here - KnowInG Project
Transcription
here - KnowInG Project
”new attitudes and business models for the European design sector” Prof. d. Manuel Martínez Torán. KnowInG Final Congress is the closure of the European Project “Knowledge Intelligence and Innovation for a sustainable Growth - KnowInG”. The Congress aims to boost creativity and innovation as drivers of the “Knowledge Economy”. “System of Excellence” aims at showing, through the communication and information activities of KnowInG project, the presence at Mediterranean level of artists of craft which can join the Mediterranean traditions with the creativity and the technological innovation. The event consists in the participation of enterprises of project partners’ region selected focused on interior design and fashion gift design, creative, innovative and artistic craft products (textile and goldsmith products, ceramic, fashion accessories, ect.). Nobody doubts the economic importance of design for the benefit of corporate strategies based on product value, marketing, differentiation, and brand value, where design has played an essential role improving the communication abilities of businesses and institutions. There have been endless emotional barriers and few investment opportunities in design. Those impediments can be overcome with an open discussion, sustainable work groups (for example, sharing business), and developing economies where the design indicator takes place as a source of innovation, ahead of more complex and economically harsh systems, like Big Business does. The EU (European Union) needs to develop innovation policies, and more to the point, their weaker economies. Investments don’t need to be immense, like in some leves of I+D, because we now know that innovation does not necessarily mean technology. We must stand by design as a foundation for innovation, as it has been proven before. There are no formulas to free design from its chains, to identify its opportunities within a business. It is the objectives, their values and the associated criteria of the brand, its products and services the ones that determine the right opportunities, and the design resources to achieve them. INDEX _COMPANIES GOTO DECO DESIGN_Portugal LIKE CORK_Portugal MUEBLEATE_Spain PEDRA D’OURO NATURAL DESIGN_Portugal PAYÁ & STESSENS_Spain RAÚL LAURÍ DESIGN_Spain SAGEM CERAMICS_Spain ARTESANÍA EN VIDRIO J. SORRIBES_Spain RAÚL LAURÍ DESIGN BOOK PREVIEW _ DECAFÉ PROJECT _ RAÚL LAURÍ DESIGN Raul Lauri is the creator of “decafé”, a new patented material, obtained from the rests of used coffee. ¿Why coffee? Raul Lauri thinks about the daily waste and seeks new ways of reutilizing it. In this case, he has chosen coffee because it is a close, known and widely consumed product, it is the second most traded commodity in the world. Moreover, coffee is the bearer of experiences, every day thousands of stories happen around a cup of coffee, so why throw away such a precious product if we can still use its emotional values? ¿How can we do that? This new material was obtained after a long experimental process, patience and enthusiasm, “faith in what you do gives you the necessary strength to achieve your goals” - says Raul. We have developed this material experimenting with some traditional culinary techniques. The process is simple, take advantage of the coffee left over by adding natural agglutinant, pressure and temperature to obtain the necessary consistency for numerous application. Today “decafé” is patented and the “recipe” is a secret, but come and discover yourself the sensations of “decafé” WWW.rlauri.com PAYÁ & STESSENS BOOK PREVIEW _ OVROVO PROJECT _ PAYÁ & STESSENS Payá & Stessens is a new company that has its origins in the year 1980, when we started our activity as stained glass designers. We are glass craftsmen and we know all the industrial processes, that is why we collaborate with companies in the design and development of industrial decorative glass. We project and even produce for artists, architects, interior decorators and designers. We link aesthetics with functionality, we work with light, transparency, reflections, textures and colours and we project these elements towards new applications of glass in architecture and interiors. We propose personalized projects in accordance with the latest trends, we design and produce stained glass windows with the latest technologies and the most traditional techniques. www.payaystessens.es MUEBLÉATE BOOK PREVIEW _ FURNITURE PROJECT _ MUEBLEATE Mueblearte is a company specialized in the production of custom-made furniture. We have dining rooms with modern straight and elegant lines that highlight the space composition, for a contemporary and attractive ambience. Our aesthetical taste and our design grant to our dining rooms a new artistic and functional dimension and they become the perfect complement to decorate one of the most important spaces of your house. Create your custom made warm and welcoming ambience, from our furniture catalogue and enjoy your functional and minimal dining room. You can choose from many finishes: cherry, walnut, rosewood, sawcut, oak, wengue, vaporized beech, maple, matte white. All of them set the trends for colours in these spaces. www.muebleate.com PEDRA D’OURO NATURAL DESIGN BOOK PREVIEW _ CASTIÇAL PROJECT _ PEDRA D’OURO NATURAL DESIGN Pedra d’Ouro Natural design Thinking ® is a registered Brand in Portugal, it was born as the result of a research presented as a doctoral thesis in the Universidad Politecnica of Valencia (UPV, 2012). This thesis entitled “The dialogue capacity between the natural stone and the human being for design and development of new products” has a Cum Laude grade In the doctorate program. Specialized in the design of stone products, Pedra d’Ouro® goal is to express the great extraction and production potential of the country that has a long tradition in this art. Portugal is a internationally known for the quality and variety of existing materials, it becomes our privileged starting point for the creation and development of innovative products made of stone. Our mission is to promote the innovative application of natural stone, privileging the quality of raw materials and the technological innovation. www.pedradouro.pt LIKE CORK BOOK PREVIEW _ ACESSÓRIOS PROJECT _ LIKE CORK Cork, a natural and renewable resource, with unique textures and sensory properties, has always been part of the Portuguese culture. The new Portuguese design brand Likecork combines the adventurous Portuguese spirit with respect for nature creating new organic and eco-friendly products. In each piece of furniture or accessory, we join sustainability with aesthetics and invite you to experiment new levels of comfort and relax that only cork can achieve, It is our challenge and our proposal. www.likecork.com GOTO DECO DESIGN BOOK PREVIEW _ PUZZLETABLE PROJECT _ GOTO DECO DESIGN GOTO deco design was born from the shared dream of three friends who wanted to do “something else more”. Today, they use their knowledge and experience in areas so different as design, marketing and engineering to achieve that goal. Inspired by the Portuguese history and culture, GOTO highlights the national materials and makes details the main feature of its products. A strong commitment to quality and creative design makes this brand a refreshing alternative for all of those who love refined and functional furniture. Our main wish is to help creating rooms where tradition and innovation exist harmoniously side by side, taking a little bit of Portugal to the whole world. WWW.gotodesign.pt SAGEM CERAMICS BOOK PREVIEW _ ORONETES PROJECT _ SAGEM CERAMICS Sagem Ceramics is a new company that produces ceramic objects, based in Manises, Valencia. With a clear innovative and experimental vocation, Sagen ceramics collaborates with young designers publishing pieces in small series. Sagen Ceramics has the know how of traditional ceramics and its goal is to preserve this tradition, experimenting with new techniques, new materials and other product classes. Pieces that invite us to dream, play and invent new functionalities…. www.sagenceramics.com ARTESANÍA EN VIDRIO J. SORRIBES BOOK _ PREVIEW CRLING PROJECT _ ARTESANÍA EN VIDRIO J. SORRIBES ARTESANIAS EN VIDRIO J. SORRIBES, SL was founded in 1920. For three generation the glass craft has been transmitted within our family. At ARTESANIA EN VIDRIO J. SORRIBES, we are defined by artisan production, achieving unparalleled quality in all our glass products, certified by the Craftsman Qualification Document of the Valencian Community DCA 2007. Moreover, we must highlight the exclusivity, speed of service, attention to customer. www.jsorribes.com FOTOGRAFÍA JAVIER MARTÍNEZ SERRANO www.rbelion.es DOMINIQUE MAIL www.dominiquemail.com www.knowingfinalcongress.com www.knowing-project.eu