Best Western Plus Brochure

The proven choice for developers expanding into an upper-midscale market.
Over 4,100 hotels in 100 countries and territories worldwide.+
Discover everything Best Western® Hotels & Resorts can bring to
your investment portfolio – talk to us today.
Stylish, Contemporary Design.
For a more affluent leisure and business traveler.
SM
bestwesterndevelopers.com | 800.847.2429
*Membership fee only **Includes CRS & BWRewards® business, N.A. 2015 +Numbers are approximate, may fluctuate and include hotels currently in the development pipeline
Each Best Western® branded hotel is independently owned and operated. Best Western and the Best Western marks are service marks or registered service marks of
Best Western International, Inc. ©2016 Best Western International, Inc. All rights reserved.
Lower Fees. Greater Profits.
Best Western PLUS’s highly competitive
fee structure allows you to drive more
revenue to your bottom-line.
Best Western PLUS®5%*
Annual Fee Comparison by Brand,
Based on Upper-midscale Hotels as a
Percent of Total Revenue
Comfort Inn & Suites®11.8%
Fairfield Inn & Suites®12.2%
Holiday Inn Express®14.4%
Hampton Inn®14.7%
Source: HVS 2014 International Hotel Franchise Fee Guide
Your
Profits.
Now is the perfect time to put the expanded product line and legendary
performance of the industry’s global powerhouse to work for you. Best Western®
Hotels & Resorts delivers unprecedented consumer demand at a lower cost and a
superior return on investment.
Enhanced Style.
Upgraded Amenities.
Superior Performance.
Business and leisure travelers have relied on the Best Western Hotels & Resorts
brand to consistently meet their expectations for comfort, service and great value.
For developers who want to enter the upper-midscale market, Best Western PLUS®
gives you the ability to immediately cross into a more affluent segment of the travel
market. Best Western Hotels & Resorts provides you with greater revenue potential
by leveraging the appeal of the most recognized name in the lodging industry.
This allows for the flexibility to build your Best Western PLUS with a one-of-a-kind
personality that matches your locale, market and investment goals.
Our upper-midscale Best Western PLUS® offers
your guests the following significant extras: Stylish,
well-appointed rooms, modern amenities and
thoughtfully designed tailoring to meet the needs of
both business and leisure travelers.
Best Western PLUS Hotel Amenities Include:
• Modern & unique exterior and welcoming lobby
• Upgraded interiors and stylish bath amenities
Best Western PLUS
North America
• Complimentary breakfast in an enhanced dining area
Calendar Year-to-Date (as of Nov. 2015)
• Convenient in-room mini-refrigerator
• Spacious in-room work desk
ADR$105.99
RevPAR$73.85
• Complimentary high-speed Internet
Source: STR
• In-room coffee and tea maker
• Fitness center
Best Western Hotels & Resorts
• Business center
Fiscal Year 2015
• On-site guest laundry and/or same-day dry
cleaning services
Total Brand Contribution
59%**