168 x 28 px / 216 x 36 px / 300 x 50 px)
Homepage
Section
ROS
€ 70
€ 60
€ 65
-
€ 65
€ 55
€ 60
-
€ 60
€ 50
€ 55
€ 100
In addition to the CPM
FILTERS / SEGMENTATION
Segments of Behavior (Behavioral Targeting)
Geotargeting, Hours, Days, Other ...
NOTICE TEXT
CONTROLINVESTE
Place your ad on www.controlinveste.pt / ads
+30%
+30%
WHO DEMAND, DEMAND IN TIME
Occasion is the main title of the classified area in Portugal.
ALL IN ONE SITE CLASSIFIED
Cars, Real Estate, Jobs, Hardware, among others, all on the same site.
HIGH LEVELS OF AFFINITY AND SEGMENTATION
Site users Occasion are involved in the process of buying different categories of products where effective communication is ensured
by the high affinity.
Rate Card 2012
DIGITAL
CPM - COST
PER THOUSAND
IMPRESSIONS
www.cosmos-viagens.pt
Details make the difference for each trip
USER PROFILE - Female, 25-45, class ABC1
Formatos
MPU (300 x 250 px)
Banner (468 x 60 px)
Homepage
Section
ROS
€ 70
€ 60
€ 65
€ 55
€ 60
€ 50
In addition to the CPM
FILTERS / SEGMENTATION
Segments of Behavior (Behavioral Targeting)
Geotargeting, Hours, Days, Other ...
NOTICE TEXT
CONTROLINVESTE
Place your ad on www.controlinveste.pt / ads
SPECIALIZING IN BUSINESS TRAVEL AND SPORTING EVENTS
+30%
+30%
The areas of excellence Cosmos products are targeted for business and sports monitoring, with full attention to every detail of every trip.
HIGH LEVELS OF AFFINITY AND SEGMENTATION
Users of the Cosmos is a public policy makers seeking solulções leisure.
Rate Card 2012
DIGITAL
CPM - COST
PER THOUSAND
IMPRESSIONS
www.acorianooriental.pt
The oldest daily newspaper in Portugal
USER PROFILE - Male, 15-34, class ABC1
Formats
MPU (300 x 250 px)
Leaderboard (728 x 90 px)
Center Button (206 x 250 px)
Top Button (238 x 90 px)
Homepage
Section
ROS
€ 70
€ 60
€ 20
€ 20
€ 65
€ 55
€ 15
€ 15
€ 60
€ 50
€ 10
€ 10
Homepage
Section
ROS
€ 70
€ 60
-
€ 65
€ 55
€ 60
€ 60
€ 50
-
Homepage
Section
ROS
€ 70
€ 60
€ 65
€ 55
€ 60
€ 50
www.dnoticias.pt
Wood More Than Ever
CPM - COST
PER THOUSAND
IMPRESSIONS
USER PROFILE - Public Male, 15-34, class ABC1
Formats
MPU (300 x 250 px)
Leaderboard (728 x 90 px)
Skyscraper (160 x 600 px)
www.jornaldofundao.pt
The voice of Beira Interior
CPM - COST
PER THOUSAND
IMPRESSIONS
REGIONAL
USER PROFILE - Public Male, 15-34, class ABC1
Formats
MPU (300 x 250 px)
Leaderboard (728 x 90 px)
Regional information quality. The solution for communications with geographic segmentation.
Securities with high affinity and engagement with target audiences.
Rate Card 2012
DIGITAL
BP NETWORK - windows, DOORS AND CHANNEL LIVE BP
Always close to your audience - More than 2 million contacts per month
USER PROFILE - 18-49, Class ABC
Doors and Windows
Formats
FORMATS: Windows Graphics
62 Doors
100 Storefronts
Dimensions
Worth Weekly
(100 cm x 147 cm)
(136 cm x 100 cm)
€ 12.000
€ 21.000
Monthly Price
€ 20.000
€ 35.000
PRODUCTION COSTS
AND ASSEMBLY *
Doors: € 5.500
Storefronts: € 7.500
* Values for creativity
LIVE CHANNEL BP
SPOTS AND CARDS
62 POSTS
FORMAT: Flash or Divx
DIMENSIONS: (768 px X 1122 px) OU
(768 px X 546 px + 768 px X 576 px)
SPONSORSHIP
FOOTER INFORMATION
TIME PERMANENT
(768 px X 126 px + 126 px X 126 px)
Values Fortnight
Frequency
5 a 5’ (12 x hora)
10 a 10’ (6 x hora)
20 a 20’ (3 x hora)
Values Fortnight
€ 2.500
10”
20”
€ 730
€ 450
€ 250
€ 1.050
€ 630
€ 350
Monthly Price
€ 4.250
30”
€ 1.500
€ 900
€ 500
Annual Value
€ 30.000
BP STATION NETWORK
Formats
GEOGRAPHIC DISTRIBUTION
Greater Lisbon
Greater Porto
North Coast
Central Coast
North Interior
South
31
14
17
19
10
9
23
10
7
13
7
2
30
5
11
10
3
3
Total
100
62
62
Storefronts
Doors
BO Live Channel
Rate Card 2012
DIGITAL
PORT METRO
CORPORATE TV
SCREENS IN 59 SEASONS
144 SCREENS IN COACHES
Formats: FLV, MPEG, WMV. MOV and AVI
DIMENSIONS: 1024 px X 768 px
GRID PROGRAMMING
CONTENT PROVIDED
THE JOURNAL NEWS
METRO PORTO - CORPORATE TV
Life on the move
USER PROFILE - 15-34 year class ABC1
The Porto subway network has 6 lines with 81 stations, extending for 60 km through Póvoa de Varzim, Vila do Conde, Maia, Matosinhos, Vila Nova de Gaia and Porto, with more than 250 thousand passengers per day.
Frequency
5 a 5’
10 a 10’
20 a 20’
(12 x hora)
(6 x hora)
(3 x hora)
10”
20”
30”
€ 2.750
€ 1.700
€ 950
€ 4.000
€ 2.400
€ 1.300
€ 5.200
€ 3.100
€ 1.700
News
Informational
Latest Weather
National / Country
Grand Porto
Police
Economy
Culture
Press Review (covers of newspapers)
News (Porto)
Pharmacies (Porto, Matosinhos, Vila do Conde, Maia, Póvoa de Varzim e V. N. Gaia)
Cinemas: Latest Premieres (Porto)
Horoscopes
- Contents local news and national branded JN, the informative reference to the north.
- Content information of general interest utilities.
Rate Card 2012
DIGITAL
Behavioral Targeting - Greater Effectiveness on Online Advertising
Behavioral Targeting & Retargeting
It’s a new concept in advertising where the ads are served to the user, based on the web sites and interest areas he visited, with
advertising that is specifically relevant to him.
BEHAVIORAL TARGETING
The users are, anonymously,
identified by their areas of interest
and online behavior, (how many
times he visited a certain section,
type of articles he reads, searches
he does etc..).
The behaviors are segmented in a
intelligent and quantified manner,
thus building the behavioral
segments.
In future visits, segmented ads will
be served to the users, according
to their interest areas regarding
their “history” in the
Controlinveste web site network.
RETARGETING
Users that have visited the Advertiser’s site will be identified whenever they visit a Controlinveste site and will see the Advertiser’s campaign.
Note: In order to create the Retargeting service, the Advertiser will have to implement the Controlinveste tag’s on their site.
ADVANTAGES
Which are the biggest benefits of Behavioral Targeting?
To reach the right consumer, at the ideal time, with the more relevant creative possible.
For advertisers and agencies:
- Identifying and reaching a qualified audience based on behavior segments.
- Relevant advertising that will influence the users in their buying cycle.
- Maximizing the results of the online campaigns, minimizing “waste” and incrementing ROI.
For Users:
- They’re shown ads that are relevant to them.
- A less intrusive online experience.
Rate Card 2012
DIGITAL
TECHNICAL SPECIFICATIONS OF CREATIVITY
TECHNICAL SPECIFICATIONS OF SITES FOR MOBILE CREATIVITY
Rate Card 2012
DIGITAL
SPECIFICATIONS FOR TYPE OF FILE / CREATIVITY
Rate Card 2012
DIGITAL
TECHNICAL SPECIFICATIONS GAMES - ​​INGAME
Rate Card 2012
DIGITAL
GENERAL CONDITIONS
1. All campaigns are subjected to the availability of
the inventory/traffic.
2. Advertising is only accepted through the reception of an IO from the advertiser or its representatives, such as media or advertising agencies. The order is firm and irrevocable, with exception of what’s
explained in the point 4.
Controlinveste may solicit identification documents
from the advertiser, necessary for the billing process and to confirm the legitimacy of the solicitation
of the insertion.
Any complaints regarding the requested advertising
should be presented, in writing, 8 days after the insertion order.
3. The campaigns are accepted after reception of the
IO and the materials, 3 days prior to the beginning
of the campaign.
4. Cancelation Policies – All campaigns can be canceled without any penalty, when communicated by
writing, two weeks prior to the beginning of the
campaign. Campaigns that are canceled during their
execution are subject to a penalty equivalent to
50% of remaining value of the campaign that was
not executed. If the Advertiser does not respect the
payment conditions, that can cause delays or suspension of insertions, without previous notice by
Controlinveste.
5. All the messages in the banners, as well as their
links, are subject to prior approval by Controlinveste
before going online.
The basis for the rejection of a campaign can be technical, lack of due documentation, or its unsuitability by the editorial standards of the web site or if it
disrespects the Portuguese advertising code.
6. All IO’s presuppose the acceptance of the present
prices, terms and conditions.
7. Controlinveste is not responsible by any costs or
supposed damages caused by an interruption of service due to computer, electronic or external causes
beyond is control, such as: interruption of the link
between our servers and the ISP, long electrical fai-
lures, interruption of the electrical audit and distribution services and other external causes. In these
cases Controlinveste should redistribute the daily
impressions, so as to recuperate any eventual delay
within the time limits of the campaign.
8. The prices refer to the current rate cards, made
available to the advertiser by Controlinveste. Only
Controlinveste can alter the rate card, at all times,
since the advertiser knows, at the beginning of the
campaign, the current version to date.
9. All prices are subject to the current VAT.
10. The campaign billing is made in the beginning
of each month, over the number of impressions of
the prior month. Payments should be done in the 30
following days to the date of the bill, or interests will
be charged to highest rate permited by the law.
11. For the resolution of all emerging litigations from
the present contract, the Tribunal Cível de Lisboa
ruled by Portuguese law will be competent, renunciating all others.
Rate Card 2012
DIGITAL
CONTACTOS
CONTACTS
EDIFÍCIO DIÁRIO DE NOTÍCIAS
AVENIDA DA LIBERDADE, 266
1250-149 LISBOA
TEL: 213 187 747/7830
FAX: 213 187 414
[email protected]
EDIFÍCIO JORNAL DE NOTÍCIAS
RUA GONÇALO CRISTÓVÃO, 195
4049-011 PORTO
TEL: 222 096 193
FAX: 222 096 156
[email protected]