media kit

Paris
MEDIA INFORMATION 2016
| www.wherepariseditions.com |
The most
read
monthly
magazine
by affluent
tourists
in Paris
Paris ®
2
MONTHLY EDITION IN ENGLISH
WHERE paris
●A
powerful media for its target
market: premium tourists in Paris
●T
arget: English-speaking clients
in luxury hotels: American, British,
Chinese, Japanese, Brazilian,
Russian, Korean, Indian...
circulation
51,000
● Reader profile:
- Managers and professionals with
elevated and very elevated buying
power
- 80% of Where’s readers are either
managers or company executives
- their average income, education and
profession place them in the world
elite of consumers
- they spend largely more than
average and come to Paris 4 times a
year. They stay on average for 4 days
- 55% come to Paris for leisure, 45%
for business.
copies/month
Circulation audited and
confirmed by the French
organization OJD
rate of circulation
270,000
readers/month
(constantly being renewed)
●T
he magazine is available in the
suites, rooms and concierge services
of the 400 largest luxury hotels and
palaces in Paris. The restocking of
the magazine is based on the needs
of each hotel (a member of the Where®
team is dedicated to the distribution
and visit all hotels).
about
3,2 million
readers annually
Launching in Paris: 1992
Format: A4 (perfect bound)
Pagination: 84 to 116 pages
● Where® Paris is the privileged
media partner of France’s Clefs d’Or
Association
distribution: +400 hotels 4, 5* and palaces
suites, chambres, CONCIERGE SERVICES IN PARIS
3
culture
arts
& attractions
entertainment
hot dates,
concerts,
bars,
paris by night
shopping
fashion, beauty,
lifestyle,
luxury shopping
Plans
dining
restaurants,
gastronomy
Paris ®
HOTEL DISTRIBUTION LIST BY AREA
Present in 60% of the hotel rooms / Distributed in nearly
400 luxury hotels in Paris and the Paris region
1er arrondissement
Citadines Suites Louvre Paris
Grand Hôtel du Palais Royal
Hotel Brighton
Hotel Burgundy (Le)
Hotel Cambon
Hotel Castille Paris
Hotel Costes
Hotel Ducs de Bourgogne BW
Hotel Duminy-Vendôme
Hotel Edouard VII
Hotel Empire (L’)
Hotel Louvre (du)
Hotel Lumen
Hotel Mandarin Oriental Paris
Hotel Mansart
Hotel Mayfair
Hotel Melia Vendôme Boutique
Hotel Meurice (Le)
Hotel Normandy
Hotel Novotel Paris Les Halles
Hotel Opéra Richepanse
Hotel Place du Louvre
Hotel Pradey (Le)
Hotel Regina Paris
Hotel Renaissance Paris Vendôme
Hotel Ritz
Hotel Royal Saint-Honoré
Hotel Saint James & Albany
Hotel Thérèse
Hotel Vendôme (de)
Hotel Westin Paris
Sweet Inn
2ème arrondissement
Hotel Bachaumont
Hotel Choiseul Opéra
Hotel Gaillon Opéra (BW)
Hotel Horset Opéra
Hotel Maison Favart (La)
Hotel Park Hyatt Paris Vendôme
Hotel Stendhal
Hotel Volney Opéra
Hotel Westminster
3ème arrondissement
Hotel 1K
Hotel Pavillon de la Reine
Hotel Petit Moulin / Villa Marais
Hotel Villa Beaumarchais
Les Bains Paris
4ème arrondissement
Appartements Azzedine Alaïa
Hotel Bourg Tibourg (du)
Hotel Bretonnerie (de la)
Hotel Deux-Iles (des)
Hotel Duo
Hotel Jeu de Paume (du)
Hotel Lutece (de)
Hotel Villa Mazarin – Malraux
5ème arrondissement
Hotel Cluny Square
Hotel Dames du Panthéon (Les)
Hotel Grands Hommes (des)
Hotel Henri IV
Hotel Jardin de Cluny (BW)
Hotel Melia Colbert
Hotel Notre Dame (de)
Hotel Notre Dame (Le)
Hotel Observatoire Luxembourg
Hotel Petit Paris (Le)
Hotel Relais Saint Jacques (au)
Hotel Sérotel Lutèce
Hotel Villa Pantheon
Libertel Austerlitz Jardin des Plantes
Hotel Verneuil
Hotel Walt (Le)
6ème arrondissement
8ème arrondissement
Hotel Abbaye (de l’)
Hotel Académies et des arts (des)
Hotel Aramis Saint-Germain (BW)
Hotel Artus
Hotel Aubusson (d’)
Hotel Aviatic
Hotel Baume
Hotel Bel Ami
Hotel Belloy Saint-Germain (BW)
Hotel Buci
Hotel Danube (du)
Hotel Dauphine Saint-Germain
Hotel Edouard VI
Hotel Esprit Saint-Germain
Hotel Fleurie (de)
Hotel Grand Hôtel de l’Univers
Hotel Holiday Inn Paris Notre Dame
Hotel Holiday Inn Paris Saint-Germain
Hotel Hôtel (L’)
Hotel Jardin Le Bréa
Hotel La Belle Juliette
Hotel Left Bank Saint-Germain (BW)
Hotel Littre
Hotel Louis II
Hotel Luxembourg
Hotel Luxembourg Parc
Hotel Madison
Hotel Manoir Saint-Germain (Au) (BW Premier)
Hotel Millesime Hotel
Hotel Novanox
Hôtel Odeon Saint-Germain
Hotel Pas de Calais
Hotel Perle (La)
Hotel Recamier
Hotel Relais Christine
Hotel Relais Hôtel du Vieux Paris
Hotel Relais Medicis (Le)
Hotel Relais Saint-Germain (Le)
Hotel Sainte Beuve
Hotel Senat (Le)
Hotel Sèvres Saint-Germain
Hotel Six (Le)
Hotel Saint Germain-des-Prés
Hotel Saint Gregoire (Le)
Hotel Saint Paul
Hotel Trianon Rive Gauche
Hotel Victoria Palace
Hotel Villa des Artistes (BW)
Hotel Villa d’Estrées
Hotel Villa Luxembourg
Hotel Villa Saint-Germain-des-Prés (La)
Maison Saint-Germain (La)
7
ème
arrondissement
Hotel 7 Eiffel
Hotel Bac Saint-Germain
Hotel Bellechasse
Hotel Bersoly’s Saint-Germain
Hotel Bourdonnais (La)
Hotel Bourgogne et Montana
Hotel Cinq Codet (Le)
Hotel Derby Alma (Le)
Hotel Duc de Saint Simon
Hotel K+K Cayre
Hotel Montalembert
Hotel Pont-Royal
Hotel Relais Bosquet
Hotel Saint Vincent
Hotel Tourville (Le)
Hotel Vaneau Saint-Germain
Hotel Varenne (de)
Fraser Suites - Le Claridge Paris
Hotel Albion (d’)
Hotel Alison
Hotel Amarante Beau Manoir (BW)
Hotel Amarante Champs-Elysées
Hotel Arcade (de)
Hotel Astor Saint Honoré
Hotel Astoria Opéra
Hotel Atala
Hotel Balzac
Hotel Bedford
Hotel Bradford Elysées
Hotel Bristol (Le)
Hotel Buddha-Bar
Hotel California
Hotel Castiglione (de)
Hotel Chambiges
Hotel Champs-Elysées Friedland
Hotel Champs-Elysées Plaza
Hotel Château Frontenac
Hotel Chateaubriand
Hotel Claridge Bellman
Hotel Coliéee (du) (BW)
Hotel Collectionneur Arc de Triomphe (du)
Hotel Concortel
Hotel Daniel
Hotel Fouquet’s Barrière
Hotel Four Seasons George V
Hotel François Ier
Hotel Franklin Roosevelt
Hotel Hilton Paris Opéra
Hotel Holiday Inn Paris Elysées
Hotel Hyatt Regency Paris Madeleine
Hotel InterContinental Paris Avenue
Marceau
Hotel Kapital Opéra (BW Premier)
Hotel Lancaster
Hotel Lavoisier (Le)
Hotel Londres et New York
Hotel Maison Champs-Elysées (La)
Hôtel Marianne (Le)
Hotel Marquis Faubourg Saint-Honoré
Hotel Marriott Paris Champs-Elysees
Hotel Mathis Elysées Matignon
Hotel Mathurin (Le)
Hotel Melia Royal Alma Boutique Hotel
Hotel Mercure Haussmann St. Augustin
Hotel Mercure Royal Madeleine
Hotel Ministère (du)
Hotel Monna Lisa (Le)
Hotel Montaigne
Hotel Napoléon
Hotel Opal Opéra (BW Premier)
Hotel Park Lane
Hotel Pavillon des Lettres
Hotel Pershing Hall
Hotel Petit Madeleine
Hotel Plaza Athénée
Hotel Plaza Elysées (BW)
Hotel Powers
Hotel Prince de Galles
Hotel Queen Mary
Hotel Radisson SAS Champs-Elysées
Hotel Résidence du Roy (La)
Hotel Résidence Lord Byron
Hotel Rochester Champs-Elysées
Hotel Rond Point des Champs-Elysées
Hotel Royal Garden
Hotel Royal Hotel
Hotel Royal Monceau Raffles
Hotel San Regis
Hotel Sers (de)
Hotel Sofitel Paris Arc de Triomphe
Hotel Sofitel Paris Le Faubourg
Hotel Trémoille (de la)
Hotel Vernet
Hotel Vignon (Le)
Hotel Vigny (de)
Hotel Waldorf Madeleine
Hotel Warwick
Hotel West End
La Réserve Paris Hotel and Spa
9ème arrondissement
Hotel 9 Hôtel (Le)
Hotel Acadia Opera (BW)
Hotel Adèle & Jules
Hotel Ambassador (Marriott)
Hotel Anjou La Fayette (BW)
Hotel Astra Opéra (BW)
Hotel Caumartin
Hotel Exe Paris Centre
Hotel Grand Pigalle
Hotel Indigo Paris - Opéra
Hotel Intercontinental Paris le Grand
Hotel Mattle
Hotel Millennium Opéra Paris
Hotel Opéra Cadet
Hotel Opéra Faubourg (BW Premier)
Hotel Péra (Le)
Hotel Ronceray Paris Opéra (BW)
Hotel Scribe
Hotel Saint Petersbourg
Hotel Touraine Opéra
Hôtel Triangle d’Or (du)
Hotel Villa Opéra Drouot
Hotel Villa Royale
Hotel Villathena
Hotel W Paris Opéra
Opéra Liège (BW Premier)
Holiday Inn Paris Opera - Grands Blvds
Libertel Montmartre Duperré
The Chess Hotel
10ème arrondissement
Hotel Avalon
Hotel Eurostars Panorama
Hotel Grand Amour
Hotel Holiday Inn Paris - Gare de l’Est
Hotel Mercure Terminus Nord
Hotel Renaissance Paris Republique
Hotel Rocroy
Libertel Gare de l’Est Français
Libertel Gare du Nord Suède
11ème arrondissement
Hotel Crowne Plaza République
Hotel Général (Le)
Hotel Home Plazza Jardins du Marais
Hotel Marais Bastille (BW)
Hotel Mareuil
Hotel Patio St. Antoine (Le) (BW)
Hotel The Original Hotel
12ème arrondissement
Hotel Holiday Inn Paris Bastille
Hotel Marceau Bastille
Hotel Pavillon Bastille (Le)
Hotel Pullman Paris Bercy
Hotel Quartier Bercy Square (Le)
13ème arrondissement
Hotel Manufacture (La)
Hotel Villa Lutece Port Royal
In bold are approved 5* hotels
14ème arrondissement
Hotel Concorde Montparnasse
Hôtel de l’Orchidée
Hotel Lenox Montparnasse
Hotel Paix (de la)
Hotel Paris Marriott Rive Gauche
Hotel Pullman Montparnasse
Hotel Villa Montparnasse
Hotel Regent’s Garden (BW)
Hotel Renaissance Paris Arc de Triomphe
Hotel Royal Magda (Le)
Hotel Splendid Etoile
Hotel Tilsitt
Hotel Villa des Ternes (La)
Hotel Westside Arc de Triomphe
Maison Albar Champs-Elysées Mac Mahon
15ème arrondissement
18ème arrondissement
Hotel Bailli de Suffren Tour Eiffel
Hotel Eiffel Seine
Hotel Marquis Eiffel
Hotel Median Porte de Versailles
Hotel Novotel Paris Gare Montparnasse
Hotel Novotel Paris Tour Eiffel
Hotel Oceania Paris Porte de Versailles
Hotel Pullman Paris Tour Eiffel
Hotel Sublim Eiffel
16ème arrondissement
Hotel Baltimore - MGallery Collection
Hotel Bois (du)
Hotel Duret
Hotel Elysées Bassano
Hotel Elysées Regencia
Hotel Floride Etoile
Hotel Garden Elysée
Hotel Keppler
Hotel Kleber
Hotel Melia Alexander
Hotel Molitor
Hotel Mon Hotel
Hotel Renaissance Paris Le Parc-Trocadéro
Hotel The Peninsula
Hotel Pergolese
Hotel Plaza Tour Eiffel
Hotel Radisson Blu Dokhan’s
Hotel Radisson Blu Metropolitan
Hotel Raphaël
Hotel Royal Elysées
Hôtel Sezz
Hotel Shangri-La Paris
Hotel Square
Hotel St. James Paris
Hotel Trocadero La Tour
Hotel Waldorf Trocadero
La Réserve Paris - Apartments
Maison FL
Villa des Ambassadeurs
Villa & Hotel Majestic
17ème arrondissement
Hotel Acacia Etoile (L’)
Hotel AC Marriott Paris Porte Maillot
Hotel Ampère
Hotel Balmoral
Hotel Banville (de)
Hotel Belfast
Hotel Cécilia
Hotel Champs-Elysées Mac Mahon
Hotel Courcelles Etoile
Hotel Empire Elysées (BW)
Hotel Etoile Park Hotel
Hotel Etoile Péreire
Hotel Fertel Etoile
Hotel Hidden
Hotel Hyatt Regency Paris Etoile
Hotel Imperial Rennequin
Hotel Jardins de la Villa (Les)
Hotel Magellan
Hotel Mercedes
Hotel Meridien Etoile
Hotel Pierre Paris (Le)
Hotel Princesse Caroline
Hotel Kube
Hôtel Particulier Montmartre
Hotel Terrass Hôtel
19, 20ème arrondissements
Hotel Mama Shelter
Hotel Mercure Paris la Villette
Libertel Canal Saint Martin
region parisienne
Seine-et-Marne
Hotel Disney’s Hotel New York®
Hotel Disneyland®
Hotel Radisson SAS Paris CDG
Hotel Radisson SAS Disneyland
Marriott’s Village d’Ile de France
Relais Spa Val d’Europe - Chessy
Yvelines
Hotel Pullman Château de Versailles
Hotel Trianon Palace - Versailles
Hauts-de-Seine
Fraser Suites Harmonie - Paris La Défense
Hotel Courtyard by Marriott Boulogne
Hotel Courtyard By Marriott Colombes
Hotel Evergreen Laurel - Levallois
Hotel Hilton Paris La Defense
Hotel Holiday Inn - Porte de Clichy
Hotel Jardin de Neuilly (Le)
Hotel Meliá Paris La Défense
Hotel Mercure La Défense
Hotel Mövenpick - Neuilly sur Seine
Hotel Pullman Paris La Défense
Hotel Radisson SAS Boulogne
Hotel Renaissance Paris La Défense
Renaissance Paris Hippodrome de St-Cloud
Hotel Sofitel Paris La Défense
Seine-Saint-Denis
Hotel Courtyard by Marriott Saint-Denis
Val-de-Marne
Hotel Chinagora Huatian
Hotel Courtyard by Marriott Arcueil
Hotel Hilton Orly
Hotel Royal Regency Vincennes
VAL D’OISE
Auberge du Jeu de Paume
Hotel Grand Hôtel Barrière-Enghein
Hotel Hilton Paris CDG
Hotel Hyatt Regency Paris Roissy
Hôtel du Lac
Hôtel Marie-Louise
Hotel Marriott Roissy CDG
Hotel Millenium Roissy
Hotel Sheraton Paris Airport Roissy
Mercure Paris CDG Airport & Convention
Only Suites Residence Paris CDG
Relais Spa Paris - Roissy CDG
Pentahotel Paris CDG
4
NOS PARTENAIRES
INSTITUTIONNELS
Paris ®
HOTEL DISTRIBUTION LIST BY AREA
Present in 60% of the hotel rooms / Distributed in nearly
400 luxury hotels in Paris and the Paris region
pre-travel
- Euroscope Transferts
- Berlitz Champs-Elysées
- Kusmi Tea Champs-Elysées
embassies
- London Heathrow Airport :
* Lounge Skyteam
*Air France Gate Services
(8 flights per day)
- Eurostar St-Pancreas, business 1er
ticket desk
- TGV Lyria/ wagon 1ère - to Paris from
Geneva, Lausanne, Zurich and Bern
- Privet Jet (Le Bourget) Other places in paris
- Paris Tourist Office (OTCP)
- Media agencies
- Colette
- Café Fauchon Restaurant
- Embassy of the US
- Embassy of Australia
- Embassy of Brunei
- Embassy of Canada
5
In bold are approved 5* hotels
- Carita Faubourg Saint-Honoré (8th)
- Coiffirst Faubourg Saint-Honoré (8th)
- SPA Cinq Mondes (9th)
- Salon Lucie Saint-Clair (16th)
- Jean Louis David International (16th)
Limousines
Hairdressers / Beauty
- Salon Konfidentiel (1st)
- Salon Rossano Ferretti (1st)
- Salon John Nollet (2nd)
- Salon David Mallett (2nd)
- Alexandre de Paris (6th+8th)
- Coiffirst Saint-Germain-des-Près (6th)
- Coiffirst Odéon (6th)
- Christophe-Nicolas Biot (6th)
- Spa Clarins (7th)
- Salon Leonor Greyl (8th)
- Chabé Limousines
- Massey Limousines
- MC Plaza Limousines
- Premier Limousines
- First limousines
“Where® always listens to tourism professionals.
What’s more I had the pleasure of collaborating
on the new version of the monthly Where® Paris,
which fulfils to an even greater extent the refined
expectations of our guests. Where®, with its various
publications, remains the reference on the market
and for hotels.”
Benoît Barrault, Head concierge
Hotel Buddha-Bar Paris
“ Where Paris is a well-informed, up to date
and easy to consult magazine. It’s a “must” for
international travelers to Paris.“
Adrian MOORE, Head Concierge Assistant
Hotel Mandarin Oriental
WHERE PARIS is distributed in Paris in 100% of 5* Hotels and Palaces
Hotels 4*5* & Palaces
14%
7%
Hotels 3*
Paris Tourism Office, Embassies,
Limousine companies, Beauty salons...
79%
Certifed by the French
press organization OJD
“Where Paris magazine is the essential of what our
guests are looking for in our beautiful city of light.
This is also a great support for our Concierge team in
order to keep up to date new events and hot spots.“
Sonia Papet, Head Concierge
Hotel Le Bristol Paris
“A good concierge is an informed concierge, and
Where Paris allows us to satisfy our insatiable
curiosity, and allows us to offer a service that is
precise and which renders the stay of our clients
unforgettable.“
Philippe CHERENCE, Concierge Hôtel Paris Marriott
Rive Gauche Hotel & Conference Center
les clefs d’or
Where® Paris is the media
partner of the Clefs d’Or
(Golden Keys) Association
of France
The hotel concierges founded the Clefs d’Or
Association in Paris in 1929 and now the
association is present in over 42 countries,
that groups 430 concierges from 150 of the
most prestigious hotels in France. In direct
contact with clients of luxury hotels, the Clefs
d’Or concierges do the best to make sure that
their clients’ sojourn is as perfect as possible,
assuring an excellent personalised service.
Paris ®
6
Paris leader in visitor publishing
Editorial Calendar 2016
august (date of publication: August 1st)
▼
▼
july (date of publication: July 1st)
Full-length Features:
- Wine Feature (Montmartre Vineyard
and Provence Wineries)
- Yohji Yamamoto Interview
N° 273
N° 272
- Luxury Cars
december (date of publication: Dec. 1st)
Full-length Features:
Full-length Features:
Every month:
- Christmas Gift Guide
N° 275
N° 274
With the exception of future changes
2016 - CLOSING AND MATERIAL DEADLINE DATES
month
deadlineS
paris distribution
JANUARY
NOVEMBER 24, 2015
JANUARY 1ST
FEBRUARY
DECEMBER 18, 2015
FEBRUARY 1ST
MARCH
JANUARY 28, 2016
MARCH 1ST
APRIL
FEBRUARY 29, 2016
APRIL 1ST
MAY
MARCH 30, 2016
MAY 1ST
JUNE
APRIL 27, 2016
JUNE 1ST
JULY
MAY 31, 2016
JULY 1ST
AUGUST
JUNE 28, 2016
AUGUST 1ST
SEPTEMBER
JULY 19, 2016
SEPTEMBER 1ST
OCTOBER
AUGUST 31st, 2016
OCTOBER 1ST
NOVEMBER
SEPTEMBER 29, 2016
NOVEMBER 1ST
DECEMBER
OCTOBER 27, 2016
DECEMBER 1ST
- Champagne Feature
- Culture and Time Feature
- French Chef Interview
Photo Shoot: Luxury Timepieces
- Round-Up of Major Exhibitions
Photo Shoot: Autumn/Winter 2016/2017
Collections
▼
▼
november (date of publication: Nov. 1st)
Photo Shoot: Parisian evening
october (date of publication: Oct. 1st)
Full-length Features:
Focus: Beauty and Accessories
- French Chateaux
- Amusement Parks
- Quai Branly Exhibitions
▼
▼
september (date of publication: Sept. 1st)
Full-length Features:
N° 271
N° 270
Full-length Features:
- La canopée Feature
- Michael Kors Interview
- The 80th anniversary of the
Cinémathèque Francaise
Photo Shoot: Swimsuit Special
2nd Semester
- The Savoir-Faire of Stained Glass Windows
Photo Shoot: Christmas Special
Dates may be subject to change
Shopping: New boutiques, trends for him and her, activities for children, beauty news, spas, decoration
Arts and Leisure: Exhibitions, boat cruises, monuments, museums, trade shows
Gastronomy: Not-to-be-missed restaurants and new restaurants to discover
Entertainment: Concerts, bars, clubs, cabarets
Paris ®
Rate Card
7
2016
POSITION
prix
POSITION
prix
Inside Front Cover Spread
14 600 €
3rd recto
6 300 €
DPS 2
13 550 €
facing map / beginning magazine
6 250 €
DPS 3
12 500 €
standard Page
5 800 €
PS 4
11 650 €
Small formats :
Double page
11 150 €
1/2 page
3 600 €
IBC
8 300 €
1/3 page (Entert., Arts&Attractions)
2 600 €
OBC
10 000 €
1/4 page (Dining Time)
2 100 €
Facing the Editorial / contents
7 200 €
Shop Stop (Plans shopping)
1 260 €
1st recto
6 800 €
1/8 page (Dining)
1 000 €
2 recto
6 400 €
1/12 page (Services)
nd
Remises et DégressifS (calcul en cumulé) :
1 000 € - 5 000 € = 7%
5 001 € - 7 500 € = 10%
7 501 € - 10 000 € = 15%
10 001 € - 14 999 € = 18%
De 15 000 € à 19 999 € = 20%
20 000 € et plus = 23%
New advertiser: 6%
Loyalty: 8%
Increase: 5%
Publication packages: 5%
800 €
professional discount (upon presentation of an agency
agreement with an order form)
15% for the representative on the invoice, calculated
on the net amount after discount.
renewal of campaigns (calculated on the gross price) :
2% de 7 000 € à 30 000 € (excluding taxes)
3% + de 30 001 € (excluding taxes)
bound-in inserts
2 pages
4 pages
6 pages
8 pages
12 pages
16 pages
euro/by thousand
130
170
205
Catalogue
240
upon
310
request
360
a selection of our
advertising partners
accessories
& Fashion
Banana Republic
Basler
BCBGMAXAZRIA
Beretta
Boggi Milano
Burberry
Césaire
Coach
Crockett & Jones
Daniel Crémieux
De Fursac
Francis Klein
GrandOptical
Hervé Léger
Kipling
Lanvin
La Perla
Levi’s
Louis Quatorze
Maison Lejaby
Marella
Marina Rinaldi
Michael Kors
Montagut
Mulberry
Tommy Hilfiger
Wolford
Zilli
Arts
Ateliers d’Art de
France
Carré Rive Gauche
Galerie Tamenaga
Maison & Objet
Opera Gallery
Beauty & Spa
Atelier Cologne
Ban Thaï Spa
Durance
Guerlain
Marionnaud
Weleda
Cabarets
Crazy Horse
Lido
Moulin Rouge
Shopping areas
Beaugrenelle
Bercy Village
BHV Marais
Carrousel du Louvre
Galeries Lafayette
La Vallée Village
One Nation
Printemps
Finances
JCB
MasterCard
Premier Tax Free
Travelex
UnionPay
gastronomy
Bureau du Cognac
(BNIC)
Boizel
Caviar Ultreïa
Debauve & Gallais
Fauchon
Kusmi Tea
Le Cordon Bleu
Nicolas
Zwilling
Jewellery
& Watches
Arije
A.Lange&Söhne
Audemars Piguet
Blancpain
Boucheron
Bucherer
Bvlgari
Chanel Horlogerie
Chaumet
Damiani
Dinh van
Dubail
Elysées Horlogerie
Frank Muller
Gucci Watches
Guy Ellia
de Grisogono
Harry Winston
Hublot
Jaeger-LeCoultre
Jaquet Droz
Lalique
Longines
Piaget
Pomellato
Richard Mille
Roger Dubuis
Rolex
Swarovski
TAG Heuer
Tissot
Ulysse Nardin
Vacheron Constantin
Vhernier
Vertu
Wempe
Leisure & Culture
Bateaux-Mouches
Cité de la Musique
CityVision
Disneyland Paris
Espace Dali
Fondation C. Monet
Montparnasse 56
Musée de l’Orangerie
Musée de Montmartre
Musée Guimet
Musée JacquemartAndré
Musée Maillol
Musée Marmottan-Monet
Paris L’Open Tour
Paris Museum Pass
Philarmonie de Paris
Yachts de Paris
Paris ®
8
The Tourism Market in Paris
Paris
Business
Tourism
European Capital
of Shopping
45
represents
%
50% of tourists prefer Paris for shopping, in
of overnight stays
front of London (25%) and Milan (18%)
Americans
and British
1
st
Nationalities
Welcomed
in hotels
Spending on
SHOPPING*
TOP 5
NATIONALITES
1 = China
2 = Russia
3 = Gulf Countries
4 = USA
5 = Brazil
2015
In
50 million visitors
to the Greater Paris region
1 1
st
st
touristic
destination
in the world
destination
for
conventions
2.7 nights
the average duration
of stay in hotels
Paris has 366 hotels
in 4* and 5* categories,
which represents 30 680 rooms
*2014, source Premier Tax Free
Sources : Paris Tourist Office 2015 & Cabinet International Abington
Paris ®
portfolio
9
creative solutions for tourists in paris
magazines
maps of paris
PARIS - CHINESE EdItIoN
The official parTner of Unionpay
english
Launching: 1992
MONTHLY
Circulation:
51 000 copies/month
精品店
餐厅
景点
古迹
chinese
Launching: 2011
BIAnnual
Circulation:
25 000 copies/year
english
chinese
japAnese
Launching: 2008
Launching: 2012
Launching: 2013
Annual
Annual
Annual
Circulation:
2.5 million copies/year
Circulation:
50 000 copies/year
Circulation:
100 000 copies/year
ENGLISH / FRANçAIS
The most widely read
monthly magazine by
affluent tourists in Paris!
银联国际
巴黎官方指南
PARIS - RUSSIAN EDITION
Открыть
Париж
РОСКОШЬ |МОДА | ГАСТРОНОМИЯ | КУЛЬТУРА | КАРТЫ
Launching: 2009
2015
russian
latin
american
*Le grand magasin de La mode et du Luxe
Paris PopOut City Guide
(Spanish + Portuguese)
Launching: 2013
Annual
Annual
Circulation:
20 000 copies/year
Circulation:
20 000 copies/year
advertising agency for the
popout chinese
printemps
Launching: 2012
Launching: 2009
ANNUAL
Annual
Circulation: 5 000 copies/year
test cover pop chi 2015.indd 4
22/07/2015 14:06
Circulation: 1.5 million copies/year
where Group: 35 rue des Mathurins, 75008 Paris | Tel: 01 43 12 56 56 | Fax: 01 43 12 56 57 | www.wherepariseditions.com | [email protected]
®
a sucess story
10
for 80 years
● The 1st city guide in the world, in the United States since 1936,
in Paris since 1992.
● Where® is a brand of the US-based international group MVP-Morris
Visitor Publications (Augusta, Georgia). Its mission is to provide
visitors with reliable information available both during their stay at the
top-end hotels of the most important destinations in the world and
before they leave their countries.
where® Worldwide
● Celebrates
● Present
● Over
its 80th anniversary this year
in over 100 destinations around the world
50 million copies/year
● Distribution
in over 7000 hotels
● Distribution
in 500,000 hotel rooms
EUROPE
UNITED STATES
Monthly: 518 000 copies
Monthly: 4.6 million copies
Annually: 5,5 million copies
Annually: 26,9 million copies
Berlin
Budapest
Dublin
Istanbul
London
Madrid
Milan
Moscow
Naples
Paris
Rome
Siberie
Saint-Petersburg
Alaska & The Yukon
Atlanta
Baltimore
Boston
Charleston
Charlotte
Chicago
Dallas
Denver
Georgia
Indianapolis
Jacksonville
Las Vegas
Los Angeles
Maui
Miami
Minneapolis
New Orleans
New York
Northern Virginia
Oahu
Orange County
Orlando
AUSTRALIA,
ASIA & AFRICA
Monthly: 165 000 copies
Annually: 1,9 million copies
Cape Town
Hong Kong
Macau
Melbourne
Singapore
Sydney
Philadelphia
Phoenix
San Antonio
San Diego
San Francisco
Seattle
South Florida
St. Louis
Tucson
Washington DC
CANADA
Monthly: 379 000 copies
Annually: 3,4 million copies
Calgary
Canadian Rockies
Edmonton
Halifax
Mississauga
Muskoka
Ottawa
Toronto
Vancouver
Victoria
Whistler
Winnipeg